poshan abhiyaan - impact4nutritioninitiative for mobilizing private action for nutrition poshan...
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Initiative for Mobilizing Private Action for Nutrition
POSHAN AbhiyaanCommunication Package
www.impact4nutrition.in [email protected]@IMPAct4Poshan@impact4nutrition
Community Outreach Material
Set of four posters
Private health clinics, grocery shops, poultry shop, chemist shop, family day, club house, recreation centre, health facility, anganwadi centre, community service centre, school, pan-chayat bhawan, community radio stationsHindi, Urdu, Punjabi, Tamil, Telugu, Kanna-da, Malayalam, Marathi, Oriya, Assamese, Bangla, Gujarati, Dogri, Khasi, Nagamese, Garo, Mizo, Manipuri, Kashmiri
https://drive.google.com/open?id=1aV9RxoLjQMnX_9q9AfwvPsjxn-SB6QIp
My POSHAN storyPregnant women, lactating women, women in reproductive age, adolescent girls, mothers, fathers and caregivers of young children
Type of Material
Where to Use
Languages Available
Link to the Material
Title of Material Target Audience
Brochure
Meetings of/at- gram sabha, panchayat, an-ganwadi centre, community service centre, community radio stations, school manage-ment committeeHindi, Urdu, Punjabi, Tamil, Telugu, Kanna-da, Malayalam, Marathi, Oriya, Assamese, Bangla, Gujarati, Dogri, Khasi, Nagamese, Garo, Mizo, Manipuri, Kashmiri
https://drive.google.com/open?id=1nBfl4w-tSXWkA7t3bPuA0ITWVkhGK7nF
POSHAN Abhiyaan Jan AndolanHealth animators, community mobilizers/outreach workers, panchayat representa-tives, anganwadi workers, ASHAs, school management committee, community radio station staff
Type of Material
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Languages Available
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Dialogue Cards
Community meetings by health animators, family meetings in private sector workers col-onies, women and adolescent girls meetings at anganwadi centre, community service cen-tre, home visits by anganwadi workers and ASHAsHindi, Urdu, Punjabi, Tamil, Telugu, Kanna-da, Malayalam, Marathi, Oriya, Assamese, Bangla, Gujarati, Dogri, Khasi, Nagamese, Garo, Mizo, Manipuri, Kashmiri
https://drive.google.com/open?id=1THeecYAWgDyhRMuNQ0icb9Uvod7e6JSA
My POSHAN StoryPregnant women, lactating women, women in reproductive age, adolescent girls, moth-ers, fathers and caregivers of young children, anganwadi workers
Type of Material
Where to Use
Languages Available
Link to the Material
Title of Material Target Audience
Set of two games
Youth sports clubs, community meetings by health animators, family meetings in private sector workers colonies, anganwadi centre meetings, community service centre, self help group (SHG) meetingsHindi, Urdu, Punjabi, Tamil, Telugu, Kanna-da, Malayalam, Marathi, Oriya, Assamese, Bangla, Gujarati, Dogri, Khasi, Nagamese, Garo, Mizo, Manipuri, Kashmiri
https://drive.google.com/drive/folders/1t4e1uBYvn5JebNH7ezAOfT5PIHYcFnA6?usp=sharing
POSHAN ka aahar and Snake & LadderPregnant women, lactating women, women in reproductive age, adolescent girls and mothers
Type of Material
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Languages Available
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Title of Material Target Audience
Leaflet
Private health clinics, grocery shops, poultry shop, chemist shop, family day, club house, recreation centre anganwadi centre, com-munity service centre, self help group (SHG) meetings, panchayat meetings, community radio stations Hindi, Urdu, Punjabi, Tamil, Telugu, Kanna-da, Malayalam, Marathi, Oriya, Assamese, Bangla, Gujarati, Dogri, Khasi, Nagamese, Garo, Mizo, Manipuri, Kashmiri
https://drive.google.com/open?id=1THeecYAWgDyhRMuNQ0icb9Uvod7e6JSA
My POSHAN StoryPregnant women, lactating women, women in reproductive age, adolescent girls, moth-ers, fathers and caregivers of young children
Type of Material
Where to Use
Languages Available
Link to the Material
Title of Material Target Audience
Street Play Script
Youth clubs, Open air performances in villag-es by local theatre groups English, Hindi, Bhojpuri, Maithili, Marathi, Santhali, Telugu
https://drive.google.com/open?id=1BMfZoCA9Rl6vXLF8ceQaCqFkBNN0jlKe
Kahaani Swarn Desh Ki Rajkumari Ki - Nukkad Natak Script
Pregnant women, lactating women, women in reproductive age, adolescent girls, moth-ers, fathers and caregivers of young children
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Languages Available
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Promotional Film
Recreation centre, youth clubs, anganwadi centre, community service centre, self help group (shg) meetings, panchayati raj institu-tions, community radio stations
Hindi
https://drive.google.com/open?id=15-pMwtq4Zi9qpFA5sAF2stoUNvXg1oPc
POSHAN Abhiyaan FilmPregnant women, lactating women, women in reproductive age, adolescent girls, moth-ers, fathers and caregivers of young children
Type of Material
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Languages Available
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Title of Material Target Audience
Set of 5 videos on breastfeeding, diet diversity, complementary feeding and IFA consumption by pregnant women
Meetings at- youth clubs, sports centre, opd of private health facility, anganwadi centre, community service centre, self help group (SHG) meetings, panchayati raj institutions, community radio stations and during home visitsHindi
https://drive.google.com/open?id=1pnMKTBSpzDUkBbvXgLIaAL7rcZk8BdEw
Complementary feeding, exclusive breast-feeding, early breastfeeding, diet diversity, IFA consumption. Popularly known as ‘pup-pet videos’
Pregnant women, lactating women, women in reproductive age, mothers, fathers and caregivers of young children
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Languages Available
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Outdoor Reminder Material
Set of six wall paintings
Factory walls, walls of shops, community spaces in industrial colonies, health facility, anganwadi centre, community service centre, school, panchayat bhawan, public spaces
Hindi
https://drive.google.com/open?id=1EIkchrM0enJS-Q1P9VQWJo1XkAWwX6ts
N/A
Pregnant women, lactating women, women in reproductive age, adolescent girls, mothers, fathers and caregivers of young children
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Languages Available
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Social Media Materials
Set of 74 social media posts
Twitter, Facebook, Linkedin, Instagram, WhatsApp chat groups
Hindi and English
https://drive.google.com/open?id=1QOJO4lMA9DKOKyatNdL2YjRdcg9MfMx_
Social Media Creative BankPregnant women, lactating women, women in reproductive age, adolescent girls, mothers, fathers and caregivers of young children
Type of Material
Where to Use
Languages Available
Link to the Material
Title of Material Target Audience