pine city market area profile6c78f918... · 2018-08-01 · difficulty recruiting or retaining ......

8/1/2018

© 2016 Regents of the University of

Minnesota. All rights reserved. 1

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© 2018 Regents of the University of Minnesota. All rights reserved.

Pine City Market Area Profile

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Pine City Convenience (blue) and destination (pink) Trade Areas.

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2017 POPULATION BY AGE (SOURCE: ESRI)

0

2

4

6

8

10

12

14

16

0-4 5-9 10-14 15-24 25-34 35-44 45-54 55-64 65-74 75-84 85+

Perc

en

t

Convenience Destination Minnesota

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2017 POPULATION RACE AND ETHNICITY (EXCLUDING WHITE, EUROPEAN-AMERICAN) (SOURCE: ESRI)

0 1 2 3 4 5 6 7

Black

American Indian

Asian

Pacific Islander

Other Race

Two + Races

Hispanic

Percent


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2010 HOUSEHOLD COMPOSITION (SOURCE: U.S. CENSUS)

0 5 10 15 20 25 30 35

One person Households

Husband - Wife (Alone)

Husband - Wife - Children

Male Householder & Children

Male Householder & Other Family

Female Householder & Children

Female Householder & Other Family

Non-family Households


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2010 POPULATION IN GROUP QUARTERS (SOURCE: U.S. CENSUS)

0 1 2 3 4 5 6

Institutionalized

Non-institutionalized

Percent


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2017 HOUSING UNITS (SOURCE: ESRI)

0 10 20 30 40 50 60 70

Seasonal

Renter

Owner Occupied

Percent


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2017 HIGHEST EDUCATION LEVEL OF ADULTS AGES 25+ (SOURCE: ESRI)

0 5 10 15 20 25 30 35

< 9th grade

Some High School

High School Graduate

GED

Some College (no degree)

Associate Degree

Bachelor's Degree

Graduate / Professional Degree


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2017 OCCUPATIONS OF RESIDENTS (SOURCE: ESRI)

0 5 10 15 20 25

Farming / Forestry / fishing

Installation / Maintenance / Repair

Construction / Extraction

Transportation / Material Moving

Sales

Management / Business / Financial

Production

Administrative Support

Professional

Services

Percent

Destination Convenience

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MEDIAN HOUSEHOLD INCOME (SOURCE: ESRI)

$10,000

$20,000

$30,000

$40,000

$50,000

$60,000

$70,000

$80,000

2017 2022


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2017 HOUSEHOLD INCOME (SOURCE: ESRI)

0 5 10 15 20

<$15

$15 - $24

$25 - $34

$35 - $49

$50 - $74

$75 - $99

$100 - $149

$150 - $199

$200+

Percent

In T

hou

san

ds


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2017 HOUSEHOLD NET WORTH (SOURCE: ESRI)

0 5 10 15 20 25

<$15

$15 - $34

$35 - $49

$50 - $74

$75 - $99

$100 - $149

$150 - $249

$250 - $500

$500+

Percent

In T

hou

san

ds

Minnesota Destination Convenience

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2017 HOUSEHOLD NET WORTH BY AGE OF HEAD OF HOUSEHOLD (SOURCE: ESRI)

$-

$50,000

$100,000

$150,000

$200,000

$250,000

$300,000

<25(2%)

25-34(12%)

35-44(14%)

45-54(18.5%)

55-64(22%)

65-74(17%)

>75(14%)

Ages Percent of households

Convenience Destination

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ADULT PSYCHOGRAPHICS (SOURCE: ESRI)

0 10 20 30 40 50 60

Usually value green products over…

Usually pay more for environ safe…

Usually buy items on credit rather…

Am interested in how to help the…

Usually buy based on quality - not price

Usually use coupons for brands I buy…

Price is usually more important than…

Likely to buy a brand that supports a…

Buying American is important to me

Destination Convenience

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CONVENIENCE IN-FLOW AND OUT-FLOW (SOURCE: ONTHEMAP)

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CONVENIENCE EMPLOYEES DISTANCE & DIRECTION (SOURCE: ONTHEMAP)

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County Count Percent

Pine 1,779 63.4%

Chisago 250 8.9%

Kanabec 172 6.1%

Isanti 121 4.3%

Burnett (WI) 70 2.5%

Anoka 63 2.2%

Washington 38 1.4%

Hennepin 34 1.2%

Ramsey 25 0.9%

Carlton 21 0.7%

2,552 91.0%

CONVENIENCE: EMPLOYEES HOME (SOURCE: ONTHEMAP)

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CONVENIENCE: RESIDENTS DISTANCE AND DIRECTION (SOURCE: ONTHEMAP)

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CONVENIENCE: JOB LOCATION OF RESIDENTS (SOURCE: ONTHEMAP)

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DESTINATION IN-FLOW & OUTFLOW (SOURCE: ONTHEMAP)

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DESTINATION EMPLOYEES DISTANCE AND DIRECTION (SOURCE: ONTHEMAP)

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County Count Percent

Pine 5,408 32.1%

Kanabec 2,704 16.0%

Burnett (WI) 2,567 15.2%

Chisago 1,295 7.7%

Polk (WI) 951 5.6%

Isanti 827 4.9%

Carlton 255 1.5%

Anoka 231 1.4%

Aitkin 218 1.3%

Mille Lacs 198 1.2%

Total 14,654 87.0%

DESTINATION EMPLOYEES HOME (SOURCE:ONTHEMAP)

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DESTINATION RESIDENTS DISTANCE & DIRECTION (SOURCE: ONTHEMAP)

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County Count Share

Pine 5,026 22.3%

Chisago 1,970 8.8%

Burnett (WI) 1,959 8.7%

Kanabec 1,821 8.1%

Hennepin 1,701 7.6%

Isanti 1,612 7.2%

Anoka 1,079 4.8%

Polk (WI) 1,035 4.6%

Ramsey 871 3.9%

Carlton 474 2.1%

78.0%

DESTINATION JOB LOCATION OF RESIDENTS (SOURCE: ONTHEMAP)

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BUSINESS SURVEY With County Fair Survey last fall

Distributed through Chamber email list

24 completed surveys

– 5 Retail

– 4 Financial Services

– 5 Other For-Profit Services

– 2 Manufacturers

– 3 Non-profit human services

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CUSTOMER BASE

47%

44%

6% 3%

Average percent sales

Local (Within School District) Regular from outside school district

Visitors / Tourists Online

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TOP ISSUES TO IMPROVE PINE CITY AS A PLACE TO SHOP

0 2 4 6 8 10 12 14 16 18

Workforce

Parking

Hours of operation

Cost of goods

Public infrastructure

Public safety

Customer service

Quality of goods

Aesthetics or â€˜lookâ€™ of shopping areas

Goods and services available

Number of times issue is ranked

First Second Third

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BUSINESS CHALLENGES

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Conflict with building owner or tenant

Poor building condition

Out-of-town competition

Cost of rent

Restrictive business regulations

Expensive or unavailable productsInsufficient parking

Vandalism

Insufficient financing

In-town competition

Unskilled workers

Shoplifting or theft

Cost of shipping or transportation

Cost of employee wages or benefits

Difficulty recruiting or retaining employees

Major Challenge Minor Challenge No Challenge

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pine city market area profile6c78f918... · 2018-08-01 · difficulty recruiting or retaining ......

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