placement brochure

among the top 3 most promising B-Schools in asia*

offers

world-class PGDM

Sri Nrupender Rao J Chairman – Governing BoardChairman – Pennar Group

Dr Akhouri MMPAmway Chair Professor – Delhi University

Dr Artur Tamazian Professor, University of Santiago de Compostela – Spain

Dr. Asefa Abahumna Vice President, Adama University – Ethiopia

Dr Braj Kishore Professor – Osmania University (Retd)

Dr Chitra Rao DGeneral Manager – JNIDB

Dr David J Sumanth Professor Emeritus, University of Miami – USA

Dr Gopal Reddy Gade Former President, ATA – USA

Dr H Rao UnnavaProfessor, Ohio State University – USA

Dr Krishna MohanProfessor Emeritus – Gandhian PhilosophyConnecticut University, USA

Sri Krishna Prasad CMD – Granules India

Dr Lakshmipathy PVDirector, ECGL – Indonesia

Dr Lynda L MooreSimmons School of Management – USA

Dr Matthew J ManimalaProfessor, IIM – Bangalore

Dr Mathew M Monippally Professor, IIM – Ahmedabad

Dr Mishra SPVC, Dev Sanskriti Viswa Vidyalaya – Haridwar

Dr Prasad BalkundiProfessor, University of New York at Buffalo, USA

visionTo create an outstanding facility that inspires and transforms young minds, thereby creating an abundant and enriched managerial pool to propel India as a global leader.

missionTo advance and disseminate knowledge and skills vital to the holistic development of managers through teaching, training, research and consultancy steeped in ethics and morality.

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Dr K Anji Reddy, Chairman – Dr. Reddy’s Group

First Chairman – Governing Board 1995-2000

Sri Parthasarathy C CEO – Karvy

Sri Ram Nomula CEO, MAM-A Inc – USA

Dr Rama VelamuriProfessor, China Europe International Business SchoolShanghai, China

Sri Ravindar Reddy KChairman, Engineers Syndicates – India

Sri Reddy KTED – TM Tyres Limited

Prof SV SubramanyamFormer President – ICFAI

Sri Srikanth SRegional Head – HRTata Consultancy Services

Dr Srinivas K ReddyLee Kong Chian School of Business, Singapore Management University

Dr Syed Hamid Principal Engineer, Halliburton – USA

Dr Varaprasad Reddy K MD – Shantha Biotechnics

Dr Venugopal Reddy L Formerly VC – Andhra University

Dr Vijender GeetlaPhysician – UK

Dr Vipin Gupta California State University – USA

Prof Aparna DantuDirector, International Alliances – DHRUVA

Prof Pushpalatha SunkepallyFounder Vice Chairperson – DHRUVA

Dr S Pratap ReddyFounder Chairman – DHRUVA

HRUVA College of Management was established 1995 by Dr S Pratap Reddy (formerly Chairman, Board of Management Studies – Jawaharlal Nehru Technological University) in furtherance of his dream to create an IIM out of a private B-School.

DHRUVA offers Post Graduate Diploma in Management approved by All India Council for Technical Education, Ministry of HRD, Government of India. In 2008 it moved into its new state-of-the-art campus in the suburbs of Hyderabad. DHRUVA offers Finance, Marketing, HRM, Production, Systems, Retail Management, Global Business and BIFAAS.

DHRUVA is ranked as the best B-School in Hyderabad.

Name ofthe College

Interface with

IndustryPlacement

IndexIntellectual

Capital

Dhruva 47.50 37.50 54.50

IPE 42.73 52.50 05.00

Vignan Jyoti 40.00 28.50 55.00

Badruka 05.00 33.75 49.09

... Business India, September 2000

Dhruva turned sixteen this year. It has accomplished many accolades - national as well as international. To name a few of 2010...

• Award for Educational Excellence – Indo-Global Education Summit... Dec 2010

• Dewang Mehta Business School Award for Innovation .... Nov 2010

• Asia’s Best B-School Award for Outstanding Contribution to Education

.... Nov 2010

• Among the Top 10 Innovative B-Schools in India - Association of Indian Management Schools

... Oct 2010

• Best Business School in AP for Teaching .... Jul 2010

HRUVA brings you face to face with high achievers in industry and business and brilliant academicians of different hues from across the globe to help you reach out to the stars.

DHRUVA is determined to turn every possibility inside out and the entire world upside down to help you reach your goal.

DHRUVA guarantees spectacular achievements if you have a vision, if you are diligent, if you are disciplined and if you have a passion for excellence.

DHRUVA admits you into its PGDM...

• if you are a graduate approved by AIU with minimum 50% marks.

• if you have scored 50% in MAT / CAT / GMAT / ATMA / XAT.

• if you qualify in the Group Discussion & Personal Interview conducted at major cities in India.

The fi nal selection is based on multiple criteria, viz., test scores, academic background, aptitude, performance in GD, and PI. Due weightage will be given to defence personnel, family-owned business, prior work experience, extra-curricular activities and other notable achievements.

