div class=ts-pagebutton class=gotoPage data-page=1Page 1button div class=ts-imagea href=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5page1jpg target=_blank img data-url=pricing-your-business-product-and-serviceshtmlpage=1 data-page=1 class=ts-thumb lazyload alt=Page 1: Pricing your business product and services loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5thumbnails1jpg width=140 height=200 adivpPricing your productspdivdiv class=ts-pagebutton class=gotoPage data-page=2Page 2button div class=ts-imagea href=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5page2jpg target=_blank img data-url=pricing-your-business-product-and-serviceshtmlpage=2 data-page=2 class=ts-thumb lazyload alt=Page 2: Pricing your business product and services loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5thumbnails2jpg width=140 height=200 adivpPeople have strange ideaspdivdiv class=ts-pagebutton class=gotoPage data-page=3Page 3button div class=ts-imagea href=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5page3jpg target=_blank img data-url=pricing-your-business-product-and-serviceshtmlpage=3 data-page=3 class=ts-thumb lazyload alt=Page 3: Pricing your business product and services loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5thumbnails3jpg width=140 height=200 adivpUnderstanding costspdivdiv class=ts-pagebutton class=gotoPage data-page=4Page 4button div class=ts-imagea href=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5page4jpg target=_blank img data-url=pricing-your-business-product-and-serviceshtmlpage=4 data-page=4 class=ts-thumb lazyload alt=Page 4: Pricing your business product and services loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5thumbnails4jpg width=140 height=200 adivpWhere do we want to be in the marketplacepdivdiv class=ts-pagebutton class=gotoPage data-page=5Page 5button div class=ts-imagea href=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5page5jpg target=_blank img data-url=pricing-your-business-product-and-serviceshtmlpage=5 data-page=5 class=ts-thumb lazyload alt=Page 5: Pricing your business product and services loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5thumbnails5jpg width=140 height=200 adivpOur changing marketsp pOld modelp pNew modelpdivdiv class=ts-pagebutton class=gotoPage data-page=6Page 6button div class=ts-imagea href=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5page6jpg target=_blank img data-url=pricing-your-business-product-and-serviceshtmlpage=6 data-page=6 class=ts-thumb lazyload alt=Page 6: Pricing your business product and services loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5thumbnails6jpg width=140 height=200 adivpU-Curvepdivdiv class=ts-pagebutton class=gotoPage data-page=7Page 7button div class=ts-imagea href=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5page7jpg target=_blank img data-url=pricing-your-business-product-and-serviceshtmlpage=7 data-page=7 class=ts-thumb lazyload alt=Page 7: Pricing your business product and services loading=lazy src=data:imagegifbase64iVBORw0KGgoAAAANSUhEUgAAAAIAAAACCAQAAADYv8WvAAAAD0lEQVR42mP8X8AwAgiABKBAv+vAXklAAAAAElFTkSuQmCC data-src=https:reader043vdocumentsmxreader043viewer202203251455d4ed55bb61eba0438b45dbhtml5thumbnails7jpg width=140 height=200 adivpIn summaryp p• Know your costsp p• Identify your market positionp p• Watch market trendsp p• Be flexible to adaptpdiv