product finder for retail - the future of product discovery for ecommerce

Enhance Discovery with

Product Finder & Gift Finder

The future of product discovery

for eCommerce

What is Product Finder & Gift Finder?

Product Finder & Gift finder is like your best store

associate, it asks shoppers a series of interactive

questions and captures insights to deliver

personalized product recommendations and offers,

all based on answers, interests, individual

preferences.

Why Product Finder?

68%

70% unable to return relevant results

Source: Baymard.com

Increase conversions with a better shopping experience

of shoppers abandon

of search engines are

Why Gift Finder?

24%

$260.5B returns in 2015

Source: http://www.1to1media.com/view.aspx?docid=35650

Reduce gift returns and ease gift shopping

return a giftof consumers expect to

estimated product

How Does it Work?

Through a series of functional, lifestyle and contextual questions, Product Finder

initiates interaction and gives the shopper a voice in what they are seeking. Answers

are synthesized with Certona’s patented personalization technology to deliver the

most relevant results.

What are the Benefits?

2%BOUNCE RATE

255%LONGER SESSION

DURATION

40%HIGHER

CONVERSION

Metrics: Based on Certona clients

Compared to 55%

site average

Compared to

average page

Compared to

product page

Product Finder in Action

Joe’s Jeans Style Finder - http://www.joesjeans.com/men-women-fashion-style-finder-questions.aspx

More Product Finder Examples

SHOE FINDER GAME FINDER

LAPTOP FINDER GIFT FINDER

Use Case: Game Finder

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VideoGamePalace Search

Categories About Services Contact Us

VIDEO GAME FINDER

Get Started

Let us help you find the perfect game.

Game Finder: Question #1


Are you a...

Male Female

Home Categories About Services Contact Us



What is your age range?

10 &

Under10-13 Teen Adult




What type of gamer do you consider yourself as?

Beginner

Level

Average

Level

I’m the

Best




Which gaming console is the game going to be played on?




What genres are of interest? (Choose all that apply)

Action Casual Fighting Music/Party

Shooter Simulation Sports Strategy


Game Finder: Results


Here are some games you will love!


Contact Certona to Learn More About Product Finder & Gift Finder.

[email protected]: 858.369.3888

UK: +44.845.121.5155

Watch Product Finder Video

http://www.certona.com/solutions/product-finder/?utm_source=Product%20Finder%20Blog%202&utm_medium=Slideshare&utm_campaign=Product%20Finder%20Slideshare

product finder for retail - the future of product discovery for ecommerce

Retail