IMPORTANT DATES

COMMENCEMENT OF COURSE: MAY - JUNE

* Admission Cycles II & III will depend on the availability of seats

Particulars Cycle I Cycle II* Cycle III*

Last date for application March April May

Final Selection & Fee payment April May June

welcome to DHRUVA

Main Foyer

Auditorium Lecture Studio Dining Hall

Facade

HRUVA stands apart from the milieu because of its quest for ‘defi ning excellence’. The institute follows the IIM-level pedagogy, course curriculum, experiential learning system through case-based teaching, and rigorous program schedule. Management is not just taught here; it is a way of life because of DHRUVA’s strict adherence to the tenets of diligence, dignity, dhyana and dharma. What endears DHRUVA to the parents and other stakeholders alike is its uniqueness in carrying a student forward towards the goal of excellence.

The new DHRUVA campus, set amongst the 800-acre Oxygen Park, provides a salubrious environment for the holistic development of mind, body and soul.

life @ DHRUVA

Director Lounge

Hostel Block

Faculty Quarters

Mr Gajanan BochareProject Manager, Mott Mac Donald PGDM 2004

“No manufacturing and / or service industry can do without management – whether it be self-acquired or thru MBA. Though management per se is common sense, the learning curve for acquiring it thru an MBA is faster and smoother.Engineering: Effi ciency = Management: EffectivenessHence I’ve chosen MBA / PGDM after B.Tech and I’ve chosen a B-School that is founded by a management professor – BE+MBA+PhD.”

Mr Vijay and TirumalPGDM 2011

“What a great experience; a great atmosphere between teachers and the students. The PGDM at DHRUVA – where success is a mantra – has boosted our confi dence and is an indispensable launch pad for winning in the ultra-competitive globalized business arena. The invaluable learning and responsibility we gained in adopting and fostering the neighborhood schools have strengthened and expanded our social commitment.”

Mr Ramakrishna PothulaSenior Financial Analyst, Research in Motion PGDM 2002

“When you leave DHRUVA college, you do not just graduate with an MBA degree, but develop a harmonious synthesis of a sharp brain, a kind heart and competent hands (which is symbolically mentioned in our Puranas as the Head of Shankara, the Heart of Buddha and the Hands of Janaka). This integrated personality development is the very nervous system of DHRUVA.”

Ms Roohi NaazManagement Trainee - HRTCS, ChennaiPGDM 2008

“Acquiring a global outlook is part of the curriculum at DHRUVA. You’ll be encouraged to stretch your perspec-tive, explore new terrain, and yet plant your feet on common ground. Programs such as foreign language, personality development and inter-national business offer a direct path to exploring new horizons. DHRUVA experience was perfect ‘coz I am ready to go change the world.”

The increasing alumni family often muses about the tapestry of experience that it had with its alma mater. Our alumni feel that for them PGDM at DHRUVA was not a business certifi cation but an educating experience that has put them in good stead in their corporate life. Tune into what they say -

Faculty Cabin Executive Dining

alumni speak

DHRUVA sponsored the summit to foster international academic collaboration - 5 December 2010.

DHRUVA Chairman discussing collaboration modalities with Dr Arup Sen and Dr Ron Dannekar of D’Youville College, USA - 9 December 2010.

DHRUVA Chairman along with the management experts from across SAARC countries - 8 December 2010 at Dharani Sinha Hall, HCU - Hyderabad.

Dr Robert CoelenStenden University - Netherlands

Dr Lily ManoharanBinus University - Indonesia

Frank M LinAsst Dean, California State University,

San Bernardino - USADr Subba Rao V Jayanti

SAP Consultant - USADr Mathew M Monippally

Professor, IIM Ahmedabad

Dr Lynda L MooreProfessor of LeadershipSimmons College - USA

HRUVA is in liaison with premier institutions such as University of Miami - USA; Ohio State University - USA; California State University - USA; Simmons College - USA; Stafford University - UK. Collaborations are underway with Stenden University - Netherlands; D’Youville College - USA and others to offer students a wide choice in international exposure.

DHRUVA is proud to be associated with ‘Global Research and Organizational Behavioral Effectiveness’ of Wharton and ‘Convergys’ of Ohio State University.

This year alone, apart from national events DHRUVA has organized – International Case Writing Competition, Staff Training Programs for Indian Railways, Consulting with UNDP-MNRE, APSRTC and many others.

a few international speakers...

Commemoration of 25th Anniversaryof

South Asian Associationfor Regional Cooperation

SAARC

wide ranging linkages

HR & MARKETING

Profiles of DHRUVA’s

PGDM 2011

Aditya Chintalapudi, 22B.Tech (ECE)

Project TitleTalent Acquisition - Mapping in EPC Industry

OrganisationTATA Projects Ltd

Chanda Vamsi, 24B.Tech (ECE)

Project TitleEmployee Satisfaction and HR Practices

OrganisationMAX Hypermarket India Pvt Ltd

Chetana Marpu, 22B.Sc. (Bio-Tech)

Project TitleRecruitment & Selection Process

OrganisationGranules India Ltd

Karthik Kumar Reddy PV, 23B.Tech (Mech)

Project TitleProfiling of Successful Leaders

OrganisationSchneider Electric Pvt Ltd

Naresh Kumar P, 25B.Tech (Comp Science)

Project TitleWork Life Balance - A Study

OrganisationIVRCL Infra & Projects Ltd

Nirosha Yarramreddy, 21B.Sc. (Computers)

