The 14th AMCHAM CEO Servers’ Night

Tuesday, June 12, 2018

Press Coverage

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News Clipping

Media Korea Herald Date June 13, 2018

Title CEOs serve tables for AmCham charity night

Link http://khnews.kheraldm.com/view.php?ud=20180613000201&md=201806140

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Source Newspaper (19) and Internet News

A male staff member of 3M Korea looked excited and happy at the 14th AmCham CEO Servers’

Night at the Conrad Seoul on Tuesday.

After taking a selfie with his company head, he said, “I got up some courage under the influence of

alcohol. I am now so happy that I just sent the photo to my parents.”

Next to him, 3M Korea President Amit Laroya was busy serving wine and food to around 20

employees, cheering his staff and giving presents to them through small events. There was the sound

of laughter and merriment.

Similar scenes were seen in other tables sit by around 230 employees from 16 companies at the venue.

After receiving dinner service training by hotel staff, 16 CEOs of AmCham member companies were

happily but busily serving food and wine to their coworkers.

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The CEO Servers’ Night has been hosted each year by the American Chamber of Commerce in

Korea’s charitable arm, Partners for the Future Foundation, since 2003. The event raises scholarship

funds for university students from families experiencing financial difficulties.

The 16 companies include 3M Korea, ABI Korea, Asian Tigers, CBRE Korea, Colliers International

Korea, Morgan Stanley, Nike Korea and Pfizer Korea.

“I am having fun now,” said Amit Laroya, president of 3M Korea, with a smile.

“All the employees work hard throughout the year. Today, this is an opportunity for me to serve them,”

he added.

On the other side of the venue, a female CEO was seen very proficiently serving wine and food.

She was Chae Eun-mi, representative director of FedEx Express Korea, who joined this charity event

for the seventh time.

“I participate in the event every year because I can express my gratitude to my employees,” Chae said.

“Last year, we invited employees who received appreciation letters from clients the most. This year,

we invited the employees who showed the highest performance in the safety area,” she said, adding,

“This also raises friendly competition among employees.”

All proceeds from the event, around 50 million won ($46,000), will be donated to the Partners for the

Future Foundation to be to provide scholarships to university students in need, according to AmCham.

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News Clipping

Media Korea Joongang Daily Date June 13, 2018

Title CEOs swap boardroom for busing

Link http://koreajoongangdaily.joins.com/news/article/article.aspx?aid=3049298

Source Newspaper (3) and Internet News

On Tuesday evening, 16 men and women donned white aprons and gathered in the grand hall of the

Conrad Seoul Hotel in Yeouido, western Seoul. The black bow ties and white shirts indicated that

they were waiters for a party in the hall later that night, but this wasn’t your usual group of servers.

“Remember the ‘right way’: you always serve a guest from the right side with the right hand; even

when you hold two plates, the left always waits with the next plate to be handed to the right,” said

their instructor for the night, the senior manager of Conrad Seoul Hotel’s ballrooms. “And most

importantly - always smile.”

His trainees that night weren’t typical waiters, but the CEOs of global companies in Korea. The 16

CEOs were preparing for the CEO Servers’ Night, an annual charity event hosted by the American

Chamber of Commerce in Korea. This year’s event, running for its 14th year, set a record of 16

companies and 230 guests, mainly the employees of the CEOs involved. Last year only eight

companies took part.

When the clock struck 7 p.m., the waiters entered the hall to start taking drink orders. Gone was the

class and elegance that the Conrad hotel brand is known for - the grand hall quickly descended into

chaos as a cacophony of noise washed over the guests. The CEOs were struggling to remember the

drink orders.

The pristine white tablecloths were soon covered with red spots as clumsy hands delivered wine to the

tables. Guests, unconcerned that their champagne glasses were unevenly filled, enjoyed the

opportunity to take photos of the CEOs waiting tables.

Managing Director Darren Krakowiak of CBRE Korea confessed that he cheated and eventually

switched to his left hand to serve. “I still came in on the right side [of the guests]. And I didn’t spill

anything, so that’s good,” he said.

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Some of the servers were a little more experienced than the rest. “This is my third time serving at this

event,” said Oh Dong-wook, country manager for Pfizer Korea. “I think I’ve got better at serving

more people in a shorter amount of time this year.”

Oh had to serve the largest table among his peers that night because Pfizer invited 42 people, a record

for this year’s event.

Among the companies that joined for the first time this year were McDonald’s Korea and ABI Korea,

the parent company of Oriental Brewery. ABI also offered an unlimited supply of Stella Artois.

“[The experience] is like a metaphor of what we as leaders should do for our employees and our

organization,” said CEO Bruno Cosentino of ABI Korea.

