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Progressive Railroading …The Rail Industry’s
TOP CHOICE for News & Information!
2 0 1 7 M E D I A K I TComplete kit available at PR M e diaKit.co m
HOW PROGRESSIVE
RAILROADING HELPS
YOU ACHIEVE YOUR
MARKETING GOALS
66% of readers have an improved opinion about a company after viewing their ad in Progressive Railroading (Baxter Research Studies)
86% of readers indicated that after seeing an ad in Progressive Railroading, they or someone in their organization took action because of seeing the ad (Baxter Research Studies)
82% of subscribers name ProgressiveRailroading.com as their preferred industry website*
72% of subscribers have made a purchase from an advertisement seen in the Daily News*
*Publisher’s 2016 Railroad Industry Readership and Digital Usage Report
» Daily News - The most popular and anticipated eNewsletter in the industry, delivered to 50,000 rail professionals
» Rail Product News - Topic-specifi c eNewsletter delivered to 50,000 rail professionals 6x per year
» Display Advertising on ProgressiveRailroading.com
• Leaderboard Ads • Splash/Floorboard Ads • Category Ads • Standard Ads
» Mobile - Get your ad seen by the growing audience of sophisticated on-the-go professionals who view news on their phones
» Max Pack Digital Advertising - Up to 600,000 impressions guaranteed within 30 days of posting
» Product/Service of the Week Custom Email - Showcaseyour product/service to key decision-makers
» Rail Market Reporter Custom Email - Sent to over 50,000 rail professionals
» Trade Show Express Custom Email - Generates foot traffi c to your booth
» Webcast/FastCast - Position your company as a thought-leader and solutions provider
» Request for Proposals - Ads get double-exposure in the Daily News and on ProgressiveRailroading.com
Please contact your Regional Sales Manager for digital product rates
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Digital OpportunitiesReady to Get Rolling? Contact your Sales Manager today!
ADVERTISING SALESKirk Bastyr Publisher & International [email protected]
Acacia ReberEastern US Regional Sales [email protected]
Jory Greenfi eld Western US & Canada Regional Sales Manager480-221-2301jory.greenfi [email protected]
Mike Singler Central US Regional Sales [email protected]
PRODUCTION
Wendy Melnick Production Manager (print)414-228-7701, ext. [email protected]
Amanda BalistreriDigital Client Services Associate414-228-7701, ext. [email protected]
EXECUTIVE OFFICESTrade Press Media Group, Inc.2100 W. Florist Ave. • Milwaukee, WI 53209
For more information on these special print opportunities,
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PRINT JANUARY FEBRUARY MARCH APRIL MAY JUNE JULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER
FreightCOVER:
Focus on BNSF
COVER: Legislative & Regulatory Issues: Railroads & D.C.
COVER: Focus on UP Short-Line Focus: Conrail Commodity Update: Autos COVER: Intermodal:
Panama Canal Expansion
COVER: Focus on
Norfolk Southern
COVER: Mexico Update (KCS, Ferromex, NAFTA)
Focus on CP
Short-Line Focus: Genessee & Wyoming
COVER: Focus on CSX
COVER: Outlook 2018: � e Year Ahead for Rail
PassengerMobile Apps for Customer
ServiceFocus on Massachusetts Bay
Transportation AuthorityIoT: Data Analytics
Strengthen Transit SecurityHigh-Speed Rail: All Aboard
Florida
Passenger & Freight Lines - Shared Tracks
& Projects
IoT: Data Analytics and Operational E� ciency
High-Speed Rail: � e Texas Central Railway Project
Annual Report: Passenger Rail at a Glance
COVER: MTA New York City Transit/
2nd Ave. Subway ProjectFocus on Amtrak
Multiple SectorsAnnual Grade Crossing
Update
Drones/UAVs
Engineering & Contracting
IoT: Technology for Monitoring & Detection
COVER: Passenger & Freight Lines -
Shared Tracks & Projects
Derailment Investigation, Cleanup & Prevention
Strategies
Industry Trends: Transloading
COVER: Progressive Railroading’s
2017 Rising Stars
Intermodal
Progressive Railroading’s 2017 Railroad Innovator Award
MOW
Annual Grade Crossing Update
Friction Modi� ers/Rail Lubrication
IoT: Big Data & Track Maintenance Planning
Vegetation Management Equipment/Services
COVER: MOW Spending Report
Winter Challenges
Special TrackworkBallast Management Rail Grinding Material Handling
EquipmentRail Safety: � e Next Steps in