Project TitleA Study on Recruitment Process

OrganisationRamky Enviro Engineers Ltd

Ramya Nidigonda, 23B.Pharmacy

Project TitleRecruitment & Selection Process

OrganisationGowra Engineering Pvt Ltd

Sandeep S, 23B.Sc. (Bio-Tech)

Project TitleA Study on Level of Employee Engagement

OrganisationGowra Engineering Technologies Pvt Ltd

Sd Nazeeruddin, 23B.Sc. (Bio-Tech)

Project TitleIntroduction of E-JOINING in Tata Projects Ltd


Shashikala V, 23B.Com

Project TitleEffectiveness of Performance Appraisal Systems

OrganisationONGC

Srijit Haridasan, 22B.Com

Project TitleEmployee Empowerment at Workplace

OrganisationBHEL

Tapaswi Chandra D, 21B.Sc. (Bio-Tech)

Project TitleRecruitment Process and Attrition Analysis


Uma Ganesh A, 23B.Tech (ECE)


OrganisationZCS Consulting Ltd

Vijayalakshmi Parepalli, 22B.Com (Computers)


OrganisationZCS Consulting Ltd

files of Management Post GraduatesProfiles

“The object of education is to prepare the young to educate themselves throughout their lives.” – Robert M. Hutchins

Pallavi Devidas Lanjewar, 24B.Tech (Comp Engg.)

Project TitlePerformance Appraisal System

OrganisationTata Consultancy Services

Prathyusha Kolli, 22BBA

Project TitlePerformance Appraisal in Pharma Industry

OrganisationNatco Pharma Ltd

Priyanka Pendru, 22B.Tech (Comp Science)

Project TitleEffectiveness of Recruitment & Selection Process

OrganisationAishwarya Telecom Ltd

Ramya Krishna Dandu, 23B.Tech (Comp Science)

Project TitleEvaluation of Metrics in Training and Development

OrganisationSify Technologies Ltd

Sameena Shaik, 23B.Tech (Comp Science)

Project TitleEmployee Performance Appraisal System at ITC

OrganisationITC Ltd

Shruthi V, 23B.Tech (IT)

Project TitleEffective Management of skills and Competencies in Projects


Spoorthi B, 22B.Tech (Comp Science)

Project TitleEvaluation of Hiring Process

OrganisationComputer Sciences Corporation

Sravanthi Mattli, 23B.Tech (ECE)

Project TitleProductivity Cycle to Attain PMS Calculations

OrganisationSify Technologies

Sree Vaishnavi Sappata N, 22B.Tech (Comp Science)

Project TitleKey Result Areas of Employees in Production Department

OrganisationShakti Met-dor

Srikanth V, 23B.Tech (Comp Science)

Project TitleAnalysis of Recruitment & Selection Process

OrganisationCushman & Wakefield

Yugandhar Devabhaktuni, 23B.Tech (Comp Science)

Project TitleWelfare Measures and Working Conditions

OrganisationSabmiller India Ltd

Amarnath B, 21B.Sc. (Computers)

Project TitlePerception of People towards Stem Cell Banking

OrganisationCryo Banks Intl Ltd

Ankit Dhurka, 25B.Tech (Mech)

Project TitleForecasting Steel & Cement Prices in Volatile Markets


Manish Armugam Shetty, 22BBA (Marketing)

Project TitleFactors Influencing the sub-dealers in selecting Sanitary Ware Brands

OrganisationHindustan Sanitaryware & Ind. Ltd

Pratap Chelle, 22B.Sc. (Bio-Tech)

Project TitleMarket Potential for ‘FORM-FILL-SEAL’ Machine

OrganisationAsa Bhanu Technical Services Ltd

HR & Systems

Marketing & Finance

PGDM 2011

“Education is what remains after one has forgotten what one has learned in school.” – Einstein

Sreekanth Padma, 25B.Sc. (Drug Science)

Project TitleCustomer Satisfaction Survey

OrganisationVasco Scientifics Pvt Ltd

Rakesh Agarwal, 23B.Sc. (Computers)

Project TitlePerception of Architects and Dealers on Modular Furniture

OrganisationBP Ergo Ltd

Sai Kiran P, 25B.Com

Project TitleBrand Awareness & Customer Satisfaction

OrganisationDel Monte

Shah Varun, 25B.Tech (Tele-comm)

Project TitleFinancial Inclusion and Micro-insurance Sector in India.


Sindhura Kaja, 24B.Tech (ECE)

Project TitlePenetration Level of BILT Tissues

OrganisationBallarpur Industries Ltd

Sravana Karthik Chakka, 22B.Sc. (Bio-Tech)

Project TitleRetail Consumer Preferences - A Study at Hyderabad Central

OrganisationPantaloon Retail India Ltd

Srinivas Kadapolla, 24B.Tech (Bio-Tech)

Project TitleImpact of Recession on SMEs in AP - a World Bank Initiative

OrganisationAC NIELSEN

Vamshidar Reddy T, 23B.Sc. (Computers)

Project TitleCustomers’ Satisfaction on Postpaid Service

OrganisationMatrix Cellular (Intl) Pvt Ltd

Veera Bhadra Rao Boddhi, 24B.Sc. (Botany Hons.)

