playbox product presentation 2009 11 05

PlayBox Technology Company Presentation

PlayBox Technology – Mission Statement

“To be the acknowledged leader in providing professional communications and information technology solutions by working with broadcasters and corporate organisations throughout the world and helping them realise their full potential from a company that is dedicated to the research, design, development and provision of the best products, systems, solutions and services to help each client maximise their success ”

PlayBox Technology – About Us, Background & Milestones

PlayBox Technology – Client’s and Worldwide Representation

PlayBox Technology – Technology and Sales Achievements

PlayBox Technology – CSF’s, USP’s, KPI’s, ROI and S & O’s

PlayBox Technology – TV Products and Typical Workflow Solutions

PlayBox Technology – DVB Products and Typical Workflow Solutions

PlayBox Technology – Integrated 3rd Party Solutions

PlayBox Technology – Digital Signage

PlayBox Technology – Contact Us and Q&A

PlayBox Technology – Presentation Agenda

Commercial Headquarters Based in the Hertfordshire, UK

R&D Centre Based in Sofia, Bulgaria

PlayBox Technology Sales and Support Offices Established in:

Representative Sales and Support Offices in:Latin America

Reseller Network of Over 100 Dealers in 60 Countries

Sales to 100+ Countries

130+ PlayBox Technology Staff Worldwide

Adria (Serbia)

Germany

Romania

UK

Asia Pacific (Malaysia)

India (Mumbai, New Delhi and Hyderabad)

Turkey

USA (Atlanta and Los Angeles)

PlayBox Technology – About PlayBox Technology

1994 – Launch of SubtitlePlus – Subtitle Preparation & Insertion

1999 – Launch of AirBox – IT Based Playout Automation Systems

2002 – Installed Base of 250 Playout Channels

2002 – Start of International Distribution

2003 – Launch of TitleBox – Interactive CG & Channel Branding System

2003 – Installed Base of 500 Playout and Branding Channels

2004 – Installed Base of 1,000 Playout and Branding Channels


2006 – HD Support for All PlayBox Technology Products

2006 – Launch of DVB (ASI/IP) Playout & DVB Multiplexing

2006 – Launch of PlayBox Technology with 6 Worldwide Country Offices




2009 – Sales of 50 to 200 New Playout and Branding Channels per Month

2009 – Current Installed Base of 7,500 Playout and Branding Channels

PlayBox Technology – Corporate Background & Milestones

Installed Base of Playout and Branding Channels

International “TV Channel in a Box“ Market Leader

PlayBox Technology – Installed Base of Channels

PlayBox Technology – Worldwide Clients

http://www.lyngsat-logo.com/corp/o_1.html

http://www.lyngsat-logo.com/corp/n_1.html

http://www.sony.net/

http://www.tandbergtv.com/default.ink

http://en.wikipedia.org/wiki/Image:Rai_uno.svg

http://www.hutchison.com.au/

PlayBox Technology – World Representation

Technology Achievements

Universal Playout and Streaming Engine with Any Source Any Output

Real-Time MPEG Remultiplexing Engine for Efficient Handling of Live Streaming Video

Ultra High-Quality Dynamic Graphics Engine with On-the-Fly Content Updating

TV Channel in a Box – Playout Server with Graphics and Automation for Simple Integration

Powerful Software Loaded on Standard State-of-the-Art IT Technology

Unique Technical Support Model with Top Level Support from Global R&D HQ within a day

Sales Achievements

Over 7,500 Playout and Branding Channels Worldwide Powered by PlayBox Technology

11 Country Offices in 8 countries – 1 Representative Office – 100 Dealers in 60 Countries

Over 15,500 Licenses Sold of Various PlayBox Technology Workflow Modules

Sales Achievement StrategyCost Effective – High Reliability – Flexible – Scalable – Easy to Learn – Simple to Use

Solutions Available for SD, HD and DVB (ASI/IP) Streaming

Many Workflow Solutions to Fit Client Workflow Requirements

PlayBox Technology – Technology and Sales Achievements

CSF’s – Critical Success FactorsExperience Gained with Over 7,500 Systems Sold Worldwide

Dynamic, Innovative, Entrepreneurial and Highly Focused

Business Intelligence – Listen, Digest & Action

Self Financing and High Investment into R&D with Controlled Growth

USP’s – Unique Selling Proposition“Number 1” International TV Channel in a Box Manufacturer

Fully Integrated System with Automation, Server, CG, Graphics – “TV Channel in a Box”