Accident PreventionAnnual Market Update:
Cross, Switch & Bridge Ties
Rail Fasteners
Bridge Projects
Outlook for Contracting
Hi-Rail Equipment
C&SAnnual Grade Crossing
Update Communications-Based
Train Control Technology Rail Yard Technology Winter Challenges C&S Product Information Directory Cybersecurity PTC
MechanicalFreight-Car Repair Market
UpdateAnnual Financing and
Leasing GuideFreight Locomotive Market
UpdateMechanical: Passenger Rail
Locomotives Fuel Management Fleet Stats & Trends Rail Safety: � e Next Steps in Accident Prevention
Wheels, Axles & Bearings Technology
Special Advertising Sections
Focus on Rail SecurityTop Execs on the
MarketplaceRailway Interchange
Product Preview
Ad Readership Studies Ad Study Ad Study Ad Study Ad Study
Ad Close 12/9/16 1/10/17 2/10/17 3/10/17 4/10/17 5/10/17 6/9/17 7/10/17 8/10/17 9/11/17 10/10/17 11/10/17
Materials Due 12/16/16 1/17/17 2/17/17 3/17/17 4/17/17 5/17/17 6/16/17 7/17/17 8/17/17 9/18/17 10/17/17 11/17/17
Bonus Print Distribution
Opportunities
NITL, Jan. 30-Feb. 2
San Diego
Railroad Day on Capitol Hill,
Mar. 2, Washington, DC
NE Railroad Club Expo, Mar. 23, Worcester, MA
Secure Rail, Apr. 5-6,
Orlando, FL
ASLRRA,April 22-25,
Grapevine, TX
NARS, May 23-25,
San Francisco
APTA Rail, June 11-14, Baltimore
AARS, July 23-25, St. Louis
Railway Interchange, Sept. 17-20, Indianapolis
IANA, Sept. 17-19, Long Beach, CA
APTA Annual, Oct. 8-11, Atlanta
Railway Tie Assn., Oct. 31-Nov. 2,
San Diego
RailTrends, Nov. 30-Dec. 1, New York City
NRCMA, Jan. 10-13, 2018,
Los Angeles
Buyers’ Guides & Directories
Annual Financing and Leasing Guide
CAR & LOCOMOTIVE YEARBOOK
Ad Close: Mar. 14 Material Due: Apr. 4
C&S Product Information Directory
Railway Interchange Event Guide
Ad Close: Aug. 1 Material Due: Aug. 9
TRACK YEARBOOK
Ad Close: Aug. 14 Material Due: Sept. 5
Passenger Rail at a Glance
DIGITALRail Product News
eNewsletter IoT and Track Maintenance
Rail Security TechnologyOnboard & Wayside
MonitoringWinter Products,
Technology & ServicesRailway Interchange Trade
Show ExpressBallast Equipment &
ServicesSafety Products &
Services
Editorial Calendar 2017
Railway Interchange 2017 Event Guide – Published in SeptemberMaximize your presence at Railway Interchange 2017 with an ad in the offi cial Event Guide given to all attendees. The Guide will contain complete conference and exhibit information, including exhibitor lists, a fl oor plan and map. Your ad is guaranteed to elevate your awareness and generate traffi c to your booth.
Ad close: Aug. 1 Material due: Aug. 9
Track Yearbook – Published in NovemberCirculation that gives you market dominance
Your ad is seen by thousands of additional decision makers – 95% of Track Yearbook subscribers pass their copy on to 1-7 of their associates.
Ad close: Aug. 14 Material Due: Sept. 5
Car & Locomotive Yearbook – Published in JuneAccess to Key Buyers in North America
Your ad is seen by thousands of additional decision makers – 97% of Car & Locomotive Yearbook subscribers pass their copy on to 1-7 of their associates.
Ad Close: March 14 Material Due: April 4
Finance & Leasing Guide – Published in February A directory of fi nance-related resources — including banks, lessors, fi nance companies and professional services providers.
Focus on Rail Security – Published in MarchA special section where your company can be a thought leader on hazmat transport, IT security, and more.
Top Execs on the Marketplace – Published in JuneA special section where your company executive can talk about new product development, strategic partnerships or custom service, and how these refl ect the company’s vision and values.
C&S Product Information Directory – Published in JulyA comprehensive single-source reference and buyers’ guide that features listings in more than 30 product categories.
Railway Interchange Product Preview – Published in AugustHighlight your products and entice customers to visit your booth at Railway Interchange 2017 with a four-color product preview.
Passenger Rail at a Glance – Published in OctoberA unique compilation of data on U.S. Transit Agencies, their budgets and signifi cant projects.
Problem Solvers – Available in all issuesAn advertorial that allows you to present an industry problem and share your company’s solution to that problem.
Special Opportunities