Project TitleVisual Merchandising and its Role in Customer Buying Behavior

OrganisationPantaloon Retail India Ltd

Vikesh Kumar, 22B.Sc. (MPC)

Project TitleBusiness Expansion Plan for ARC Ltd

OrganisationAssociated Road Carriers Ltd

Bala Eswara Reddy Dwaram, 23B.Tech (ECE)

Project TitleConsumer Perception of Various Brands of Del Monte


Bhavana B, 22B.Sc. (Bio-Tech)

Project TitleFactors Influencing Consumer Decision in choosing Restaurants

OrganisationIntegr8 IT

Hemanth Kumar Pachimala, 26Hotel Management

Project TitleCustomer Satisfaction Survey

OrganisationVasco Scientifics Pvt Ltd

Hima Deepthi Jupudi, 24B.Sc. (Bio-Tech)

Project TitleA Study on Distribution Network

OrganisationHindustan Coca Cola Beverages Ltd

Jincy John, 24B.Tech (EEE)

Project TitleCustomer Loyalty Measurement - A Report


Marketing & HR


“Education should help you how to think, not what to think.” – J. Krishnamurti

Rajendar Adakula, 22B.Sc. (Bio-Tech)

Project TitleEnhancing the Customer Base from Referrals

OrganisationHUL

Ravi Kiran Pettam, 22B.Sc. (Bio-Tech)

Project TitlePersonal Selling Process- An Analysis

OrganisationHUL

Shivani Thakur, 22B.Sc. (Bio-Tech)

Project TitleDealers’ Perception on Sanitaryware

OrganisationHindustan Sanitaryware & Ind. Ltd

Manoj Patnaik, 22BBM (Marketing)

Project TitleCustomer Expectations and Potential for Parcel Services


Naveena Chawda, 21B.Sc. (IT)

Project TitleNegotiation in International Markets

OrganisationArya Systems

Sowjanya M, 23B.Sc. (Micro Bio)

Project TitleBrand Recall of IDEA

OrganisationIDEA cellular

Srinivas B, 22B.Sc. (MPC)

Project TitlePerception of Consumers towards Learning Aids

OrganisationDatawise Management Services India Pvt Ltd

Vijay Kumar M, 22B.Sc. (MPC)

Project TitleCustomers’ Satisfaction towards Shakti Met-dor

OrganisationShakti Met-dor Ltd

Vishnu Vardhan Reddy S, 24B.Tech (ECE)

Project TitleA Survey on Brand Position in Hyderabad Retail Segment

OrganisationMadras cements Ltd

Charantej Vukanti, 23B.Tech (Comp Science)

Project TitlePromotion of Indian Celebrities using SEO

OrganisationRITKAM Technologies

Gaddam Satish Reddy, 23B.Tech (ECE)

Project TitleMarket Research on Automotive Batteries

OrganisationBosch Ltd

Gaurav Kumar, 22BCA

Project TitleA Study on Service Quality at ARC


Jayadev V, 21B.Sc. (Computers)

Project TitleDiffusion of Innovation- Innovative Learning Aids

OrganisationDatawise Management Services India Pvt Ltd

John Thomas G, 26B.Tech (ECE)

Project TitleA Study on Promotional Activities at Matrix


Laxmi Narsimha Reddy Nalla, 23B.Tech (IT)

Project TitleTop of Mind Awareness of Customer in Transport Industry


Marketing & Systems

PGDM 2011

“All humans are born genius, but half of us are made idiots by the system of education.” – JP Gilford

PVVS Karthik, 24B.Tech (ECE)

Project TitleMarket Potential of SAP B1 Product


Mahaboob Sheriff M I, 24B.Sc. (Information Systems Management)

Project TitleDealer Management and Business Processes

OrganisationHyundai Motor India Ltd

Mahesh Kumar Muppidi, 23B.Tech (CSIT)

Project TitleIdentification of Channel Partners and Evaluating Market Potential

OrganisationBP Ergo Ltd

Midhun Chakravarthy Soma, 25B.Tech (EEE)

Project TitleFactors Affecting Customer Decision towards Del Monte Brands


Mithun Chakravarthy Sadasivuni, 23B.Tech (Comp Science)

Project TitleMarket Potential of SAP B1 Product


Murali Krishna T, 23B.Com

Project TitleMarket Research on Automotive Batteries

OrganisationBosch Ltd

Naga Raju Valivarthi S, 21B.Sc. (Computers)

Project TitleIdentification of Business Potential - A Market Study


Nagarjuna Donga, 23B.Sc. (Computers)

Project TitlePromoting PURE-IT using Referral Programme

OrganisationHUL

Pavan Kumar Bonala, 23B.Tech (Comp Science)

Project TitleCustomer Satisfaction in Retail Industry


Pavan Kumar Gade, 21B.Sc. (Bio-Tech)

Project TitleMarket potential for ‘FORM-FILL-SEAL’ Machine


Praveena Rudrapati, 23B.Tech (ECE)

Project TitleAttitude of Consumer Towards International SIM Cards


Ramakrishna Indigi AVS, 22B.Sc.

