prgn web-3-0

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Ric Dragon | DragonSearch | @ricdragon Web 3.0 Humanization of the brand Micro-audiences New approaches to influence

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Page 1: Prgn web-3-0

Ric Dragon | DragonSearch | @ricdragon

Web 3.0

Humanization of the brandMicro-audiencesNew approaches to influence

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Ric Dragon | DragonSearch | @ricdragon

Web: Publishing

Web 2.0From C2 to Enable

Web 3.0Engagement

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humanization

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• Maven• Passion• Community• Promotional Voice• Others?

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Voices

@ricdragon

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Voices

@ricdragon

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Twitter: @ricdragon

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@ricdragon

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Voices

@ricdragon

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influence

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Micro-audiences & new communities

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Ric Dragon | DragonSearch | @ricdragon

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http://inmaps.linkedinlabs.com

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Connecting, or group forming

•Bald guys•Middle-aged guys•Marketing Professionals•Artists•Fathers•Member of the Dragon family•Denizen of Kingston, NY (and New York, the Catskills, Ulster County, & the Hudson Valley)•People who like samurai movies•Toyota drivers•People in this webinar

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Berkeley Music Students

Any Major influencers emerging?

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Ric Dragon DragonSearch Twitter: @[email protected]