Another notable factor was who came from each company. Half of Nike Korea’s guests were shop-

floor employees from different branches that had been recommended by their managers. McDonald’s

Korea invited employees from branches that received the most customer compliments.

“Our CEO did a really good job, she smiled the whole time and made eye contact with every one of

us,” said 45-year-old Sohn Seong-hee, who has worked part-time at a McDonald’s branch near her

house for eight years.

The CEOs-turned-waiters delivered food and drinks to their tables for the duration of the event,

stopping to chat with their guests as they went. Amcham prepared a goody box for each table, while a

lucky draw at the end of the evening saw 30 lucky guests walk away with prizes ranging from coffee

machines to a luxury German stroller.

The other companies that took part in the event were Kim&Chang, 3M Korea, Asia Tigers Transpack,

Colliers International Korea, Dell EMC Korea, FedEx Express Korea, JSM, Kelly Services, Lee & Ko

and Morgan Stanley.

A total of 50 million won ($46,112) was donated. The money will be used as a scholarship fund for

university students from families experiencing financial difficulties.

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News Clipping

Media Maeil Business Newspaper Date June 13, 2018

Title 암참 자선행사에 16명 동참

수익 전액 장학금으로 기부 "사회공헌 활동 더 다양하게"

Link http://news.mk.co.kr/newsRead.php?year=2018&no=373307

Source Newspaper (36) and Internet News

주한미국상공회의소(암참)가 지난 12일 서울 여의도 콘래드호텔에서 제14회 `암참 최고경

영자 서버스 나이트` 자선행사를 개최했다고 13일 밝혔다.

이번 행사에서 암참 회원사 최고경영자(CEO) 16명은 호텔 직원들에게 기본적인 서빙교육

을 받고 초청한 자사 임직원과 지인들에게 저녁식사와 와인을 서빙했다. 암참 산하 자선

단체인 미래의동반자재단은 2003년부터 매년 이 특별한 행사를 개최해 모든 수익금을 경

제적 어려움을 겪는 대학생들을 위한 장학금으로 조성해왔다.

제임스 김 암참 회장 겸 대표이사는 개회사를 통해 "올해 암참 최고경영자 서버스 나이

트에 CEO 16명과 손님 230여 명이 참석하여 암참 역사상 최대 행사로 기록됐다"면서 "

이 의미 있는 자선행사를 수년간 성공적으로 개최하고, 한국에 독특한 모금활동 문화를

정착시킬 수 있어 자랑스럽게 생각한다"고 말했다. 그는 "암참은 앞으로도 다양한 사회

공헌 활동을 펼칠 예정"이라고 덧붙였다.

올해 행사를 통해 모은 수익금 약 5000만원은 경제적으로 어려움을 겪는 대학생들을 위

한 장학금으로 쓰일 예정이다. 행사 참가자는 이진수 (주)제이에스매니지먼트 대표, 전유

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미 켈리서비스유한회사 대표, 조주연 한국맥도날드 대표이사, 제임스 김 회장, 채은미 페

덱스코리아 대표이사, 송욱환 나이키코리아 대표, 정기춘 컬리어스인터내셔널코리아(주)

대표, 심재진 법무법인 광장 파트너변호사, 제프리 존스 미래의동반자재단 이사장, 오동

욱 한국화이자제약 대표, 대런 크라코비악 씨비알이코리아 대표, 송정섭 아시안타이거즈

트랜스팩 대표, 김경진 델 EMC 코리아 엔터프라이즈 총괄사장, 한승수 모건스탠리 대표,

아밋 라로야 한국쓰리엠 대표, 브루노 코센티노 오비맥주 대표(뒷줄 왼쪽부터) 등이다.

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News Clipping

Media MoneyToday Date June 13, 2018

Title 암참 최고경영자 '서버스 나이트'

Link http://news.mt.co.kr/mtview.php?no=2018061310484744546

Source Newspaper (25) and Internet News

주한미국상공회의소(AMCHAM·암참)가 지난 12일 서울 콘래드호텔에서 제 14회 ‘암참 최

고경영자 서버스 나이트’ 자선행사를 개최했다고 13일 밝혔다.

16명의 암참 회원사 CEO들은 호텔 직원들에게 기본적인 서빙 교육을 받은 뒤, 초청한

자사 임직원 및 지인들에게 저녁 식사와 와인을 서빙했다. 암참 산하 자선단체 미래의동

반자재단은 2003년부터 매년 이 행사를 개최하고 있다.

올해 행사를 통해 모은 약 5000만원의 수익금은 경제적으로 어려움을 겪는 대학생들의

장학금으로 쓰일 예정이다.

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