02

TABLE OF CONTENTS

A pen can give a beautiful melody when you close the pen cap. 03 A lighting design for

Moooi which inspired by jellyfish 04 A backpack designed for

Chrome01 A pen can give a beautiful melody when you close the pen cap.

URBAN NIMBLERA electro mobile concept created in 2012. The Urban Nimbler brings fun to urban daily commute.

WHAT’S GOING TODAY

USER RESEARCH

INCREASEDCONSUMPTION

FINITESUPPLY

CARBONIMBALANCE

Demand for fossil fuels is at an all-time high with ongoing rises in energy

consumption

Total depletion of non-re-newable energy sources

is expected within the nest quarter century

Burning fossil fuels dis-turbs the carbon budget with a rise in atmospher-ic CO2 concentrations

SOLARENERGY

WINDFARMS

HYBRIDTECHNOLOGY

A self-sufficient source of car electricity that can

generate income

A low cost source of renewable energy pro-

ducing zero greenhouse gases

A lower emissions and fuel consumption source uses two or more distinct

types of power

WHAT’S EXISTING

TECHNOLOGY RESEARCH

IDEATION SKETCH

BRAINSTORMING

MODELING PROCESS

3D MODELING

Rhinoceros Autodesk Alias + Rhinoceros KeyShot 5SOFTWARES

WindscreenTempered Glass

DashboardCarbonfiber

Steering WheelSteel / Leather

UnibodyAluminum

SeatsAluminum / Plastic /

Foam / Leather

WheelsAluminum / Rubber

GrillPlastic

CNC MODELING

PROTOTYPING

Compared to the other machine like NC Machine, the CNC Machine offers greater additional flexi-bility and computational capability. The program-mer can easily write the codes, and edit the pro-grams as per the requirements. These programs can be used for different parts.

DETAILING

PROTOTYPING

CLICK MELODYA pen can give a beautiful melody when you close the pen cap. And make a fun feeling to you when you play with the pen cap.

TOUCH FACE CLICK CHEW PEN SPIN WRITING

WHAT PEOPLE DO WITH THEIR PEN

USER RESEARCH

How to bring fun out of the using experience.

76% CLICK PEN

58% TOUCH FACE

55% SPIN PEN

38% CHEW PEN • The reaction force from pen cap

• The click sound• The feeling of fasten the pen cap and pen• The repeating and unconscious action• Make people concentrate• Relieve stress

IDEATION SKETCH

BRAINSTORMING

INSPIRATION

IDEATION SKETCH

BRAINSTORMING

RENDERING

3D MODLE (SOLIDWORKS)

WOOD BODY

STAINLESS STEELCLICK NIB

PLASTICCLICK TEETH

Pen nib. Ordinary ballpoint pen nib, by rotating open the body, we can easily get refill.

RecessA small recess at the end of pen body, in order of hold the mag-net and the pen cap when peo-ple are using the pen.

12 pieces of click teeth make a special feeling when people close their pen cap. It’s like brushing your finger across the comb.

3 magnets1.at the top of cap2.in ther rear of nib3.at the bottom of pen

The pen cap. Some little metal pieces in-side make the click sound more crisp.

PRODUCT DETAILS

3D MODLE (SOLIDWORKS)

SIDE VIEW

1 and 2 repel each other, that makes the brush feel-ing not easy to get.1 and 3 attract each other

PRODUCT DETAILS

3D PRINTED MODEL

MOOOI LIGHTINGA lighting design for Moooi which inspired by jellyfish

BRAND ANALYSIS

RESAERCH

Black and White Element Duplication

Aesthetics

Stream of Consciousness

Innovative ideasPlayful

Daring

Exquisite

IDEATION SKETCH

BRAINSTORMING

INSPIRATION

PAPERMACHE

MOCKUPS

RESULT

CHROME BACKPACKA backpack designed for Chrome which have a smart feature to transform the shape and close the bag

DESIGN LANGUAGE

BRAND-CHROME

Cycler young adults.

young adults Customized

cargo

casual

Stylish

waterproof

message bag

SKETCHES

IDEATION INSPIRATION

MOCKUPS

IDEATION

OPEN CLOSE

MATERIAL ANALYSIS

MATERIAL

Foam fabric

Waterproof nylon

Patent leather

Foam fabricWaterproof nylon Patent leather

PHOTOSHOP RENDERING

FINAL DESIGN