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  • 8/6/2019 Progressive Conservative Poll, October 2010Convention Presentation October 2010

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    PC Alberta Strategic

    Update Survey

    STRICTLY PRIVILEGED ANDCONFIDENTIAL

    June, 2010

    Prepared for:

    Innovative Research Group,

    Inc.www.innovativeresearch.caToronto :: Vancouver

    http://www.google.ca/imgres?imgurl=http://www.calgarymackay.ca/pc-alberta-logo.gif&imgrefurl=http://www.calgarymackay.ca/&usg=__MN94oCy0QmpSRR1TJJXiEh5X7o8=&h=72&w=144&sz=2&hl=en&start=1&um=1&itbs=1&tbnid=RzXKGE_D5zok1M:&tbnh=47&tbnw=94&prev=/images?q=alberta+pc+logo&um=1&hl=en&sa=G&rlz=1R2RNTN_enCA372&tbs=isch:1
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    Methodology

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    Albertans Values

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    Majority believe that thegovernment should create equalopportunity for people to competeIt is more important for government

    Note: Blank and Refused (3%) not shown

    Q

    5

    60

    28%

    10%

    To create equal opportunity so that

    everyone can compete on their own to be

    the best they can be.

    To redistribute wealth so that the poor

    and disadvantaged have more than they

    would if left on their own.

    Don't know

    j i b li h h fi

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    Majority believe that the profitsystem teaches people the value ofhard work and successDo you think the profit system

    Note: Blank and Refused (3%) not shown

    Q

    6

    26

    56%

    15%

    Brings out the worst in human nature? Teaches people the value of hard work

    and success?

    Don't know

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    Three-in-four believe that Alberta hasa pressing social deficit

    Do you agree or disagree with the following statements?Q

    Note: Dont know/Refused not shown

    7

    34%

    16%

    13%

    42%

    20%

    35%

    4%

    4%

    9% 26% 14%

    12%

    29% 26%

    We have a pressing social deficit in

    Alberta that is measured by

    problems such as homelessness,

    waiting lists for health care and

    lack of access to post-secondary

    education.

    It's hard for people like me to get

    ahead in Alberta.

    Protecting the environment is

    more important than creating jobs.

    Strongly agree Somewhat agree Neither agree nor disagree Somewhat disagree Strongly disagree

    M j it b li th t h ld

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    Majority believe the govt shoulddecide spending based on thepublics need, not affordabilityWhich of the following statements is closest to your view? When governments make

    major decisions concerning spending on programs and services, do you think they should

    be basing their decisions mainly on

    Q

    8

    26

    65%

    10%

    Their ability to afford the programs and

    services

    The public's need for the programs and

    services

    Don't know

    B 2 1 i Alb t b li

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    By a 2:1 margin, Albertans believein funding social programs overeliminating the deficitWhich statement is closest to your view?

    The provincial government should increase finding for social programs such ashealth and education even if it means running a deficit

    -or-The provincial government should eliminate the deficit, even if it means reducingfunding for social programs such as health and education

    Q

    9

    Th i f b li th t l

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    Three-in-four believe that peopleshould be left alone to decide whatis right on moral issuesWhen it comes to moral issues like same sex marriage and abortion, do you think

    Note: Blank and Refused (2%) not shown

    Q

    10

    17

    75%

    6%

    Government should legislate clear

    community moral standards?

    People should be left alone to decide

    what is right for themselves?

    Don't know

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    PC Party Brand

    PC P t hi h t i

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    PC Party scores highest inquestions relating to leadership,competence and responsibilityThinking about Albertas main parties the Progressive Conservatives, the Wildrose

    Alliance, the Liberals and the NDP, please tell which party is best described by each of the

    following words or phrases.

    Q

    12

    37%

    33%

    33%

    32%

    12%

    11%

    10%

    13%

    5%

    6%

    7%

    5%

    16%

    10%

    13%

    17%

    12%

    18%

    14%

    18%

    18%

    17%

    14%

    12%

    1%

    1%

    1%

    Prepared to run the government

    Competent

    Strong team

    Financially responsible

    The PC Party The Liberal Party The NDP The Wildrose AllianceOther None/ Would not vote Undecided/DK

    E t d b l lit t 13

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    Extreme used by a plurality todescribe the NDP, Wildrose

    Thinking about Albertas main parties the Progressive Conservatives, the WildroseAlliance, the Liberals and the NDP, please tell which party is best described by each of the

    following words or phrases.

    Q

    13

    9% 13% 22% 9%21% 3% 18%Extreme

    The PC Party The Liberal Party The NDP The Wildrose Alliance

    Other None/ Would not vote Undecided/DK

    St d f l I b li i

    14

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    Stands for values I believe inused by plurality to describe the PCpartyThinking about Albertas main parties the Progressive Conservatives, the Wildrose

    Alliance, the Liberals and the NDP, please tell which party is best described by each of the

    following words or phrases.

    Q

    14

    27% 14% 10% 10%21% 4% 12%Stands for values I believe in

    The PC Party The Liberal Party The NDP The Wildrose Alliance

    Other None/ Would not vote Undecided/DK

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    Leader Brand

    St l h hi h t d 16

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    Stelmach scores highest on record,competence and leadership

    Thinking again of the four main party leaders Ed Stelmach of the ProgressiveConservative Party, Dr. David Swann of the Liberal Party, Brian Mason of the New

    Democratic Party, and Danielle Smith of the Wildrose Alliance which leader do you feel isbest described by each of the following words or phrases?