Project TitleCustomer Decision Making for Logistic Services


Ravi Kumar, 24B.Sc. (Computers)

Project TitlePlanograms & MBQ Level in Retail Sector


Sheldon Reid, 27B.Tech (Comp Science)

Project TitleA Research on IT Consulting

OrganisationIT Spin Inc, USA

Saiprasad Patkurwad, 24B.Sc. (Computers)

Project TitleCatchment Survey of SPAR Hypermarket



“Education is learning what you didn’t even know, you didn’t know.” – Daniel Joseph Boorstin

Finance & Marketing

Sivaratri Reddaiah, 23B.Tech (IT)

Project TitleCustomer Expectations from the Transport Service Provider


Asha Jyothi M, 22B.Tech (ECE)

Project TitlePerformance of commodities in Expansion,Recession and Recovery, in comparison to Equity Asset Classes


Cr Venkat Ramana, 22B.Com (Computers)

Project TitleFinancial Performance Analysis

OrganisationSynergy Computer Solutions

Siva Abhilash Peddyreddy, 21B.Sc. (Bio-Tech)

Project TitleElectrical Switchgear Panel Preferences of SMEs


Sravan Kumar Mallela, 23B.Tech (ECE)

Project TitleCustomer Awareness towards Matrix SIM, 3G Data Cards


Sree Ram Kantamani, 23B.Sc. (Computers)

Project TitleCustomer Relationship Management - A Report


Sreedhar Velagandula, 25B.Tech (IT)

Project TitleElectrical Switchgear Panels Usage among Commercial Establishments


Suddhasattwa Maity, 24B.Sc. (Chemistry Hons.)

Project TitleProduct Awareness & Net Promoter Score of JAQUAR

OrganisationJaquar & Co.

Shanker Prasad A, 24B.Com (Computers)

Project TitleFinancial Analysis of Major Oil & Gas Companies across World

OrganisationGlobalData

Rajesh Sathuluri, 22B.Sc. (Bio-Tech)


OrganisationITC Ltd

Ankit Singh, 24B.Com

Project TitleWorking Capital Management

OrganisationBharat Aluminium Company Ltd

Appa Rao Chaluvadi NV, 22B.Com (Gen)

Project TitleA study on Futures and Options

OrganisationIndian Bulls

Hemanth Shriram Varma N, 22B.Com (Insurance)

Project TitleFund Flow Analysis

OrganisationMarathon Electric India Ltd

Jyoshna Reddy Kontham, 22B.Com (Computers)

Project TitleWorking Capital Requirements for Blossoms Oils & Fats Ltd

OrganisationJV Reddy CA & Co.

Lakshmi Sari Pilla, 22B.Com (Hons.)

Project TitleAnalysis of Financial Performance


Finance & HR

PGDM 2011

“Education is hanging ground until you’ve caught on.” – Robert frost

Sreedhar Reddy Alla, 26B.Sc.

Project TitleAnalysis of Non Commercial Transactions in Mutual Funds

OrganisationKarvy Securities

Manasa Reddy B, 23B.Sc. (Bio-Chem)

Project TitleNon commercial Transactions in Mutual Funds

OrganisationKarvy Pvt Ltd

Sai Reddy P, 23B.Com (Computers)


OrganisationSrinivasa Polymers

Venkatesh Vysyaraju, 23B.Tech (ECE)

Project TitleInventory Management at SPAR


Mallikarjuna Reddy S, 24B.Tech (EEE)

Project TitleFeasibility Study of an ERW Pipe Plant

OrganisationMott MacDonald Pvt Ltd

Priya Tripathi, 23B.Com

Project TitleDerivative Markets in India

OrganisationPCS Securities Ltd

Raghavan CRS, 23B.Tech (Comp Science)

Project TitleAnalysis of Processes and Procedures in Billing Dept

OrganisationMedwin Hospitals

Ramesh Singampalli, 24B.Com (Gen)

Project TitleCash Flow Analysis


Ranganadh Grandhi VNV, 21B.Com



Sandeep Brahmanapally, 22B.Com


OrganisationNagarjuna Fertlizers & Chemicals Ltd

Thirumala Rao R, 26B.Com (Computers)

Project TitleComparative Analysis of Pennar Steels and Bhushan & Lloyds

OrganisationPennar Industries Ltd

Vinod Babu C, 25B.Com

Project TitleAn Organizational Study with Audit Process of Fixed Assets

OrganisationAshok Leyland

Amit Kumar Mishra, 24B.Com


OrganisationReliance Petrochemical Ltd

Bala Lakshmi Narayana G, 24B.Com

Project TitleAnalysis of Working Capital and Term Loans

OrganisationAkasam Consulting Pvt Ltd

Haribabu Palla, 23B.Tech (EEE)


OrganisationInfotech Enterprises

Finance & Systems


“To accuse others for one’s own misfortunes is a sign of want of education. To accuse oneself shows that one’s education has begun. To accuse neither oneself nor others shows that one’s education is complete.” – Epictatus

Thejaswi A, 22B.Tech (Comp Science)

Project TitleAccounts Payable & Cash Flow Analysis


Kankam Arjun Kumar, 22BBA

Project TitleCash Flow Analysis


Krishna Chaitanya G, 24B.Tech (Comp Science)

Project TitleIndustry Analysis of Textile Sector


Naveen Kumar L, 24B.Tech (Mech)

Project TitleFunds Flow Analysis

OrganisationMarathon Electric India

Nikhil Reddy M, 23B.Tech (IT)

Project TitleCommercial Transactions in Mutual Funds

OrganisationKarvy Computer Share Pvt Ltd

Pavan Kumar L, 23M.Com (Finance)

