presentation structure
DESCRIPTION
How to structure an effective business presentation by Young Markets.TRANSCRIPT
How to Structure A
Business Presentation
By Graham Young
To Start
Think about what you want to happen after your presentation
Have a SMART Objective
SpecificMeasurableAttainableRelevantTimely
Don’t Think
What I have to say
Think
What do I want to hear
?
?
?
Grab Their Attention
Establish Credibility
Outline A Problem
Create A Vision of Success
Which your audience can buy into
Structure the Middle
Use Problem/Opportunityand
Cause and Effect models
Summarise the Benefits
What’s in it for your audience?
Call to Work Together
To achieve benefits and realise vision
Restate Vision
Close with
Your call to action to enforce your objective
Give it with:
Enthusiasm
Variety
Purpose
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