poster analysis

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Page 1: Poster Analysis
Page 2: Poster Analysis
Page 3: Poster Analysis

Main image of the two actors/actresses who play the main characters in the film. The males face looks good on one side and then hidden in the title of the film is the ugly side which hints at him being a beast and she’s the girl who saves him from himself.

Catch line from the film draws the attention of the audience, as It is written in white to stand out from the male’s black shirt.Billing Block

Release date so the audience can tell when the film is out.

Title of the film runs down the centre of the poster unlike most movie posters. Draw the attention of the audience. Unlike most posters it has an image behind it too. Hints that it could be a remake of Disney’s Beauty & the Beast.

Actors/ actresses name to help entice the audience into watching the film.

Page 4: Poster Analysis

Tagline, illustrated in white and written in typewriter font, immediately asks the question what’s going on?

Title of the film is written in the same typewriter font as the rest of the taglines. A written in lowercase which is quite unusual for a movie poster.

Billing Block depicted in white with Release date below it in the same Yellow and Red tones as the binoculars.

The only use of colour used within the poster except for the release date. Fiery Yellow and Red tones suggest immediate danger, love and death. The images depicted within the binoculars shows the male protagonist witnessing an attack.

Main image of the male protagonist, heavily edited in black and white tones. The black drips into the backdrop of the poster making it look sinister and scary.

Page 5: Poster Analysis

Billing Block, Including production company logos.

Title of the film and release date. In different colours to add emphasis to the audience.

Actresses Name to inform the audience who is playing the female protagonist.

The main image is of the female protagonist. The image itself is in black and white the only colour is depicted in her eyes, to show the audience how she was before insanity took over.

The clock in depicted in a faded blue, along with the words Tick, Tock around it. This represents a quote from the film, one the audiences will recognise immediately. The faded clock represents the time she has left before she is no longer the person she was before.

Page 6: Poster Analysis

• Thriller/Drama – Many of the colours used in a thriller/drama movie poster all are dull, bleak and dark to represent the sinister and dangerous plot. Only depicting some colours and usually are hot, fiery tones to represent the ever present danger. The main images usually are of the main protagonist both female or male. The images intend to give some information of the story line but keeping the majority of it a mystery and keeping the audience on the edge of their seats.

• However, in my poster I decided to use a black and white theme image, this is to help my title (red) and tag lines (white/red/black) to stand out against the black and white background.