Project TitleInvestors’ Perception & Investment Oppurtunities in India

OrganisationHSBC Investdirect

Preetham A, 26B.Tech (EEE)

Project TitleAnalysis and Feasibility Study of Steel Industry


Raghuveer P, 24B.Tech (EEE)

Project TitleBudgeting and Variance Analysis

OrganisationMarathon Electric India

Sambasiva Reddy Gurram, 22B.Tech (IT)

Project TitleCost Sheet Analysis Report

OrganisationPennar Industries Ltd

Santosh Kumar Viswa, 25BBM

Project TitleA Report on Financial Statements Analysis

OrganisationSaraca Laboratories Ltd

Siri Rekulapelly, 24B.Tech (EEE)

Project TitleAnalysis & Feasibility Study of Cement Industry


Siva Priyanka T, 23B.Tech (EEE)

Project TitleAnalysis of Receivables Management

OrganisationNagarjuna Fertlizers & Chemicals Ltd

Sri Archana M, 24B.Tech (IT)

Project TitleAnalysis of Accounts Payables at Infotech

OrganisationInfotech Enterprises

Swetha R, 22B.Sc. (Bio-Tech)


OrganisationRicetec Machinery Pvt Ltd

Vamsi Latha Abburi, 23B.Tech (I.C.E)

Project TitleAnalysis of Financial Statements of Oil and Gas Industry

OrganisationGlobalData

PGDM 2011 files of Management Post GraduatesProfiles

“Education has mainly two aspects – the cultural aspect which makes a person grow and the productive aspect which makes a person do things.” – Jawaharlal Nehru

DHRUVA International Case Writing Competition - 7 December 2010.

Representatives of UNDP - MNRE project with Dhruvans - 1 October 2010.DHRUVA Chairman as the Chief Guest at SBI Staff College debating competition for B-School students - 2 October 2010.

Dr Frank H WittAdama University - Ethiopia

Dr Asefa AbahumnaVP, Adama University - Ethiopia

Vatsal YagnikHarvard Alumnus

International management consultant

Dr Vipin Gupta Professor of International Management,

California State University, San Bernardino - USA

Dr Suresh ReddyHarvard Medical School - USA

Dr David J SumanthUniversity of Miami - USA

Dhruva International Case Writing Competition 2010

In collaboration with California State University, San Bernardino, USA)

...wide ranging linkages

HRUVA curriculum offers a range of learning modules – core, elective and audit – interweaving theory, analysis and current best practices into a unique teaching methodology. A proactive curriculum design that prepares the student for a higher order thinking while being connected to the real world gives our program an edge over other B-Schools.

DHRUVA focuses on the overall personality development of the student thru Young Manager Module (YMM). The student’s progress is continuously monitored by the designated mentors.

A management program such as that of DHRUVA’s will demand utmost commitment and determination echoing JW Goethe’s quote, “I do not care for that which is reached with ease; only that which must be conquered intoxicates me.”

The students undergo a rigorous Summer Internship Project (SIP) intervening the III and IV terms under the guidance of functional managers at some of the leading companies in India and abroad culminating in a comprehensive Management Research Project.

Foreign LanguageLearning a new language has many cognitive, academic and social benefi ts. Multi-lingual skills are an absolute essential in today’s competitive environment. Apart from many topical audit courses, Dhruva offers foreign language coaching.

Mr Sheldon Reid, PGDM 2011 at IT Spin Inc - USA for an internship project in the area of Marketing and Operations. He was guided by Mr Gary Ledger, Project Manager - IT Spin Inc.

Dr S Pratap Reddy B.E, MBA, Ph.D

Prof Pushpalatha Sunkepally M.A, (Ph.D)

Dr Ravi Kumar Jain MBA, Ph.D

Prof Chakravarthi JSK B.Sc., MBA, (PhD)

Prof P Sishir Reddy BE, MS, MBA (USA)

Dr VK Satya Prasad B.Com, M.Com, Ph.D

Prof Gokula Krishnan B.Com, MBA, (Ph.D)

Prof D Aparna PGDBM, Dip French

Prof Kunal Gaurav B.Sc(Ag), MBA, FISBM, (Ph.D)

Dr Anil Kumar Kaza MBA, M.Tech, Ph.D

Prof Jaipal Show Reddy MBA, (Ph.D)

Prof Neelima MBA (U.K)

Prof Anil Reddy MBA (U.K)

Prof Aruna MBA, (Ph.D)

Prof Nandini Sindhu BE, MBA

Prof Vyjayanthi Mala B.A, MA, PGDBM

Dr A Sunitha Rajesham B.A, M.A, M.Phil, Ph.D

Prof Raj Kumar Pillay M.Sc, MBA, M.Phil Prof MV Narasimha Chary LLM, MBA,(Ph.D)

Prof Nidhi BPGDM, M.Com

Prof A Rajesham B.E, M.Tech(I.E &M)

Prof Meera Madhavan MDBA

Research AssociatesSK Farooq B.Com, MBA

B Prathibha B.Tech, MBA

P Chandana B.Com, MBA

Ad hoc FacultyProf Lekha Sishta PGDM(IIM-Bangalore)

Karuna Mohan Kundakindi M.Sc., LLB

Vishwanath Palakurthy MBA, M.Phil

core facultyDhruva faculty have clarity of concept, context, content, connect and ability to communicate simply and effectively.

