Products, services and consumer electronics, all in the same place

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Success is not built on success. It's built on failure. It's built on frustration. Sometimes it’s built on catastrophe.

- Sumner Redstone

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2015: If you want to make your employer happy, study an MBA.

Late 90s: If you want to get fired, start an MBA.

Game on! Started my own business. 1st contract signed with an US client.

When failure brings you to success

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Create your own products!

3 failed projects, lessons learned and a new successful product is born. Signed by AROBS.

When you're on the market, it gives you wings. Introducing our newest product TrackGPS, the solution for smart businesses.

When failure brings you to success

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Developing software products

and providing “classical outsourcing”

services for some of the largest companies

in the world

A business model that differentiates us from the competition

The power of connections

Capitalization of knowledge

Outsourcing Products

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AROBS after 17 years

430+employees

Cluj, Bucuresti, Targu Mures, Iasi, Suceava, Timisoara

Budapest (HU), Chisinau (MD),London (UK)

Nokia Calling All Innovators Romania

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AROBS Timeline 2015

20142013

20122011

20102009

20082007

20062005

20032002

20011998

Welcometo AROBS

1st product released: ABOS & ATOS

OptimallSFA was born

SMS Gun, a new product

released

TrackGPS launch

1st to bring the iPhone in Romania

GPS Devices & Consumer Electronics Distribution division

Iasi, Budapest and Chisinau offices openings. Implementing ticketing system for Iasi public transport

15th company anniversary

Ratewizz, AROBS newest product

Hotelzon enters the market

Smailo, a new AROBS brand is born

AROBS in Deloitte Technology CET FAST 50

TraficOk launch

New offices in Romania: Targu Mures and Suceava

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Custom application development for clients from 19 countries. Software development expertise for: Travel, Transportation, Automotive, Financial Services, Healthcare, Retail & Consumer, Home Automation etc. ▪ multinational team with 300+ employees located in six offices nationwide and one based in Chisinau (MD)▪ 300+ developed projects▪ 2000+ clients around the world

AROBS Business Lines

1

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TrackGPS▪ Since 2005, the division provides fleet management systems that enables companies to track, monitor and manage their vehicle fleets. TrackGPS offers a combination of vehicle diagnostics, a GPS tracking system and customized services. ▪ Delivering performance to 4000+ clients, with more about 40.000 vehicles. ▪ Greenfield investments → presence in Moldova and Hungary ▪ Since 2014, present in Indonesia. ▪ In 2014, AROBS completed the acquisition of WS Telematics,a company with 1000 clients.

AROBS Business Lines

2

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OptimallSFA: enterprise application solutions ▪ An IT system for distribution or manufacturing companies that have their own network of sales agents. Fitted with Android tablets or smart-phones, it enables real time data transmission from the field agent to the company’s ERP ▪ Can significantly increase company’s profitability and improve customer service. ▪ It can be interfaced with any ERP on the Romanian market and configured according to customers’ needs. ▪ Since 2003 on the market.

3

AROBS Business Lines

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GPS Devices & Consumer Electronics Distribution ▪ Distribution of navigation systems, tablets, car DVR, bluetooth car kits, car radios, action cameras. ▪ Distribution of the following brands: Smailo, Mio, Becker, TomTom etc.▪ Active presence in Top Retail Chains in Romania - Appliances, Electronics (Altex, Domo, Flanco, Media Galaxy) - Hipermarket (Auchan, Carrefour, Cora) - On-line Shops (eMag, cel.ro, pcgarage, pcfun) - GSM Dealers (Germanos, Orange) - Cash & Carry (Metro, Selgros)

AROBS Business Lines

4

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Mihaela Cleja / AROBS CFO

Ovidiu Bojan / Executive Director, GPS Devices & Consumer Electronics Distribution

Voicu Oprean / Founder and CEO/ President of the ARIES Transilvania - Owns a 90% shares package of AROBS - EMBA at WU Wien (alumni 2008), Harvard Business School, London Business School

Aurelian Deaconu / Executive Director, Software Development Division - MBA at Conservatoire National des Arts et Métiers, Paris.

Sergiu Hossu / Executive Director, TrackGPS Division- MBA at University of Hull – ongoing

Ionut Gherle / Optimall Division Manager - MBA at University of Hull – ongoing

Key Players

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Giving forward

Be Great! Inspire others to follow you. This is how we invited our community to start doing sports, in a CSR campaign which preceded the 5th edition of the AROBS International Marathon in Cluj.▪ For the last 3 years, AROBS was the main sponsor of the event.

Giving a chance for a better life to children from disadvantaged families:▪ 2000 books for 60 children▪ Company tour during “Scoala Altfel” Educational Program

Helping high school students to understand the business: a workshop designed for some of the most talented Romanian high school students. They had to come up with an IT solutions and create a business development plan.

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Turnover and gross profit evolution in 2014

Turnover: of which€ 15.69 milMoldova subsidiary: € 0.4 milHungary subsidiary: € 0.3 mil

Gross profit: 8% on turnover

Ranks 43 in TOP 100 employers of Cluj County

Ranks 5th in TOP IT employers of Cluj County

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Business lines turnover

Business lines Turnover2012

Turnover2013

Var. %2013/ 2012

Turnover2014

Estimated Turnover 2015

Estimated Turnover 2016

Estimated Turnover 2017

Var. %2014/ 2013

Estimated var. %2015/ 2014

Estimated var. %2016/ 2015

Estimated var. %2017/ 2016

Software Development Division

TrackGPS Division

GPS Devices & Consumer Electronics Distribution

Optimall Division

Trading,Special Projects

TOTAL

5.51 6.7 21.60% 7.8 16.42% 10.27 31.67% 13.36 30.09% 17.1 27.99%

2.42 2.87 18.60% 3.61 25.78% 4.28 18.56% 5.25 22.66% 6.75 28.57%

1.96 1.97 0.51% 2.48 25.89% 2.7 8.87% 2.97 10.00% 3.42 15.15%

0.31 0.32 3.23% 0.35 9.37% 0.42 20.00% 0.52 23.81% 0.68 30.77%

0.31 0.25 -19.35% 1.45 480.00% 1.5 3.45% 1.57 4.67% 1.8 14.65%

10.51 12.11 15.22% 15.69 29.56% 19.17 22.18% 23.67 23.47% 29.75 25.69%

MIL EURO

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Forecasts

Business lines Estimated Turnover Growth 2015

Business Development Division

TrackGPS Division

GPS Devices & Consumer Electronics Distribution

Optimall Division

Trading,Special Projects

TOTAL

32% 30% 28%

19% 23% 28%

9% 10% 15%

20% 24% 31%

3% 5% 15%

22% 24% 26%

Estimated Turnover Growth 2016

Estimated Turnover Growth 2017

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Business strategy

Consolidating our position on the markets we are present on: Romania, Moldova, Hungary

on emerging markets: Asia/ Africa (Indonesia, Kenya)Business expansion

new products. Every year releasing a new productIncubating

in the development of our colleagues’ startups: AROBS = minority shareholderInvesting

Company acquisition for expanding AROBS’ client portfolio

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Revealing the future together

Romanian IT companies became one of the key players for software development.

The expertise we gained over the years gives us the possibility to make the next step: innovate for the good of the emerging countries' communities. At AROBS, we invest in the future, and we are looking for reliable partners to share our journey. We are here to make Romania a real innovation hub!

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Thank you!