    Q

    16

    28%

    23%

    21%

    7%

    9%

    7%

    6%

    9%

    8% 20% 14%

    6%

    18%

    21%

    9%

    Proven record of

    accomplishment

    Competent

    Strong leader

    Ed Stelmach of the PC Party Dr. David Swan of the Liberal Party Brian Mason of the NDP

    Danielle Smith of the Wildrose Alliance None

    Note: Dont know/Refused not shown

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    18

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    Ed Stelmach is reliable

    Thinking again of the four main party leaders Ed Stelmach of the ProgressiveConservative Party, Dr. David Swann of the Liberal Party, Brian Mason of the New

    Democratic Party, and Danielle Smith of the Wildrose Alliance which leader do you feel isbest described by each of the following words or phrases?

    Q

    18

    25% 7% 9% 13% 15%Reliable

    Ed Stelmach of the PC Party Dr. David Swan of the Liberal Party Brian Mason of the NDP

    Danielle Smith of the Wildrose Alliance None

    Note: Dont know/Refused not shown

    Ed Stelmach balances the interests 19

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    Ed Stelmach balances the interestsof all regions

    Thinking again of the four main party leaders Ed Stelmach of the ProgressiveConservative Party, Dr. David Swann of the Liberal Party, Brian Mason of the New

    Democratic Party, and Danielle Smith of the Wildrose Alliance which leader do you feel isbest described by each of the following words or phrases?

    Q

    19

    Note: Dont know/Refused not shown

    20

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    Stelmach compares positively toother leaders

    Thinking again of the main party leaders ... which leader do you feel is best described byeach of the following words or phrases?

    Note: Dont know/Refused not shown

    Q

    20

    impressions while Smith Swann 21

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    impressions, while Smith, Swann,Mason stayed the same

    Now, I would like to read you the names of several individuals who have been mentionedin the news recently. For each one, please tell me whether you have heard of that personand, if so, whether you have a favourable or unfavourable impression of that person. Ifyou do not recognize the name, just say so. Would that be stronglyfavourable/unfavourable impression or just a somewhat favourable/unfavourableimpression?

    Q

    Note: Dont know/Refused not shown

    21

    22

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    Ed Stelmach top choice for Premier

    And which of the following leaders would make the best Premier of Alberta?Q

    22

    Note: Refused (1%) notshown

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    The Snapshot

    Question

    PCs have a plurality and have

    24

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    PCs have a plurality, and havewidened their lead over WildroseAlliance.Now, if a provincial election were held today, which partys candidate would you vote

    for in your local riding? Would it be?Q

    24

    Note: Refused, Would not vote (5%)not shown

    Liberal candidatePC candidate NDP candidate TheWildroseAlliance

    candidate

    Other Undecided/DK

    Almost a third of those decided and

    25

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    Almost a third of those decided andleaning would vote PC

    Now, if a provincial election were held today, which partys candidate would you votefor in your local riding? Would it be? [Vote + lean]

    Q

    25

    Liberal candidatePC candidate NDPcandidat

    e

    TheWildroseAlliance

    candidate

    Other

    Note: Refused, Would not vote (5%)not shown

    PCs lead with 40% of decided vote

    26

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    PCs lead with 40% of decided vote,opening a gap on The WildroseAllianceNow, if a provincial election were held today, which partys candidate would you vote

    for in your local riding? Would it be? [Decided Vote]Q

    26

    Liberal candidate PC candidateNDP

    candidate

    TheWildroseAlliance

    candidate

    Other

    PCs lead in Edmonton and rural; 27

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    PCs lead in Edmonton and rural;statistical tie in Calgary

    Now, if a provincial election were held today, which partys candidate would you votefor in your local riding? Would it be? [Decided vote]

    Q

    27

    Calgary

    Rural

    Edmonton

    PCNDP

    LiberalWildrose

    PC voters vs Wildrose voters (June 28

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    PC voters vs. Wildrose voters (June& Oct. 2010):Really not all that different

    28

    25% 25%

    PC Wildrose

    Attend church at least once aweek

    Believe govt should be doing more or at least the same

    to protect free, high quality healthcare.

    82%67%

    PC Wildrose

    Agree that the profit system teaches peoplethe value of hard work and success

    63% 63%

    PC Wildrose

    Believe govt should be doing more or at least the sameto reduce GHGs.

    84%68%

    PC Wildrose

    29

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    Key Findings Summary

    PC brand strengths are leadership, competence,

    team, responsibility.

    Premier Stelmachs brand strengths areaccomplishment, competence and leadership.

    Also cares about voters, balances regional interestsand is reliable.

    Wildrose supporters similar to PC voters in attitudes,demographics, and position on issues.

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    Key Findings Summary

    The PC party has improved its position since

    June Decided vote lead doubles from 7 to 14 points

    Gains in Edmonton and Calgary stable in rural

    Underlying party numbers also show improvements

    The Premier has improved his standing sinceJune

    Best Premier - leading by 8

    Favourables up 6 and unfavourables down 9

    Underlying numbers all show similar gains

    31

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    Contact Information

    Vancouver Office1055 West Hastings3rd FloorVancouver BC | V6E 2E9

    Toronto Office350 Bay Street3rd FloorToronto ON | M5H 2S6

    Innovative Research Group, Inc.| www.innovativeresearch.ca

    Managing Director

    Direct: 416-642-6429

    Email:

    glyle@innovativeresearch.

    ca

    Greg Lyle