Ms Shalini, PGDM 2010 (during SIP at Dress Barn, USA) with Dr Vipin Gupta, Director – International Outreach, Simmons College - USA; Mr John Zaedar, Business Manager, Dress Barn; Mr Peter Tracy, Director – Operations, Dress Barn.

DHRUVA curriculum

CORE COURSESMC101 Principles of Management and Organization BehaviorYMM101 Communication SkillsMC102 Managerial EconomicsMC103 Statistics for ManagersMC104 Accounting for ManagersMC105 Principles of MarketingMC106 Business EnvironmentMC107 Business CommunicationsYMM202 Group DynamicsYMM203 Foreign Language - Chinese MC207 Human Resource ManagementMC208 Marketing ManagementMC209 Business Research Methodology and AnalyticsMC210 Corporate Financial ManagementMC211 Operations ManagementMC212 Management Information SystemYMM303 Crisis ManagementMC313 Business LawMC314 Cost and Management AccountingMC315 Operations ResearchYMM404 Leadership BuildingMC416 Strategic ManagementYMM505 Cross-Cultural Understanding

ELECTIVESFINANCEFE301 Financial Risk ManagementFE302 Security Analysis & Portfolio ManagementFE401 International Financial ManagementFE402 Financial Institutions, Markets & Services FE501 Corporate RestructuringFE502 Regulatory Mechanism for Financial Markets

MARKETINGME301 Sales & Distribution ManagementME302 Consumer BehaviorME401 Product & Brand ManagementME402 Services MarketingME501 Retail Marketing & MerchandisingME502 Integrated Marketing Communications

HR

HE301 People ResourcingHE302 Compensation & Reward ManagementHE401 Learning & DevelopmentHE402 Talent ManagementHE501 Industrial Relations ManagementHE502 Change Management & Organizational Development

SYSTEMSSE301 Business Process ManagementSE401 Project ManagementSE501 Business AnalysisSE302 Business Process Modeling & NotationSE402 Knowledge Mgmt & AnalyticsSE502 ITIL - IT services Management

PRODUCTIONPE301 Human EngineeringPE302 Productivity & Quality ManagementPE403 Production Planning & ControlPE404 Maintenance ManagementPE504 Logistics ManagementPE505 Lean Manufacturing & JIT

GLOBAL BUSINESSGB301 International Business Environment GB302 Global Strategic Management

GB303 International Economics GB304 Global Operations Management GB401 Indian Economics & Foreign Trade PoliciesGB402 Global Sourcing Marketing Research GB403 Forex Management GB501 International Negotiations Project Evaluation & Global Financing GB502 International Trade Logistics GB503 Legal Aspects of Global Business

RETAIL MANAGEMENTRM301 Retail Issues Concept & Environment RM302 Finance in Retailing RM303 Retail Shopper Behavior RM304 Retail Category Management RM401 Retail Sales Techniques RM402 Integrated Retail Communication RM403 Retail SCM & Vendor Development RM501 Visual Merchandising RM502 Mall Management RM503 Retail Brand Management

BIFAASBI301 Banking Regulation, Supervision & ComplianceBI302 Legal Aspects of BusinessBI303 Financial Systems & Monetary Economics BI304 Bank Accounting & Audit BI401 Project & infrastructure Finance BI402 Strategy, Structure & Policy in Banks BI403 Asset Liability Management BI501 Credit Risk Management BI502 Treasury and Operational Risk Management BI503 Financial Engineering

AUDIT COURSESSupply Chain Management, Insurance & Banking, Healthcare Management, Stock and Forex TradingCorporate Governance, Lean Management, Quality & Innovation, Leadership & EntrepreneurshipForeign Trade, Foreign Language

research & publications

Despite the mushrooming of B-Schools, the research in management education has remained at low ebb in India. There are very few journals that showcase original and utilitarian research. DHRUVA is doing its bit to fi ll this gap thru a bi-annual Journal ‘Vidwat – The Indian Journal of Management’, whose Volume 4 Issue 1, January-June 2011 is on stands.

DHRUVA course structure

Best Business School in AP for Teaching Ju ly 2010 October 2010

Among the Top 10 innovative B-Schools in India

DHRUVA Chairman receiving the Award for ‘Educational Excellence’ from

the Hon’ble Union Minster Dr D Purandeswari - 5 December 2010.DHRUVA Chairman receiving the Award in Singapore for ‘Outstanding Contribution to Education’ - 24 July 2010.

DHRUVA Chairman receiving the Award for ‘Innovative Approach to Education’ in Mumbai

- 24 November 2010.

‘Best Management Student of The Year’ trophy, instituted by Deccan Herald – Bengaluru and Centre for Change Management

– Mumbai, is awarded to DHRUVA, which is one of the 10 B-Schools in the country bestowed with this rare honour.

the

excellence endorsed

others promise 100% placements; our esteemed recruiters help DHRUVA accomplish it year after year

a few of our esteemed recruiters

DHRUVA students as panelists at ‘Shaping Young Minds’ program organized by

HMA-AIMA at ISB, 22 December 2010.

DHRUVA students bagged top honours at ‘SAMANVAY-10’ for book review,

15-16 December 2010.

DHRUVA students bestowed with top honours at National B-Schools Meet,

NIT - Warangal, 18-19 December 2010.

