poster
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Short Medium LongTwitterFacebookImage sharingText messaging
• Use sharable images
• Share resources/links
• Promote your other content
• Make it snappy
Examples:
Posted new pics
of snails on flickr.
Check them out!
WebsitesHandoutsNewslettersNews releasesEmail
• Update websites often
• Keep handout and newsletter
design simple and topics focused
• Write interesting news releases
and don’t duplicate content
• Get to the point in email
Examples:
BlogsSocial media seriesVideosPublications
• Respond to blog and social
media comments
• Know your audience
• Make professional-quality
publications and videos
Examples:
A good communication strategy should use all three forms.
Kansas State University Agricultural Experiment Station and Cooperative Extension ServiceK-State Research and Extension is an equal opportunity provider and employer. Issued in furtherance of Cooperative Extension Work, Acts of May 8 and June 30, 1914,as amended. Kansas State University, County Extension Councils, Extension districts, and United States Department of Agriculture Cooperating, John D. Floros, Director. Department of Communications and Agricultural Education