Fully Scalable – Adding Components or Playout Channels

Three Types of Solutions – SD, HD and ASI/IP Streaming

Unique Support Model – PlayBox Doctor – Global Support within 1 Day

Very Good Price / Performance Ratio

KPI’s – Key Performance IndicatorsVery Good Market Position – Market Share and Client Positioning

Very High Relative Quality – High Price / Performance Ratio

Low Cost – High Performance and High Reliability

Very High Innovation Rate and Products to Market

High Sales Results in Greater Understanding of the Business as a Whole

Entrepreneurial Behaviour (Spotting Opportunities)

Awareness of External Challenges, Emerging Business Opportunities & Strategies

Profits Used for R&D and Growth of the Company

PlayBox Technology – CSF, USP, KPI, ROI, SO

ROI – Return on InvestmentSolutions are Easy to Amortise In 1 to 3 Years

Hardware is Based on IT COTS (Commercial off-the-Shelf) = Low Capital Costs

Non Proprietary Hardware = High Reliability and Low Maintenance & Support Costs

Low capital Cost Plus Low Support Costs = Low Cost of Ownership

High Reliability = High “On-Air” Availability = Maximisation of Revenue Streams

Scalability Enables Clients to Expand On Demand without Starting Afresh with Low Incremental Expansion Costs

StrengthsYears of Experience in High Quality, Low Cost, High Volume Sales

Well Known with a Good Image for High Reliability and Low Cost

Country Sales and Support Offices with Strong and Trained Dealer and SI Network

Product Innovation Skills Including SD, HD and DVB (IP/ASI) Streaming and DS

Price Point is Favourable to Corporate Broadcasters and Educational Organisations

Self Funded Management that is Committed and Confident with Distinctive Competencies

OpportunitiesEntering New Markets with Streaming and Digital Signage

Expanded Innovation and Product Line with Solutions Like DVB Streaming

Falling Trade Barriers and More Worldwide Sales and Support Offices

Complacency of Competitors to Embrace Future Technology

Embracing of Emerging New Technologies

Customers Have Urgent Need for Cost Saving Solutions

Very High Second Sale Success Rate

PlayBox Technology – CSF, USP, KPI, ROI, SO

Main TV Automation Products Available in SD and HD

AirBox – Universal Content Playout with Automation and LogoAirBox DVB Streamer – Universal Content Streaming Playout with Automation (DVB)TitleBox – Interactive CG with AnimationTitleBox Preparation – Preparation of TitleBox Templates and Projects etc. CaptureBox – Manual, Scheduled and Tape Ingest with Batch CaptureCaptureBox Streamer – Automated Encoding and IP/ASI Streaming of Ingest Feed (DVB)DVB Muxer – Flexible DVB Multiplexer with PSI / SI Generator (DVB)ListBox – Playlist and Run List Creation and EditingDataBox – Content Management SQL Database CaptureBox Compliance – Compliance Recorder SafeBox – Automatic Content Management SubtitlePlus – Open and DVB Multi Language / Multi Channel Subtitle Preparation and InsertionMetus MAM – Media Asset Management System to Manage and Organise MediaNewsAir - Complete Solution to Manage News Preparation and DeliveryAlarmBox – Monitors PlayBox Systems and Sends Message Alarms by Email, SMS, SNMP, GPI etc.

Feature – PlayBox Doctor for Quick and Accurate Problem Reporting and Solving (ALL PlayBox Products)Feature – Clip Trimmer for Fast and Simple Editing and Top & Tailing of Clips and Programmes (ListBox)

PlayBox Technology – TV Automation Solutions

PlayBox Technology Has a Proven Track Record for:

PlayBox Technology Has Proven Solutions for:

Start-Up TV Channels

Transition to Digital Channels

Disaster Recovery Channels

Tapeless Broadcasters

IPTV Playout Centres

Remote Head-End / Up-Link Playout

Multi-Channel Playout Centres

Multi-Channel Advert Replacement

Interactive Music Channels

DVB Workflow Solutions

International Broadcasters

Regional Broadcasters

Satellite Broadcasters

SMS2TV, Voting & Gaming Channels

Scalable TV Channels

Thematic TV Channels

Corporate TV Channels

Single and Multi-Channel Time Delay

National Broadcasters

Local Broadcasters

Up-Link Centres

TV to Mobile Channels

Internet TV / Webcasting

Multi Language Channels

Multi Subtitle Channels

Cable TV Channels


Universal SD/HD Content Playout and Streaming

Note: All PlayBox TV & DVB Products are SD and HD Compatible


AirBox Features

Seamless Playout of Various Compression Formats and Containers, such as

MPEG2, DV, IMX, MXF, H.264, WMV, etc.

