presentation fórum eventos 2014

25 and March 26

The mission of the Forum is to be a model of excellence in governance events .

Being recognized as the platform , sustainable , cultural , economic and social transformation in the segment .

EVENTS - BUSINESS PLATFORM FOR GOOD CHALLENGES OF MANAGEMENT EXCELLENCE 2014/2025

25 and March 26

GRASS ROOTS

ABEOC ● ABIH ● ABGEV ● ABRACE ● ABRACCEF ● ACADEMIA ● AMPRO CBCVB ● FBHA ● EVENTPOOL ● MPI ● RESORTS BRASIL● SKAL ● UBRAFE

CROSS OVER

THE BUSINESS OF SOCIAL DIPLOMACY

25 and March 26

EMPOWEMENT

OBJETIVES

The Events Forum aims to train professionals (internal client,

event managers and suppliers)

Expanding opportunities.

Facilitate business.

Generate networking between agencies, suppliers and

executives events.

Discuss news and trends.

Display cases of international events.

25 and March 26

THE FORUM

The growing importance of events in the business of small , medium and

large business strategy is put in a dimension that requires high-

performance cultures, well-structured evaluation processes from

concrete goals and targets that demonstrate the values and reputation .

In this process governance, advocacy, sustainability, regulation,

creativity, volunteering can be the difference between success and

failure of an event. The young leaderships, the spirit of its initiatives and e-

technology as leverage and transforming this scenario, it is of vital

importance from the economic aspect and Marketplace .

In the 10 panels Events Forum will provide a broad overview and specifies

the best national and international practices enabling managers to

better service condition of your internal customers and also their suppliers

events .

25 and March 26

TARGET

• The Hosted Buyers Forum 2014 Events were selected

considering the volume and quality of events that manage

the most important national and international companies.

• Leaders of organizations and associations that promote

major conferences and exhibitions will also be invited .

• Agencies, promoters and event organizers, as well as

suppliers of services and equipment, as well as destinations,

hotels and convention center are also focusing Forum

Events.

25 and March 26

MARKET EVENTS IN BRAZIL

SEARCH EVENTS MAGAZINE / SEBRAE / FBCVB (2001)

330 000 events / year 79.9 million participants ● ● 3.1% of Brazilian GDP Total income of U.S. $ 37 billion per year ● U.S. $ 4.2 billion in taxes SEARCH IBOPE / AMPRO (2011) Revenue: R $ 32 billion ● Growth : 10 % per year SEARCH MPI / Alatur (2012) - NEXT 5 YEARS 68 % indicated growth Market and Technology Use in Events SEARCH Abracorp (2012) Events : grew 44 % in the first half . IEVC ( ECONOMIC INDICATORS OF CORPORATE TRAVEL) - 2012 Business trips and events: 56.9 % of revenue for airlines Economic Impact : U.S. $ 47.5 billion 56.8 % ● Participation in the tourism, Economic and Social Impact of Trade Shows in Sao Paulo (UBRAFE) Resources generated in the city of São Paulo - R $ 16,296,684,338

25 and March 26

• Ten panels covering many different aspects of

interest in the production chain of events.

• At least one international speaker per panel.

• Two breakfasts and two lunches

• Two dinners (exclusive to speakers and sponsors).

• Foyer with area for networking and exposure of

sponsors.

• Round hosted buyers from the tables of sponsors.

• Tables integration with the speakers.

DRAFT

25 and March 26

RISK ANALYSIS AND SAFETY Processes and international experiences in risk analysis and safety.

The spread of the culture of safety.

FAIRS & CONGRESS - THE FUTURE OF EVENTS Fairs & Congresses as a commercial tool and also for cultural , social

and professional development of various segments of the economy.

TECHNOLOGY - VIRTUAL INTERACTIVE AND NETWORKS

As technology, interactivity and social networks are influencing and

changing events. How financially viable technology at the event.

Technology for control of the organization in all phases of the event.

The participation of young leaders, and contents and solutions

ROI/ROO/ROE- RETURN ON INVESTMENT

Objectives and experiences in managing the performance of events

Os processos e as experiências internacionais de analise de risco e

segurança. A disseminação da cultura da segurança.

THEMES

25 and March 26

GOVERNANCE, JOINT, ACCOUNTABILITY & TRANSPARENCY Any application, implementation and post-event with the goal of

improvement and evolution processes. Transparency in the supply

chain and ethical criteria for bidding x corruption.

MEGA EVENTS - COPA, AND OLYMPIC GAMES EXPO MUNDIAL Main managers of the next editions of these three mega events to

talk about the experience and expectations. Qtar, Russia, Milan,

Dubai, Rio de Janeiro and Tokyo.

