philip morris usa inc • marlboro • 2018 gold premium pass ... · studio artist studio manager...

6
Studio Artist Studio Manager Live: 19.25 in x 8.125 in Trim: 19.5 in x 8.375 in Bleed: 19.75 in x 8.625 in Scale: 1 in = 1 in Printing: 6c / 1v LB Job No. B1241-015162-00 Art Director A. Butler Copywriter A. Jacobs Creative Director L. Shandling Producer K. Piccirilli Warning Stmt. 3B Addl. Disclaimer 15.52 pt. Notes: Front Advertising Area (Per CADtracker): 156.249 sq. in. Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass Invite DM • Carrier (Front) • KB294-B2 PD007813_1c06_KB294.ai 5-7-2018 6:55 PM Server: Marlboro Direct CSM: M. Valencia Artist: Neiman Manager: S. Burley S:19.25 in S:8.125 in T:19.5 in T:8.375 in B:19.75 in B:8.625 in 4.875 in 4.875 in 4.875 in 4.875 in Gold Foil Gold Foil PMS 463 D ISC O VE R 6 SMOOTH , ORIGINAL EXPERIENCE S CHANCE TO WIN ONE * ENTER WEEKLY A T MARLBORO.COM/PREMIUMPAS S © Philip Morris USA 2018 KB294-B2 S ite limited to eligible smokers 2 1 years of age or older. NO PURCHASE NECESSARY. PURCHASE OR ACCEPTANCE OF A PRODUCT OFFER DOES NOT INCREASE YOUR CHANCE OF WINNING. Limited to eligible smokers 21 years of age or older who are legal residents of the 50 U.S. or D.C. (except MA and MI). Void in MA, MI and where prohibited. Sweepstakes begins at or about 9:00:00 a.m. ET on 6/25/18 and ends at 11:59:59 p.m. ET on 8/5/18. See Official Rules at Marlboro.com for details. *Prize awarded as a travel certificate. WEEK N O. 1 WEEK N O. 2 Hands-on workshop in OREGON WEEK N O. 3 VIP lounge access in TELLURIDE Luxury tour of YELLOWSTONE

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Page 1: Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass ... · Studio Artist Studio Manager Live: 19.25 in x 8.125 in Trim: 19.5 in x 8.375 in Bleed: 19.75 in x 8.625 in Scale:

Studio Artist

Studio Manager

Live: 19.25 in x 8.125 in

Trim: 19.5 in x 8.375 in

Bleed: 19.75 in x 8.625 in

Scale: 1 in = 1 in

Printing: 6c / 1v

LB Job No.

B1241-015162-00Art Director

A. Butler

Copywriter

A. Jacobs

Creative Director

L. ShandlingProducer

K. Piccirilli

Warning Stmt.

3B

Addl. Disclaimer

15.52 pt.

Notes: Front Advertising Area (Per CADtracker): 156.249 sq. in.

Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass Invite DM • Carrier (Front) • KB294-B2

PD007813_1c06_KB294.ai

5-7-2018 6:55 PM

Server: Marlboro DirectCSM: M. ValenciaArtist: NeimanManager: S. Burley

S:19.25 in

S:8.125 in

T:19.5 in

T:8.375 in

B:19.75 in

B:8.625 in

4.875 in 4.875 in 4.875 in 4.875 in

Gold FoilGold FoilPMS 463

D I S C O V E R6 SMOOTH, ORIGINAL EXPERIENCES

CHANCE TO WIN ONE*

ENTER WEEKLY AT MARLBORO.COM/PREMIUMPASS

© Philip Morris USA 2018 KB294-B2

Site limited to eligible smokers 21 years of age or older.

NO PURCHASE NECESSARY. PURCHASE OR ACCEPTANCE OF A PRODUCT OFFER DOES NOT INCREASE YOUR CHANCEOF WINNING. Limited to eligible smokers 21 years of age or older who are legal residents of the 50 U.S. or D.C.

(except MA and MI). Void in MA, MI and where prohibited. Sweepstakes begins at or about 9:00:00 a.m. ET on 6/25/18 and ends at 11:59:59 p.m. ET on 8/5/18. See Official Rules at Marlboro.com for details.

*Prize awarded as a travel certificate.

