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Social Media Mining Case Study : Event Detection in Twitter Based on 'Event Detection in Twitter' by Jianshu Weng, Bu-Sung Lee ICWSM 2011 Presented by : Yue HE & Falitokiniaina RABEARISON

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Page 1: Presentation, case study_event detection in twitter

Social Media Mining

Case Study : Event Detection in TwitterBased on 'Event Detection in Twitter' by Jianshu Weng, Bu-Sung Lee ICWSM 2011

Presented by :

Yue HE & Falitokiniaina RABEARISON

June 2014

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Motivation

Case Study : Event Detection in Twitter - 01

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Outline

Related work

Presentation of EDCoW

Experiments and Results

Conclusion

Discussion

Case Study : Event Detection in Twitter - 03

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Related WorkCase Study : Event Detection in Twitter - 05

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Related Work

Term-weighting-based approaches

Topic-modeling-based approaches

Clustering-based approaches

Case Study : Event Detection in Twitter - 06

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PRESENTATION of EDCoWCase Study : Event Detection in Twitter - 07

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EDCoW [ Workflow]

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Case Study : Event Detection in Twitter - 09

EDCoW [Components]

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EXPERIMENTS and RESULTSCase Study : Event Detection in Twitter - 10

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Dataset Description and Preparation

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Signal Construction

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“santa + wine”

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Signal Construction

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Q: How can you group the sets of words?

A: Similarity between words

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Auto Correlation Computation

2400 words 32 keywordsFilter: Median Absolute Deviation(MAD) :

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Cross Correlation Computation

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Cross Correlation Computation

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22 nodes 19 edges32 nodes 465 edges

(nodes=signals/keywords)

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Reduction

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Modularity-based Graph Partition

Network contains 22 nodes and 19 edges.

After using Newman Alg, we find 6 clusters(event).

The events’ significance is presented by weights of

the edges between keywords and the lengths of the

event.

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Event

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Detect Event

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Detect Event

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CONCLUSIONCase Study : Event Detection in Twitter - 23

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Conclusion

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● After studying and implementing the Event Detection with Clustering of

Wavelet-based Signals Algorithm in Java, we find it works in different time

period. We also try to use different parameters to evaluate it on the twitter

dataset.

● Some places to improve:

● How to control the parameters?

● How to let the keywords(events) make sense?

● It need some background to translate the combined keywords into event.

● How to utilize the results from public opinion?

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Integrate EDCoW into SONDY

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EDCoW [Javadoc]

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Acknowledge

Thank Jairo Cugliari & Adrien Guille for your

guides, comments and discussions!

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DISCUSSION

Thanks for your attention! ;)

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