POLICY EVENT - SYNERGY CUSTOMER - SUPPLIER & TRAINING Cart to understand the events market, the timing of the suppliers,

the need to generate confidence in the process political events in

companies (suppliers, internal customers, rules, shopping etc.),

synergy marketing / purchasing.

THEMES

25 and March 26

KNOWLEDGE MANAGEMENT & CONTROL

programs business qualification, professional certifications,

and market regulation. Build expertise and knowledge

Management in business events.

SUSTAINABILITY & Volunteering

A voluntary action, recycling, and waste tracking.

Compromise/monitoring of environmental and social and

economic sustainability and its impact on the delivery of the

event.

CREATIVITY

Under the Creative Economy, ideas, imagination, creativity

and innovation apply to any segment of the economy,

especially the segment events, entertainment and tourism.

THEMES

25 and March 26

HEADQUARTERS

25 and March 26

RETROSPECTIVE

500 participants 150 hosted buyers 20 tables of business 48 panelists 10 International

97.4% Approval

INTERNATIONAL SPEACKERS

David DuBois USA President IAEE

Susan Tinnish USA President ASTM

Gonzalo Perez Chile President IAPCO

Corbin Ball USA Corbin Ball Associates

Joseph Lo Canada MeetingApps.com

Antonio Brito Portugal New Events Global/IAEE

Linda Pereira England CEO CPL Events

Alexandro Verzoub Argentina SITE

Steven Hacker USA – Ex-CEO MPI/IAEE/MPI

IAEE – International Association for Exhibitions and Events ASTM - International Association for Testing Materials IAPCO - The International Association of Professional Congress Organizers MPI – Meeting Professional International SITE - Society of Incentive Travel Executives

JUAN PABLO DE VERA Reed Alcantara

WANIRA SALLES Francal Fairs

JORGE ALVES DE SOUZA Couromoda Fairs

SERGIO MEDINA PASQUALIN Expo Center Norte

FERNANDO BELTRAME Eccaplan

FLAVIA GOLDENBERG Sob Medida Sustentabilidade

ANDREA MOREIRA Instituto Humanitare

MARINA PECHLIVANIS Umbigo do Mundo

OTAVIO NOVO Accor Brasil

ANDRÉIA NAKANE UAM

IGOR PIPOLLO FIESP/ABSEG

ROOSEVELT HAMAM R. Hamam Eventos

NATIONAL SPEACKERS

PATRICIA TÁVORA J. ARANTES

Director Liberty Seguros MAURICIO MAGALHÃES

President Agência Tudo

CHRIS AYROSA

Director Chris Ayrosa Cenografia

FERNANDO FIGUEIREDO

President Bullet

BEATRIZ GALLONI

Vice-president Mastercard

FERNANDO GUNTOVICHT

President The Group

SCHER SOARES

President Grupo Triunfo

GILBERTO PERUSSI

Director Memories Eventos

RICARDO TELES SOUZA Director AMEX

MARKETING PANEL

COMPETITION SHOPPING

EDUARDO SANOVICZ ABEARS

ANITA PIRES ABEOC BRASIL

ENRICO FERMI ABIH NACIONAL

DILSON FONSECA RESORTS BRASIL

ROGÉRIO HAMAM IBEV

ALBERTO MOANE MPI BRASIL

ARMANDO CAMPOS MELLO UBRAFE

SERGIO PASQUALIN ACADEMIA

MARGARETH PIZZATTO ABRACCEF

KITO MANSANO AMPRO

PANEL ENTITIES OF NATIONAL TRADE

ABEAR – Associação Brasileira das Empresas Aéreas ABEOC – Associação Brasileira das Empresas de Eventos ABIH – Associação Brasileira da Indústria Hoteleira RESORTS – Associação Brasileira de Resorts IBEV – Instituto Brasileiro de Eventos MPI – Meeting Professional International ACADEMIA – Academia Brasileira de Eventos e Turismo ABRACCEF – Associação Brasileira de Centros de Convenções, Exposições e Feiras AMPRO – Associação Brasileira de Marketing Promocional UBRAFE – União Brasileira de Promotores de Ferias

ANA CAROLINA MEDEIROS President Taquatur Turismo

JOSÉ ESTEVÃO COCCO President J. Cocco

FERNANDO PRESTES MAIA Director UpGrade Hospitality

NADIA CAMPEÃO Vice Mayor São Paulo

RICARDO FERREIRA Director Alatur

JÚLIO URBAN Director Idealiza Congress

MARCO LOMANTO Director Embratur

PAULA BORGES Coordinator Liberty Seguros

PAULO VENTURA Manager Expo Center Norte

CARLOS ALBERO JULIO ANCHOR FÓRUM

NATIONAL AND INVITED SPEAKERS