Mission

Vision

Corporate Values

Our Customers

Market Size

Where do they buy

Triple Pet Product line

› Toothbrushes

› Toothpaste

› Dental kits

› Plaque Off

› Finger brush

Private label Samples

Benefit Products

› 3D Clean & 3D Clean Jr.

› Classic Benefit toothbrushes

› ProFan toothbrushes.

› Hand sanitizers.

Benedent is to offer innovative

differentiated great performing high

quality durable and attractive products

to the pet care and oral care markets

trough the development of well

recognized and respectable brands,

providing its customers with high

satisfaction levels and its shareholders

with attractive economic returns.

Over the next 5 years triple pet should

become a US national recognized brand

and the leader in the Pet Oral Care

industry, and should gain distribution in

countries around the world where there’s

demand for its products.

1.Commitment.

2.Ownership.

3.Integrity.

4.Excellence.

5.Communication.

6.Success.

7.Systems.

8.Consistency.

Dogs Cats Small mammals

77.5

93.6

16

Millions of animals.

There are 77.5 million dogs as pets in the US.

There are 93.6 million cats as pets in the US.

Of those 77.5 million dogs:

17% own a toothbrush. Accounting for

13,175,000 units sold in 2009.

15% own a toothpaste. Accounting for

11,625,000 units sold in 2009.

14% own a breath control product represented

by 10,850,000 units sold in 2009.

Of those 77.5 million dogs:

38% are of a small breed (under 25 pounds)

28% are of a medium size breed (from 26 to 40

pounds)

44% are large breed dogs (over 41 pounds)

44% of pet owners decide purchase

while browsing through a store.

80% of pet owners buy for their pets while

buying groceries for themselves.

24% Browse the internet looking for a

deal on an item of interest.

17% of pet owners go to stores to buy a

particular item, and actually buy that,

and only that.

The EZDog toothbrushes get the job done faster, easier and better.

Its three flexible heads maintain the proper pressure on all surfaces of each tooth with every stroke.

In addition to the standard top bristles, the two side bristles are at the proper 45 degree angle for thorough surface cleaning while the soft outer bristles massage and stimulate your pet's gums.

By running the brush over thinner and thicker parts of a finger, you can see EZDog’sindependent brushes in action!

Our Triple•Pet toothpaste has a natural vanilla flavor that pets love.

It contains a tartar control formula.

It has a touch of tea tree oil for healthy gums.

Since it is sweetened with stevia, a natural herb, it is sugar free and provides a clean sweet breath for your pet.

A key feature is the non-foaming formulation, so no rinsing is necessary after brushing.

The perfect combination of toothbrush

with toothpaste.

We have two awesome sizes:

› Large Breed Brush

› Small Breed Brush

› Best purchase value.

Best option for pets who are new on

toothbrushing.

Plaque Off is a product that you pour into the

drinking water bow of your pet.

Plaque Off gets rid of bad breath without brushing!

Plaque Off’s yucca promotes better digestion on

pets.

Yucca does to pets what chamomile does to

human.

Better digestion results in healthier breath and less

acidity on urine and waste.

Yucca’s oily property helps plaque removal from

teeth.

The safest, chocking risk free, palm

assisted finger brush.

Comfortable, ergonomic sleek design.

Assorted in 6 beautiful colors.

Dish Washer safe.

Available also as a dental kit,

packed along with Toothpaste.

The Perfect Toothbrush for the imperfect

brusher.

3 Independent, flexible heads that

adapt to the size and shape of our teeth

with every stroke.

Simple back and forward movement

cleans the complete surface of all the

teeth.

2 sizes to fit everyone; 3D Clean & 3D

Clean Junior.

Conceived for the

ageless sports fan.

For ages 6 and up.

7 2/8” long brush, injected in 2 phases with 2 virgin plastics.› Polypropylene: This plastic provides a shinny appearance without

sacrificing strength; when it breaks, it doesn’t separate, making it safer for

toothbrush manufacturing.

› TPE: Provides a fantastic suspension on the brush, allowing a very

comfortable experience while maintaining a soft rubber texture.

Bristled with Dupont Tynex nylon bristles. The best nylon in the

world for toothbrushing.

Multilevel bristle cut, allowing to brush the crowns of teeth with out damaging the enamel while the longest bristles are

massaging the gum line removing bacteria.

Oval Shape head that allows a complete brushing reaching

the furthest molars with less effort.

Tongue cleaner at the back of the head for a complete cleaning experience.

The brush is properly packed on a

cardboard backer card and a PVC

thermoformed blister.

Suitable for pegs and/or clip strips.

The handle of the brush can be covered

with a PVC sleeve for decoration and or

licensing purposes.