SuperCorp: Privacy Policy Workshop

Lauren ■Allison ■Stephanie ■Sarah ■Hillary

SuperCorp

Global consumer white goods company Manufacturer of various appliances Competitors: Braun, Samsung,

Whirlpool, etc. Headquarters: United States Manufacturing in Germany, Taiwan, and

Mexico Marketing and service operations

located in various other countries

Privacy Brief employees how to be discreet on

social media sites and protect their privacy when it comes to:The individualThe individual and coworkersThe individual and company

Scenario 1: The individual Exhibits the importance of an

individual’s privacy when involving social media

Facebook.com

Privacy Policies

All employees are encouraged to maintain professionalism in person and through social media sites. Employees should refrain from posting anything that will reflect badly on him-or-herself or on SuperCorp on any Internet outlet. Employees who represent a negative image will be reprimanded.

Scenario 1 Questions

What other kind of material should be omitted from Facebook, Twitter, etc?

If you personally were to show your future employer your social media sites, do you think you would get the job? Why or why not?

Scenario 2

Exhibits the importance of an individual’s privacy on social media when it involves the company’s name and its competitor’s name

Twitter.com

Privacy Policies Employees are asked to only post personal,

tasteful things on their social media sites. Employees are to leave SuperCorp, its employees, and its competitors off of their personal sites

On personal social media sites, employees should change the settings so that they are able to review and approve posts from others before the posts are visible to the public. All employees will be held accountable for the material appearing on personal Websites.

 

Scenario 2 Questions

What other situations can you think of where people or celebrities have poorly represented for a company?

Why do you think this image problem could become an issue?

Scenario 3

Exhibits the importance of an individual’s privacy on social media when it involves themselves and other coworkers

Privacy Policies

It is against company policy to engage in name calling or behavior that will reflect negatively on SuperCorp’s reputation

Employees who post items that can potentially compromise his or her professional image or SuperCorp’s image will be reprimanded.

Scenario 3 Questions

What other issues could arise from discussing company policy via social media networking?

Given the scenario, where do you think the line should be drawn given the discretionary purposes of the company’s employee?

Keep in mind…

Social media communication doesn’t only affect you

Maintain separation between business and personal communications

If you don’t want your mom to see it then don’t post it!

Video

http://www.youtube.com/watch?v=bzg7RXBExic

The End

Thank you for your attention! Any last questions?