WEEK N O. 1

WEEK N O. 2

Hands-on workshop inOREGON

WEEK N O. 3

VIP lounge access inTELLURIDE

Luxury tour ofYELLOWSTONE

Page 2: Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass ... · Studio Artist Studio Manager Live: 19.25 in x 8.125 in Trim: 19.5 in x 8.375 in Bleed: 19.75 in x 8.625 in Scale:

S:19.25 in

S:8.125 in

T:19.5 in

T:8.375 in

B:19.75 in

B:8.625 in

4.875 in 4.875 in 4.875 in 4.875 in

Studio Artist

Studio Manager

Live: 19.25 in x 8.125 in

Trim: 19.5 in x 8.375 in

Bleed: 19.75 in x 8.625 in

Scale: 1 in = 1 in

Printing: 2c

LB Job No.

B1241-015162-00Art Director

A. Butler

Copywriter

A. Jacobs

Creative Director

L. ShandlingProducer

K. Piccirilli

Warning Stmt.

3B

Addl. Disclaimer

15.52 pt.

Notes: Back Advertising Area (Per CADtracker): 156.249 sq. in.

Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass Invite DM • Carrier (Back) • KB294-B2

PD007813_1d04_KB294.ai

5-4-2018 1:28 PM

Server: Marlboro DirectCSM: M. ValenciaArtist: Richard AlvaradoManager: S. Burley

PD007813_1d05_KB294.ai

5-7-2018

Server: Marlboro DirectCSM: M. ValenciaArtist: ClissoldManager: S. Burley

Gold FoilGold FoilPMS 463

Live: 19.25 in x 8.125 in

Trim: 19.5 in x 8.375 in

Bleed: 19.75 in x 8.625 in

Scale: 1 in = 1 in

Printing: 6c / 1V

smoker 21+ while supplies last through 8/5/18. Void in TX and where prohibited. Terms and conditions at Marlboro.com. Item may vary.

WEEK N O. 4

Private yacht charter onLAKE TAHOE

WEEK N O. 5

SANTA FESMOOTH, ORIGINAL EXPERIENCES

LOOK INSIDE A SPECIALLY MARKEDMARLBORO GOLD PACK FOR

Site limited to eligible smokers 21 years of age or older.

AT MARLBORO.COM/PREMIUMPASS *

Your pass to

WEEK N O. 6

Crafted whiskey trailOUT WEST

your pass to an exclusive gift

Page 3: Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass ... · Studio Artist Studio Manager Live: 19.25 in x 8.125 in Trim: 19.5 in x 8.375 in Bleed: 19.75 in x 8.625 in Scale:

NEW NAMENEW NAME

FIND MORE SPECIAL OFFERS AND THE LATEST PROMOTIONSFIND MORE SPECIAL OFFERS AND THE LATEST PROMOTIONS

Site limited to eligible smokers 21 years of age or older.

IN STORES NOWIN STORES NOWSAME FLAVOR

AT MARLBORO.COMT MARLBORO.COM

SPECIAL BLENDSPECIAL BLENDNOW CALLEDNOW CALLED

$1.00 OFF A PACK OF ANY STYLE MARLBORO CIGARETTES

© Philip Morris USA 2018 KB588-B2

Consumer: Limit one coupon per purchase of specified product. Limited to smokers of legal age to purchase. Valid in face-to-face transactions only. Not to be transferred, sold, or reproduced. Any other use constitutes fraud. Participation in this promotion at discretion of retailer. Offer good only in U.S.A. Consumer pays any sales tax. Retailer: PM USA will reimburse you the face value of this coupon, plus postage and 8¢ handling, provided you have complied with the terms of the PM USA Coupon Redemption Policy. Void when submitted by an unauthorized agent. PM USA reserves the right to request and verify retailer’s purchases and sales of PM USA products. Void where prohibited by law. Cash value 1/20¢. Redeem by mailing to: Philip Morris USA, CMS Dept. #28200, 1 Fawcett Drive, Del Rio, TX 78840.

