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SIEC is the Italian Association of AV Pro industry. Our mission is to promote and support the Italian Systems Integration market. Thanks to the commitment of the founding members we already achieved met some important milestones. For the future challenges we need the support of all those who share our vision and goals: there is strength in numbers.

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Page 1: Presentation siec 19.03.2014 en

Update March 19, 2013

Page 2: Presentation siec 19.03.2014 en

SIEC is the Italian

Association of AV Pro

Industry.

Today SIEC has over

30 members, among

producers, distributors

and integrators.

Page 3: Presentation siec 19.03.2014 en
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Promoting and supporting the Italian AV PRO market.

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Training, seminars, webinars;

conventions and forums;

attendance of major trade fairs.

And, in addition:

relations with standardization and

certification bodies,

synergy with International associations,

cooperation with professional societies.

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This comprehensive course1 introduces the science and

technology for audio, visual and audiovisual systems integration.

1 Based on proprietary material of InfoComm International

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One-day seminars on new technologies and new standards.

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Online seminars for Italian operators organized

and promoted by InfoComm International in

cooperation with SIEC.

One-hour presentation on relevant topics

prepared and delivered by specialists of SIEC

members.

In 2014 six webinars are planned .

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The yearly event for the Italian systems integration market.

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Supply meets Demand at SIEC Convention.

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SIEC Convention, Milano Congressi, 21 November 2013.

New standards and best practices.

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SIEC Convention, Milano Congressi, 22 November 2013.

A conference on Building Automation and Lighting technologies for

energy saving addressed to architects and designers.

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"SIEC On The Road" is a program aimed at attending major domestic

and international fairs and events in order to create new business opportunities for our members and the Italian market in general.

In this program the institutional approach

typical of an association (promotion,

education, networking, etc.) is “merged” with

the information and communication activities

offered by Connessioni, the Integrated

Systems media.

Page 15: Presentation siec 19.03.2014 en

At MADE expo, (Milan 2- 5

October 2013) SIEC has met

architects and designers.

At Seatec (Carrara, 6-8 February 2013), an

exhibition focussed on boatyards and

shipyards suppliers, SIEC has met the

integrators of the nautical industry.

SIEC booth at ISE 2014 (Amsterdam, 4-6

February 2014) has been an hospitality areas

for the Italian visitors and a showcase for the

Italian exhibitors.

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This is the feather in our cap, our best

achievement so far.

UNI/PDR 4:2013 Best Practices on "Audio-

Video-Controls Integration Services" is a

document that states the criteria that should

be followed in delivering such services to the

customers.

The document adopts the draft prepared

by a work group of SIEC experts and has

been published on November 21st, 2013 by

UNI, the Italian Standardization Body.

It is the first step towards the certification of

Systems Integration companies.

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We are committed to:

create new business opportunities,

create a trade fair for the Italian market,

improve awareness among users and buyers,

offer networking experiences,

encouraging the proper implementation of technologies,

offer training programs,

open a path towards certification,

conduct research on market size and growth,

defend the market from any threat.

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We are committed to:

promote the quality of solutions proposed to customers,

create a trade fair for the Italian market,

provide visibility through webinars and SIEC On The Road,

conduct research on market size and growth,

defend the market from any threat.

We have already achieved some relevant results: best practices

sponsored by UNI, two conventions, webinars, SIEC On The Road.

We can do much more with your help.

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When it comes to raise new taxes

or duties our legislators can be very

creative. An example is the levy on

private copies imposed on sales of

CDs and memory cards, that has

caused the demand for these

products to move to the gray

market.

And there are always new threats

looming on our industry, such as

imposing customs duties on some

product categories, extending the

television tax to multimedia

products, etc.

You need a strong Association

that can stand against

measures that can depress or

alter the marketplace.

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We are committed to:

improve awareness among users and buyers,

involve professional associations,

create new business opportunities, in Italy and abroad,

protect and support the quality of the supply,

open a path towards certification,

offer training programs,

create occasions for meeting manufactures and distributors.

We have already achieved some relevant results: best practices sponsored by UNI, two conventions, webinars, SIEC On The Road.

We can do much more with your help.

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A strong Association is more likely to gain the

full attention of third parties and

stakeholders, to the advantage of all

members.

Our stakeholders:

Government

Large buyers and contractors

Professional societies

Trade Associations

Trade fair organizers

A strong Association is one that represents a

large portion of the total business.

If we represent both the most relevant

brands and a fair amount of integrators

then our stakeholders will positively listen to

us.

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Whether you are a manufacturer or

an integrator, if you share our vision and mission you can help us

achieve our goals by becoming a

member.

There is strength in numbers, and the stronger we are, the more we can

obtain.

For you, too.