programm 2016 - ppc mastersppcmasters.de/wp-content/uploads/2016/02/ppcm16-programm.pdfquery power:...
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Really intelligent remarketingSteen Rasmussen, Mads Bøgh
Ben Harper
Instagram advertising – The powerof being an early adopter
Richard Fergie
Better bidding through „partial pooling“
Lukasz Zelezny
Effective visits like a sir
Ian Miller
Using alternative data sets to drive SEA success: Whereadvertisers can look to generate advanced insights
Launch and advanced optimization ofGoogle Shopping campaignsFlorian Marlin
Unique user behaviours across markets that need to beconsidered when doing international PPCMark Burns
Query power: Breaking down search queriesto imrove our keywordsRod Richmond
GROUND FLOORfrom 06:30 pm Get together & networking
03:15 - 03:45 pm Coffee break
12:30 - 01:30 pm Lunch buffet
09:00 - 09:30 am Welcoming address | Andre Alpar Track 1
08:00 - 09:00 am Registration
Track 2 | english-speakingTime
am09:45- 10:30
am10:45- 11:30
pm11:45- 12:30
pm01:30- 02:15
pm02:30- 03:15
pm03:45- 04:30
pm04:45- 05:30
pm05:45- 06:30
GroundFloor
Martin Loss
Understanding and attributing the full value of mobile
PPC InhousingMustafa Filiz
Andreas Duscha
Erfolgreicher Markenaufbau im Netz – Etablierungeiner neuen Marke in der Suchmaschine Google
Kerstin Müllejans
Kampagnen besser bewerten und steuernmit Google Analytics und Tag Manager
Matthias Fuchs
Drive App Downloads and App Engagementin Google Search
Kampagnenstruktur Konzepte – Warum wirunsere Kampagnen für Maschinen bauen solltenTony Hrnek
Google AdWords Strategien für diehäufigsten ChallengesMarc Rüsing, Jennifer Bölitz
20 AdWords Tricks in 40 MinutenCarlo Siebert
ERDGESCHOSSab 18:30 Get Together & Networking
15:15 - 15:45 Kaffeepause
12:30 - 13:30 Mittagsbuffet
09:00 - 09:30 Begrüßung | Andre Alpar
08:00 - 09:00 Registrierung
Track 1 | deutschsprachigZeit
09:45- 10:30
10:45- 11:30
11:45- 12:30
13:30- 14:15
14:30- 15:15
15:45- 16:30
16:45- 17:30
17:45- 18:30
1. OG
PROGRAMM 2016#PPCMasters16 | PPCMasters.de