Consumer: Limit one coupon per purchase of specified product. Limited to smokers of legal age to purchase. Valid in face-to-face transactions only. Not to be transferred, sold, or reproduced. Any other use constitutes fraud. Participation in this promotion at discretion of retailer. Offer good only in U.S.A. Consumer pays any sales tax. Retailer: PM USA will reimburse you the face value of this coupon, plus postage and 8¢ handling, provided you have complied with the terms of the PM USA Coupon Redemption Policy. Void when submitted by an unauthorized agent. PM USA reserves the right to request and verify retailer’s purchases and sales of PM USA products. Void where prohibited by law. Cash value 1/20¢. Redeem by mailing to: Philip Morris USA, CMS Dept. #28200, 1 Fawcett Drive, Del Rio, TX 78840.

$1.00 OFF A PACK OF ANY STYLE MARLBORO CIGARETTES

© Philip Morris USA 2018 KB588-B2

© Philip Morris USA 2018 KB587-B2

MANUFACTURER’S COUPONEXPIRES XX/XX/XXXX 9999999999999999MANUFACTURER’S COUPONEXPIRES XX/XX/XXXX 9999999999999999

Studio Artist

Studio Manager

Live: 6.75 in x 16.875 in

Trim: 7 in x 17.125 in

Bleed: 7.25 in x 17.375 in

Scale: 1 in = 1 in

Printing: 4c

LB Job No.

B1241-014695-00Art Director

M. Downey

Copywriter

A. Jacobs

Creative Director

L. ShandlingProducer

K. Piccirilli

Warning Stmt.

3B

Addl. Disclaimer

15.52 pt.

Notes: Panel 1-3: 7" x 14.875" = 104.125 sq. in. Exterior Panel 4: 7" x 4.875" = 34.125 sq. in. Total adv. area: 104.125" + 34.125" = 138.25 sq. in. HWB on panel 1 also covers panel 4 on exterior.

Philip Morris USA Inc • Marlboro • 2018 Red/Gold Special Select DM • Carrier (Inside) • KB587-B2, Coupons KB588-B2

PD007885_1b04_KB587.ai

5-16-2018 11:35 AM

Server: Marlboro DirectCSM: M. ValenciaArtist: ArcherManager: S. Burley

FOLD

FOLD

FOLDPERF

PERF

PANEL 3

PANEL 2

PANEL 1

CO

UPO

NBAC

KS

S:6.75 in

S:16.875 in

T:7 in

T:17.125 in

B:7.25 in

B:17.375 in

5 in

5 in

4.8

75 in

2.2

5 in

3.5 in 3.5 in

Page 4: Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass ... · Studio Artist Studio Manager Live: 19.25 in x 8.125 in Trim: 19.5 in x 8.375 in Bleed: 19.75 in x 8.625 in Scale:

SPECIAL OFFER INSIDE

$$1.00 0FF ONE ONE PACK OF MARLBORO ACK OF MARLBORO

SPECIAL SELECT CIGARETTES SPECIAL SELECT CIGARETTES

$1.00 0FF 0FF ONE ONE PACK OF MARLBORO ACK OF MARLBORO

SPECIAL SELECT CIGARETTES SPECIAL SELECT CIGARETTES

MARLBOROP.O. BOX 13049DENVER, CO 80201-3249

Electronic Service Requested

PRESORTEDSTANDARD

U.S. POSTAGEPAID

MARLBORO

KB587-2

To be removed from this mailing list, call 1-800-558-8666 with the nine-digit customer number from your mailing label.

If you decide to QUIT TOBACCO, visit www.quitassist.com.

FPO FPO

Studio Artist

Studio Manager

Live: 6.75 in x 16.875 in

Trim: 7 in x 17.125 in

Bleed: 7.25 in x 17.375 in

Scale: 1 in = 1 in

Printing: 4c

LB Job No.

B1241-014695-00Art Director

M. Downey

Copywriter

A. Jacobs

Creative Director

L. ShandlingProducer

K. Piccirilli

Warning Stmt.

1B (2)

Addl. Disclaimer

N/A

Notes: Panel 4: 7" x 4.875" = 34.125 sq. in. Panel 4: covered by HWB on interior panel 1Coupon fronts: 2.25" x 3.5" = 7.875 sq. in. each.