DHRUVA College of Management has been appointed as the principal State Co-Investigator for the ‘Global Leadership and Organizational Behavior Effectiveness’ (GLOBE) project carried out by Wharton School of Business, University of Pennsylvania.

Data collected during this joint research will improve learning resources for students and faculty.

DHRUVA’s 3,00,000 sft state-of-the-art campus, amidst the serene Oxygen Park, Hyderabad, houses a rich library, syndicate rooms, faculty offices, administrative offices, student and faculty lounges, student hostels, faculty residences, service outlets, guest accommodation, auditorium and play grounds.

The campus is Wi-Fi enabled and every student is provided with a laptop and books on discount.

Regular workshops, faculty development programs and management development programs are some of the events that are held frequently at the institute.

DHRUVA College of Management has associated itself with institutions such as University of Miami, Ohio State University and Wharton School of Business, to name a few.

Whether in the number of universities it boasts of, or in the active participation of private players in the education sector, Hyderabad is known for its training initiatives. DHRUVA College of Management has gone one step ahead by catapulting itself into the international league through Initiative and organized work. Quite like the proverbial early bird, DHRUVA got a prize catch – a role in an international project spearheaded by no less a name than the prestigious Wharton School of Business, University of Pennsylvania, USA.

DHRUVA has been retained as the sole principal state co-investigator for the Global Leadership and Organizational Behavior Effectiveness (GLOBE) project envisaged by Robert J House of the Wharton School. It is in illustrious company in other states: Indian Institute of Science (Karnataka), Narsee Monjee School of Management (Maharashtra), XLRI (Orissa) and 23 others.

DHRUVA retains rights over the data collected, so that it remains a rich learning resource for the learners and the college itself. Nowhere else will they get to see such interviews all in one place. “Can you imagine what a rich resource it is,” exults Prof Aparna, Project Associate – GLOBE & Director – International Alliances.Ed

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DHRUVA’s management volunteering team has proved to be a tremendous help in ‘Teach Initiative Under Corporate Sustainability’.Positive activities such as this really make a difference to the lives of students.We cannot thank you enough for your invaluable contributions.

CS Team Tata Projects Ltd

Thank you Pratap Reddy. You generously allowed me to try out on your students, several of the ideas and exercises in the book ‘Business Communication Strategy’ - Tata McGraw Hill.

Dr Mathew M Monipally Professor - IIM Ahmedabad

acknowledgement of volunteer services

thank you

DHRUVA - a snapshot Established : 1995

Chairman - Governing Board : Sri J Nrupender Rao, Chairman - Pennar Group

First Chairman - Governing Board : Dr K Anji Reddy, Chairman - Dr. Reddy’s Group

Founder Chairman : Dr S Pratap Reddy Former Chairman, Board of Management Studies - JNTU

Core Faculty : 28

Visiting Faculty : • Dr Mathew M Monippally, IIM-A • Sri Srikanth S - Regional Head HR, TCS • Prof Vatsal Yagnik - Harvard Alumnus • Dr Seshadri - Foundations for the Future, USA • Dr Frank M Lin - California State University, USA • Sri Raghuram - sVYASA International • Dr Ramakrishna Velamuri - CEIBS, Shanghai, China • Dr David J Sumanth - University of Miami • Dr Vipin Gupta - California State University, USA • Sri Shailender - Wharton Alumnus • Prof Uday Bhate, IIM-A Alumnus • Sri Pradeep Kumar - Research Associate, INSEAD • Dr Pradeep Krishnatray - Ohio State University Alumnus • Prof Rajeevan - Cambridge University Press ... to name a few

Academic Courses Offered : PGDM Finance / Marketing / HR / Production / Systems / Global Business / Retail Management / BIFAAS

Academic Linkages : University of Miami - USA; Ohio State University - USA; California Sate University - USA; Simmons College - USA; Stafford University - UK

Linkages Underway : Stenden University - Netherlands; D’Youville College - USA; Lithan Hall - Singapore; University of Saint Vincent - USA

AICTE Approval : Approved since 1995

USP : Intellectual Humility & Ethical Profundity

Placements : Near 100%

Looking beyond : To be one of the best B-Schools in Asia

Behind HUDA Oxygen Park, NH-7, Hyderabad - 501401. Ph: +91-40-30162000 (100 lines) / 09866609660www.dhruvacollege.net [email protected]

COLLEGE OF MANAGEMENTapproved by AICTE, ministry of HRD, government of INDIA estd 1995

DHRUVA advantage• First management college promoted by a management

professor

• Wi-fi enabled 3,00,000+sft picturesque campus amidst 800 acre reserve forest just 20 km from the heart of city

• On-campus hostel facility for boys and girls

• Exchange programs with foreign universities

• Merit scholarships for deserving students

• Near 100% placements in reputed organizations

• International guest faculty

• Free summer internship abroad on merit

• Free foreign language coaching

• 1000-strong alumni with blue-chip global companies

• Learning centre with 20,000 books, 100 hard copy journals and 5,000 e-journals

• Laptop, books and study material on discount

• Transport facility for day scholars

• Easy education loan by SBI and HDFC Bank

• 28-strong core faculty bringing a wealth of knowledge from industry and academia across the world.

come see experience

placement brochure

Documents

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