Live Video and Stream Mixing with Local Content Playout

Totally Unlimited On-Air Playlist Editing

Advanced Time-Based Scheduling

Automated Conflict Resolving

Output Video Scaling for Picture-in-Picture with Info Channel Look with Live Video

and Graphics


Time Delay with Playout of Unfinished Clips, Capable of Commercial Removal or Censorship

Content Trimming and Editing

Unlimited Metadata Support for Text-Rich Graphics Insertion

AirBox Features

ShotBox for On-the-Fly Event and Live Stream Insertion

DVB ASI or UDP Streaming Output with MPEG2, H.264 or WMV

Automation Interfacing via VDCP, GPI, RS 232, RS 422, Ethernet, DTMF, LTC, API, etc.


Manual, Scheduled and Tape (inc. Batch) Ingest

Including CaptureBox Compliance



CaptureBox Features

High Quality Capturing in a Variety of Compressions, such as MPEG2, DV, H.264, WMV, etc

Automated RS 422 or Firewire VTR Control with Batch Capturing Lists

Scheduled Capturing of Satellite Feeds or Line Feeds with Automated Channel Switching

File Splitting Based on Duration

VU / Peak Audio Meters for Precise Audio Level Setting or Fine Tuning

Third Party Traffic System Capture List Import

Streaming Live Video Streams through UDP

Various Video Inputs Supported Such as SDI, Analogue, ASI, IP, Firewire


CaptureBox Compliance

Multi-Channel Capturing of Live Video Feeds

Automated File Splitting of the Recorded Video at User Defined Periods

Automated Removal or Archive of Expired Files

User Definable File Naming for Simple Date and Time Location


Perfect Replacement for Tape Based Compliance Recorders

Date and Time Embedded in Captured Video Stream

VU / Peak Meter for Input Audio Level Monitoring

Indicator for Available Storage for easy storage space overview

Interactive CG and On-Air Animated Graphics.

Delivers Crisp Eye-Catching On-Air Look



TitleBox Features

Unlimited Number of Layers and Graphic Objects On-Screen

Total On-Air Interactive Control of Object Properties, Position and Content

Ultra-Smooth Rendering at any Font Size, with Support for all Windows Fonts


Stand-Alone, Scheduled or Slaved Titling under AirBox Automation

Dynamic Data Source Extraction from Databases, Internet, Files, EAS, etc.

Support for All Direct Show Compatible Objects, OLE Objects, Logo’s, PowerPoint Presentations, Animations, Flash etc.

Suitable for a myriad of on-air applications such as games, SMS chats, etc.

All-In-One Content Management

Universal Metadata Description Tool



DataBox Features

From Archives to Run-Time Copy, from Types and Categories to Genres, from Credits to Links, DataBox Maintains Total Content Order through Sophisticated Set of Searching and Classification Parameters.

Multi-User Environment

Automated Content Import

Network Access SQL Database

Advanced Content Classification

Search by Multiple Criteria

Filtering by a Group of Fields

Sorting by Each Field

Multi-Value Data Fields

Multiple Parts, Channels and Media

View / Edit Content with Clip Trimmer


Offline Programme Schedule Creation and Play List Editor

The Perfect Tool for Schedule Creation and Editing



ListBox Features

Create and Edit Programme Schedules and Play Lists for Today, Tomorrow, Next Week, Next Month, with Video Preview and Clip Viewer / Trimmer and Simple Editing. The Schedule Creation Process Utilises all the Benefits of Full Content Description, by Using DataBox Metadata

Video Preview and Simple Editing

Commercial Break Insertion / Deletion

Traffic System Integration

Excellent Price / Performance Ratio

Playlist Check for Gaps and Overruns

Straightforward, User-Friendly Interface

Drag & Drop from DataBox


Automatic Content Manager

Designed with Automated Content Management in Mind



SafeBox Features

Playback from the Local HDD’s on the Playout Server is more Reliable than Playback over the Network. SafeBox Automatically Copies the Content Stored on the Local NAS Storage Server or any number of other different Storage Options to the Playout Servers Local HDD’s for Reliable Playback. SafeBox can work in Playlist Dependent Mode or Standalone Mode

Automated Content Replication

Automated Content Removal

Multiple In, Single Out

Multiple In, Multiple Out

Single In, Multiple Out

Speed and Session Limiting

On-Line Media List Export


PlayBox Technology – Simple Workflow

Simple TV Workflow Explained

PlayBox Technology – Simple Workflow

PlayBox Technology – Remote Redundant Playout System

PlayBox Technology Servers

Powerful Software Needs Powerful Hardware!

