WELCOME

RAMAVILASOM TRAINING COLLEGE VALAKOM

POWER POINT PRESENTATION PRESENTED BY ANSIYA.AREG:NO: 19014341002OPTIONAL SUB: COMMERECE

MEANING, DEFENITION,ELEMENTS

DIRECTION

DIRECTION IS AN IMPORTANT MANAGERIAL FUNCTION. DIRECTING MEANS THE ISSUE OF DIRECTIVES AND THE GUIDANCE AND OVERSEEING OF SUBORDINATES

DEFINITION

ACCORDING TO HAIMAN “DIRECTING CONSISIT OF THE PROCESS AND TECHNIQUES UTILISED IN ISSUING INSTRUCTIONS AND MAKING CERTAIN THAT OPERATIONS ARE CARRIED ON AS ORIGINALLY PLANNED”

ELEMENTS OF DIRECTION SUPERVISION MOTIVATION LEADERSHIP COMMUNICATION

SUPERVISION THE TERM SUPERVISION IS MADE

UP OF TWO WORDS SUPER AND VISION. SUPER MEANS OVER AND VISION MEANS THE ART OF SEEING OBJECTS. SUPERVISION MEANS OVERSEEING THE SUBORDINATES AT WORK.

FUNCTIONS OF SUPERVISORS PLANING OF WORK ISSUING OF ORDERS PROVIDING GUIDANCE AND LEADERSHIP MOTIVATION CONTROLLING OF OUT PUT PRESERVING OF RECORDS ENSURING SAFETY

MOTIVATION THE TERM MOTIVATION IS DERIVED FROM

THE WORD MOTIVE. ACCORDING TO MICHAEL J JUCIUS MOTIVATION IS THE ACT OF STIMULATING SOMEONE OR ONESELF TO GET A DESIRED REACTION

CLASSIFICATION OF HUMAN NEEDS[MASLOW’S NEEDS OF HIERARCHY]

PHYSIOLOGICAL NEEDS SAFETY NEEDS SOCIAL NEEDS ESTEEM AND STATUS NEEDS SELF REALISATION NEEDS

LEADERSHIP ACCORDING TO KOONTZ AND O DONNELL

LEADERSHIP IS THE ABILITY OF A MANGER TO INDUCE SUBORDINATES TO WORK WITH ZEAL AND CONFIDENCE

QUALITIES OF A GOOD LEADER INTELLIGENCE INTIATIVE AND CREATIVE ABILITY VISION AND FORESIGHT POWER OF JUDGEMENT SENSE OF RESPONSIBILITY FLEXIBILITY TECHNICAL COMPETENCE MORAL QUALITIES SELF CONFIDENCE

COMMUNICATION THE WORD COMMUNICATION IS

DERIVED FROM THE WORD COMMUNIS WHICH MEANS COMMON . COMMUNICATION MEANS SHARING OF IDEAS IN COMMON. ACCORDING TO NEWMAN AND SUMMER COMMUNICATION IS AN EXCHANGE OF FACTS,IDEAS,OPINIONS,OR IMOTIONS BY TWO OR MORE PERSONS.

TYPES OF COMMUNICATION ON THE BASIS OF ORGANISATIONAL

STRUCTURE ( FORMAL COMMUNICATION, INFORMAL

COMMUNICATION) ON THE BASIS OF DIRECTION (DOWNWARD COMMUNICATION, UPWARD

COMMUNICATION AND HORIZONTAL COMMUNICATION)

ON THE BASIS OF EXPRESSION (ORAL COMMUNICATION, WRITTEN

COMMUNICATION)

THANKS