Philip Morris USA Inc • Marlboro • 2018 Red/Gold Special Select DM • Carrier (Outside) • KB587-B2, Coupons KB588-B2

PD007885_1a04_KB587.ai

5-16-2018 1:40 PM

Server: Marlboro DirectCSM: M. ValenciaArtist: ArcherManager: S. Burley

PANEL 4

CO

UPO

NFR

ON

TS

FOLD

FOLD

FOLDPERF

PERF

S:6.75 in

S:16.875 in

T:7 in

T:17.125 in

B:7.25 in

B:17.375 in

5 in

5 in

4.8

75 in

2.2

5 in

3.5 in 3.5 in

Page 5: Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass ... · Studio Artist Studio Manager Live: 19.25 in x 8.125 in Trim: 19.5 in x 8.375 in Bleed: 19.75 in x 8.625 in Scale:

Studio Artist

Studio Manager

Live: 7.25 in x 26.1875 in

Trim: 7.5 in x 26.4375 in

Bleed: 7.75 in x 26.6875 in

Scale: 1 in = 1 in

Printing: 5C, 2V

LB Job No.

B1241-014783-00Art Director

M. Salvatori

Copywriter

E. Watson

Creative Director

B. RichterProducer

J. Kunz

Warning Stmt.

1(a)D x6

Addl. Disclaimer

N/A

Notes: Panel 4: 7.5" x 5.25" = 39.375 sq. in. Panel 4: covered by HWB on interior panel 1Coupon fronts: 5.125" x 2.5" = 12.8125 sq. in. each

Philip Morris USA Inc. • L&M • Rich Equity Rewards Q3 • Carrier • Exterior • K8669-D2

PD007529_1e06_Carrier_Ext_K8669.ai

4-24-2018 1:39 PM

Server: L&MCSM: M. ValenciaArtist: ClissoldManager: S. Burley

FOLDFOLD

PERFPERF

PE

RF

PE

RF

FOLD

FOLDFOLD

FOLDFOLD

PERFPERF

PANEL 4

CO

UPO

NFR

ON

TSC

OU

PON

FRO

NTS

K8669-2

To be removed from this mailing list, call 1-800-558-8666 with the nine-digit customer number from your mailing label.

If you decide to QUIT TOBACCO, visit www.quitassist.com.

PRESORTEDSTANDARD

U.S. POSTAGE

PAIDL&M Electronic Service Requested

L&MPO Box 849Southaven, MS 38671-0009

SPECIAL OFFERS INSIDE

IT ONLYTASTESEXPENSIVE

IT ONLY TASTES EXPENSIVEIT ONLY TASTES EXPENSIVE IT ONLY TASTES EXPENSIVEIT ONLY TASTES EXPENSIVE IT ONLY TASTES EXPENSIVE

IT ONLY TASTES EXPENSIVE IT ONLY TASTES EXPENSIVE IT ONLY TASTES EXPENSIVE IT ONLY TASTES EXPENSIVE IT ONLY TASTES EXPENSIVE IT ONLY TASTES EXPENSIVE

• Coupons • K9630-D2

$2

OFF Any pack ofL&M cigarettes

$2

OFF Any pack ofL&M cigarettes

$2

OFF Any pack ofL&M cigarettes

$2

OFF Any pack ofL&M cigarettes

$2

OFF Any pack ofL&M cigarettes

$2

OFF Any pack ofL&M cigarettes

S:7.25 in

S:26.1875 in

T:7.5 in

T:26.4375 in

B:7.75 in

B:26.6875 in

F:5.

4375

inF:

5.43

75 in

F:5.

25 in

F:5.

1875

inF:

5.12

5 in

F:2.5 in F:2.5 in F:2.5 in

Page 6: Philip Morris USA Inc • Marlboro • 2018 Gold Premium Pass ... · Studio Artist Studio Manager Live: 19.25 in x 8.125 in Trim: 19.5 in x 8.375 in Bleed: 19.75 in x 8.625 in Scale:

Studio Artist

Studio Manager

Live: 7.25 in x 26.1875 in

Trim: 7.5 in x 26.4375 in

Bleed: 7.75 in x 26.6875 in

Scale: 1 in = 1 in

Printing: 4C, 2V

LB Job No.

B1241-014783-00Art Director

M. Salvatori

Copywriter

E. Watson

Creative Director

B. RichterProducer

J. Kunz

Warning Stmt.

3D

Addl. Disclaimer

15.52 pt.