Servers are Built from Commercial-Off-The-Shelf (COTS) Hardware

Fully Compatible and Extensively Tested By Our Hardware R&D for Reliability

Automation Software and Server Hardware from Single Manufacturer

All Systems Come with 12 Months Hardware Warranty

12 months Technical Support and Optional Hardware Maintenance Extension.

Mandatory Software Maintenance Contract in 1st Year

Go On-Air and Stay On-Air 24 Hours a Day, 7 Days a Week

PlayBox Technology – Servers

Integrated 3rd Party Solutions

PlayBox Technology – 3rd Party Integrated Solutions

PlayBox Technology – PlayBox Metus MAM

About PlayBox Metus MAM

Metus Library is a Media Asset Management (MAM) application to manage and organise media files located on computers or storage devices in a network, analyse them, retrieve and edit the metadata, create sub-items and archive them with security. It is new generation supporting the tapeless workflow environment

Metus Library is designed to be the heart of the management workflow supporting many users and/or Channels. The organisation and management of media files and documents are very well handled supporting a dedicated client or a browser interface

Designed for Broadcast and also Cost Effective for Corporate, Educational, Governmental, Medical, Military and Many Other Uses

Metus MAM Features

Built in Transcoder to Support Many Video, Audio and Graphic Formats

Dynamic Folder Mechanism to Enable Automatic Archiving

Playlist Function with Content Move Supports 3rd Party Servers & Edit Suites

Picture Based Search Engine using Clever Image Matching Technology

Action History to Enable Administrators to Control the Actions

Multiuser Support in Multi Project Environment

Infinite Number of Metadata Fields that are Fully Customisable

Versioning of Assets as well as Metadata Content

Metadata Extraction from MXF and Exiff

Very Fast Streaming of certain Video Formats without any Transcode Needed

PlayBox Technology – Metus MAM

PlayBox Technology – NewsAir News Room

About NewsAir

NewsAir is a Complete Solution that unites all types of media that make up today’s fast moving news presentations

NewsAir is providing and systematising live or recorded news content such as texts, video materials, photos, information from news agencies, recorded phone calls, SGs etc.

Within NewsAir an organisation of people with different rights (such as administrators, reporters, directors, editors, etc.) can upload or edit content, make graphics, write news or even prompter text, make a news bulletin, which can be automatically send to AirBox

NewsAir Features

NewsAir – Features OverviewThe Complete Solution to Manage News Preparation and DeliverySupports all Commonly Used Media File Formats Full integration with PlayBox Technology Workflow SolutionsInstant Media Playback – Items Added to the Playlist are Immediately Available for On-Air PlayoutExceptional Return on InvestmentCost-Effective Timesaving Solutions

NewsAir AdvantagesCustomisable User Account with Access via InternetReal-Time Uploading and EditingEasy Search News Archive Cost EffectiveUser Friendly InterfaceScales to any Number of UsersLive Feeds from News AgenciesRundown ManagementEasy Integration with Different Prompting Devices

PlayBox Technology – NewsAir News Room

Streaming Modules DVB ASI/IP

PlayBox Technology – DVB (ASI/IP) Streaming

AirBox DVB Streamer – Universal Streaming Server

CaptureBox DVB Streamer – Multi-Channel DVB/ASI/IP Ingest

Server

DVB Muxer – SI/PSI Generator and DVB

Multiplexer

PlayBox Technology – DVB (ASI/IP) Streaming

AirBox DVB Streamer Features

Identical Interface and Operation to AirBox

Available in SD and HD

DVB Output in ASI or IP (UDP/RTP)

