powered by fiori customer service in crm...sap car – best provider for transactional data...

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Know all your customers. Anytime, anywhere. in CRM CUSTOMER SERVICE powered by Fiori

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Page 1: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

Know all your customers. Anytime, anywhere.

in CRMCUSTOMER SERVICE

powered by Fiori

Page 2: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

thru multiple communication channelsALL CUSTOMER INTERRACTIONS

3rd

parties

SMS

chat

e-mail

phonecalls

CRM

Page 3: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

You`ll never work on multiple non-intuitive SAP GUI transactions!

In acontextual,role basedsingle Fiori

view

& role based approachNEXT GENERATION UX

Page 4: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

SAP Fiori LaunchpadINTUITIVE SINGLE POINT OF ENTRY

Easy access

to customers, tickets and interactions

Single click

opens SAP CC reporting panel

Page 5: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

PHONE CALLS management

Shows number of awaiting calls, guidelines for consultants

Incoming call is shown on top of the app

If phone number exists in the system, customer card opens automaticaly after answering the call.

Custom CC Fiori Bar is always visible on the bottom of the screen

and allow consultant’s status to be changed.

Page 6: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

HANA-BASED search algorithms

searching

sorting

filtering

Search moved from ABAP layer to HANA database layer provides rapid sorting, searching and filtering options for huge customer data volume

Page 7: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

Tickets list provides crucial data to make sure that customer care is on the right track

& tickets overviewSERVICE MONITORING

Due date and SLA value keep consultants focused on the priorities

Customer satisfation survey keeps motivation on highest level

Page 8: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

Complete overview of the service case on a single screen

including access to communication history, attachments and the most important details

TICKET details

Every single phone call, e-mail or chat message

is being stored and classified, providing complete communication history of the customer

detailsINTERACTION

Page 9: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

processes withinsingle Fiori app

END-TO-END

Consultants are simply guided thru complete complaint or return proces by answering yes/no questions and filling necessary data prompted by the app

Any Interaction might be connected with any Ticket, so communication history is consistent for each service case. Any Ticket might be connected with any other Ticket, so all related or returning cases are tracked

between CRM objects

RELATIONS

Page 10: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

Customer master data enriched by marketing attributes & custom flags

Interactions management covering multiple communication channels

Ticketing system facilitating service cases solving

Complete communication history for each customer and each case

Customer satisfaction survey based on SMS and e-mail channels

HANA-based algorithms providing rapid search functionalities

Automatic customer recognition based on phone numer or e-mail address

Bidirectional relations between customer, tickets and interactions

E2E processes (complaints / returns) performed within Fiori apps

MAIN FEATURES summary

Page 11: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

IMPLEMENTATION process

Workshopwith

end-users

Defining projectscope and

backlog

Implementationof the softwarecore features

Verification ofproject scopeand backlog

Implementation ofcustomer dedicated

features

• Ticketing

• Communication (phone and e-mail)

• Customers data management

• Complex End-to-End processes

• External systems integration

• Additional communication

channels (i.e. chat)

1

2

3

4

5

Let`s do this together!

Page 12: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

with external systemsPOSSIBLE INTEGRATIONS

SAP CAR – best provider for transactional data extracted from ERP systems

SAP Hybris Marketing – customers’ replication / interactions push

SAP ERP – migration of customers and products

3rd party ERP systems – migration of customers and products

SAP Hybris Commerce – customers’ replication / external tickets creation and update

BI systems – SAP CRM is not a reporting system, but contains important data which might be used by external BI systems for reports generation

Page 13: powered by Fiori CUSTOMER SERVICE in CRM...SAP CAR – best provider for transactional data extracted from ERP systems SAP Hybris Marketing – customers’ replication / interactions

questions?ADDITIONAL

Let`s talk!

Poznan, Poland+48 61 631 10 67

[email protected]

Hamburg, Germany+49 163 365 51 52