pixelating reality: how smartphones shift now @sxsw
DESCRIPTION
This presentation is being shared as a Core Conversation at 2014 SXSW Interactive: http://schedule.sxsw.com/2014/events/event_IAP24245. Many of us carry smartphones wherever we go. Increasingly, we are leaning on them as active and passive gathering devices of data and images. Google Glass and other recording devices bring the question further front and center—how is our recording and perpetually digitally checking in affecting our everyday lives? How are those check-ins and recordings shifting our being "present" in our shared Now and Here? Are we increasingly taking the opportunity to be digitally Elsewhere and not Present? How can we design locations and events to engage with a smartphone-embracing public?TRANSCRIPT
PIXELATING REALITY
Dr. Gigi Johnson@gigijohnson@maremel
How Smartphones Shift NOW …and HERE
#sxsw #NotHereNow
LIFE AT THE LOUVRE
Pixelating Reality
Decoding/Recoding
NOT PRIVACY QUESTION (HERE)
PUBLIC SPACE ENGAGEMENT
AND INTERACTION
SMARTPHONEAND US
Flickr/Steppschuh cc 2.0
Mobile:A Remote
Control forOur Life
MOBILE: EXTENSION OF SELF OR BRAIN
Memory extender
Supplement or substitute
Flickr/Steve Rainwater cc 2.0
YOUR EXPERIENCES?
Me
Device
Location/Context
CONTEXT ANDMENTAL TIME TRAVEL
Near Future
Near Past
Evidence for unseen Others• not present/HERE
but Near FUTURE
Sensory engagement with device content• Not present but
HERE from near PAST
• ElseWHERE and ElseWHEN
2 FACTORS: PHOTOGRAPHY AS PERFORMANCE & SENSORY CO-ATTENTION/PRESENCE
“Recently, photography has become almost as widely practiced an amusement as sex and dancing…”-- Susan Sontag, 1977
Not New…
BROWNIE CAMERA: 1900
Cosmopolitan MagazineJune 1900
MOBILE IDEATION:
1999
Mobile communications device with a camera
Abstract
The invention pertains to a mobile communications device with a camera, comprising a microphone (5), loudspeaker, display, keypad and camera….
2003: WORRIED ABOUT PRINTING
Digital Camera Ownership
20% of US Households45% of US Internet HH
82% of digital camera users print photos at home
(InfoTrends Research Group)
2011-2013: SHIFT TO MOBILE CAMERAS
• 2007: 100 million peak in digital cameras
• 2012: 98 million
• 2013: 30% drop to 63 million• 2014: 20% drop forecast
• (Source: CIPA)
2013: est. 32% increase in smartphone sales (source: IDC)
WE SHARE...A LOT
•Facebook: 250 billion photos•350 million uploads a day•Flickr: 8 billion photos• Instagram: 16 billion photos•Tumblr: 50 billion posts
SOCIAL ROLES OF PERSONAL PHOTOS
Remembering &Recall
Communication
& Identity
Self-Presentatio
n
Family Life
Negotiation
SharingExperience
s vs. Objects
Reconnect (a la
postcards)
Identity Formation
EXPERIENCE AS EVIDENCE
Overheard at the Los Angeles Disney Concert Hall when the usher asked the patron to not take a picture:
“How can I show people that I am here if I don’t have a picture?”
• Saving without Context?• Tagging passively with
dates and geotags?
Saving Now for Later?
SELFIES AS MULTICULTURAL SOCIAL NORMS
Dec. 2013, Mandela Funeral, Getty Images, NY Daily News
March 2014, twitter.com/theellenshow pic.twitter.com/C9U5NOtGap
PHIL’S PHOTO
• Have phone extension cord
HOW DO YOU SEE LOCATIONS
EMBRACING OR ENGAGING WITH
MOBILE PHOTOGRAPHY?
SOCIAL CONSUMPTION BEFORE....VS. NOW PUBLIC & FRAGMENTED
Flickr/kballard cc 2.0
FoMO FEAR OF MISSING OUT
…making the wrong decision on how to use our time...
Source: Wikimedia/Czar
HOW DO YOU SEE PERSONAL SCREENS USED IN SOCIAL
SETTINGS?
CONCERTS
"See, you can't even sing because you're too busy taping!" Beyonce told a fan in July.
"I'm right in your face baby, You gotta seize this moment baby! Put that damn camera down!“
-- USA Today, 2013
HOLLYWOOD BOWL
PUBLIC SPACES
WORKING EVERYWHERE
TRADITIONAL
EDUCATION
Flickr/Accretion Disc cc 2.0
FAMILY AND FRIENDS
HOW DO WE DESIGN FOR LIVE SPACES?
Implied OtherTwitterwalls –
awkward, pschophantic
Virtual attendance
Signage – providing context, implied
metadata
PERSONAL
INTENTIONALITY
Norms & Negotiations
Long-Term Social Impact
Cultural Impact
Context Me
Device
Collab
ora
tion
Location/Context
RETHINK CONTEXT:• RETHINK ROLES • RETHINK FLOWS • DESIGN FOR
COLLABORATORS
CAN WE FOLD TIME?
•Bring our past contexts and stories•History Pin•History Harvest•Findery•Leave our current stories for future collaborators
HOW CAN WE RETHINK
ROLES AND CONTEXT?
INVITE NEW CONVERSATIONS
FOR FURTHER CONVERSATION(S)
Gigi Johnson, EdDMaremel Institute@maremel@gigijohnsonhttp://maremel.com