Service and Network Name Selection

PID Selection for Audio, Video and PMT

Additional PID Streams Pass Through with Optional Inclusion into PMT with

Descriptors

Logo Overlay

Interactive CG and Graphics with TitleBox

Output Support for MPEG2 or H264

Input Support for MPEG2

PlayBox Technology – AirBox DVB Streamer

CaptureBox DVB Streamer Features

Identical Interface and Operation to CaptureBox or CaptureBox Compliance

Available in SD and HD

IP Stream Multiple Channels at Same Time to Different Destinations

IP Stream Multiple Channels at Same Time to Same Destination

PID Stream Filtering

PID Stream Selection

ASI / IP Inputs

DTMF or GPI Control

Prepare Scheduled Capture Lists with Different Parameters

PlayBox Technology – CaptureBox DVB Streamer

DVB Muxer Features

Replaces Stand-Alone Hardware DVB Multiplexers

Can be Integrated into AirBox DVB Server

SubtitlePlus DVB can run in same Server

Unlimited IP Inputs

Unlimited IP and ASI Outputs

IP and ASI Outputs Simultaneously

Each Output can have different MUX Rates

Jitter Detection and Removal at Inputs

Simple SI / PSI Generator

PID Remapping

PlayBox Technology – DVB Muxer

Examples of using DVB

PlayBox Technology – Examples of Using DVB

PlayBox Technology – Back-Up Solution for DVB

PlayBox Technology – Graphics Branding of UDP Stream

PlayBox Technology – Example of DVB Workflow

PlayBox Technology – Example of DVB ASI Project

PlayBox Technology – Digital Signage Solutions

PlayBox Technology Digital Signage

Get Noticed with PlayBox Technology Digital Signage

PlayBox Technology Digital Signage Delivers Targeted Messages to One

or Thousands of Screens When and Where required with Digital Media

Content and Information. PlayBox Digital Signage is Module Based

Software that allows User’s Complete Control over the Presentation Media.


PlayBox Technology Digital Signage - targeted messages to thousands of screens

with digital media content.

Digital Signs - LCD or plasma display panels, scrolling message boards, electronic

billboards, projection screens, etc.

Multiple Content - displayed on screens ranging from simple text and still images to

full-motion video with or without audio

Effective Advertising Tool - for retail outlets, transit hubs (airports, train stations,

bus stops),clubs, banks, supermarkets, etc.


Multi-Screen Display (video wall) - spreads one picture over multiple screens

arranged in any configuration.

Best Image Quality - display optimisation matches the DS output to the resolution

and frame-rate of the display

Any Image Size - PlayBox DS software supports any image resolution using the

full capability of the display and video adapter.

Any Number of Separate Content Areas – multi-zone design allows complex

presentation layouts

Mixed Clip Playout – playback of a mixture of video clips, automation, streaming,

stills, tickers, clocks, database and RSS feeds in any content area

PlayBox Technology – Digital Signage Advantages

A range of Modules for Building Your Workflow

PlayBox DS Server – Basic Server and VFS (PlayBox Virtual File System) Components and Services required to run Multi-Channel Setups

PlayBox DS Designer – Graphics Template Creator

PlayBox DS Scheduler – Multi-Channel Schedule Creation and Editing

PlayBox DS Workflow Manager – Remote Playout Management, Status Monitoring and Log Retrieval

PlayBox DS Content Ingest – Programme Media Ingest (Tape and Live Sources)

PlayBox DS Report Generator – Content and Contract Statistics Manager and Report Generator for Customer Management

PlayBox DS Distributor – Automated Content Distribution Engine

PlayBox DS Ads – Advertising Contract Planning and Sales

PlayBox DS Player – Automated Schedule Execution

PlayBox Technology – Digital Signage Modules

PlayBox Technology Ltd. Commercial HQ tel. +44 1707 66 44 44e-mail [email protected]

PlayBox Technology Adriatel. + 381 11 3117286e-mail [email protected]

PlayBox Technology Asia Pacifictel. +60 12 288 0760e-mail [email protected]

PlayBox Technology Germanytel. +49 2233 969 7562e-mail [email protected]

PlayBox Technology India (New Delhi)tel. +91 11 46051344/55e-mail [email protected]

PlayBox Technology India (Mumbai)tel. +91 22 40166465/66e-mail [email protected]

PlayBox Technology Latin America (Sales Office)tel. +598 2 2083924e-mail [email protected]

PlayBox Technology Ltd. R&D Centretel. +359 2 970 30 50e-mail [email protected]

PlayBox Technology Romaniatel. +4 031 106 5115e-mail [email protected]

PlayBox Technology Turkeytel. +90 216 3379402e-mail [email protected]

PlayBox Technology UKtel. +44 1707 66 44 44e-mail [email protected]

PlayBox Technology USA (West Coast)tel. +1 404 424 9283e-mail [email protected]

PlayBox Technology USA (East Coast)tel. +1 404 856 4950e-mail [email protected]

PlayBox Technology – Contact Information

playbox product presentation 2009 11 05

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