Notes: Panel 1-3: 7.5" x 16.125" = 120.9375 sq. in. Exterior Panel 4: 7.5" x 5.25" = 39.375 sq. in. Total adv. area: 120.9375" + 39.375" = 160.3125 sq. in. HWB on panel 1 also covers panel 4 on exterior

Philip Morris USA Inc. • L&M • Rich Equity Rewards Q3 • Carrier • Interior • K8669-D2

PD007529_1f05_Carrier_Int_K8669.ai

4-24-2018 1:38 PM

Server: L&MCSM: M. ValenciaArtist: ClissoldManager: S. Burley

FOLDFOLD

PERFPERF

PE

RF

PE

RF

FOLDFOLD

FOLDFOLD

FOLDFOLD

PERFPERF

PANEL 3

PANEL 2

PANEL 1

CO

UPO

NBAC

KS

CO

UPO

NBAC

KS

PD007529_1f06_Carrier_Int_K8669.ai

4-27-2018

Server: L&MCSM: M. ValenciaArtist: ClissoldManager: S. Burley

At L&M we believe it’s time you wererewarded for your great taste. So we’re givingyou these coupons to say thanks for choosing

our premium tobaccos at a nice price.

Enjoy this rich offer and make sure to keep aneye out for more rewards headed your

way each month.

Site limited to eligible smokers 21 years of age or older. Limit one monthly coupon request per eligible

smoker 21 years of age or older. Coupon offer may vary or end at any time without notice. Void in MA and where prohibited.

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d by

law

. C

ash

valu

e 1/

20¢.

Red

eem

by

mai

ling

to:

Phi

lip M

orri

s U

SA

, C

MS

Dep

t. #2

8200

, 1

Faw

cett

D

rive

, Del

Rio

, TX

788

40.

Consum

er:

Lim

it on

e co

upon

per

pur

chas

e of

spe

cifie

d pr

oduc

t. Li

mite

d to

sm

oker

s of

leg

al a

ge t

o pu

rcha

se.

Val

id i

n fa

ce-t

o-fa

ce

tran

sact

ions

onl

y. N

ot t

o be

tra

nsfe

rred

, so

ld,

or r

epro

duce

d. A

ny o

ther

use

con

stitu

tes

frau

d. P

artic

ipat

ion

in t

his

prom

otio

n at

di

scre

tion

of t

he r

etai

ler.

Off

er g

ood

only

in U

.S.A

. Con

sum

er p

ays

any

sale

s ta

x. Retailer:

PM

US

A w

ill r

eim

burs

e yo

u th

e fa

ce v

alue

of

this

cou

pon,

plu

s po

stag

e an

d 8¢

han

dlin

g, p

rovi

ded

you

have

com

plie

d w

ith t

he t

erm

s of

the

PM

US

A C

oupo

n R

edem

ptio

n P

olic

y. V

oid

whe

n su

bmitt

ed b

y an

una

utho

rize

d ag

ent.

PM

US

A r

eser

ves

the

righ

t to

req

uest

and

ver

ify r

etai

ler’

s pu

rcha

ses

and

sale

s of

PM

US

A

prod

ucts

. V

oid

whe

re p

rohi

bite

d by

law

. C

ash

valu

e 1/

20¢.

Red

eem

by

mai

ling

to:

Phi

lip M

orri

s U

SA

, C

MS

Dep

t. #2

8200

, 1

Faw

cett

D

rive

, Del

Rio

, TX

788

40.

Consum

er:

Lim

it on

e co

upon

per

pur

chas

e of

spe

cifie

d pr

oduc

t. Li

mite

d to

sm

oker

s of

leg

al a

ge t

o pu

rcha

se.

Val

id i

n fa

ce-t

o-fa

ce

tran

sact

ions

onl

y. N

ot t

o be

tra

nsfe

rred

, so

ld,

or r

epro

duce

d. A

ny o

ther

use

con

stitu

tes

frau

d. P

artic

ipat

ion

in t

his

prom

otio

n at

di

scre

tion

of t

he r

etai

ler.

Off

er g

ood

only

in U

.S.A

. Con

sum

er p

ays

any

sale

s ta

x. Retailer:

PM

US

A w

ill r

eim

burs

e yo

u th

e fa

ce v

alue

of

this

cou

pon,

plu

s po

stag

e an

d 8¢

han

dlin

g, p

rovi

ded

you

have

com

plie

d w

ith t

he t

erm

s of

the

PM

US

A C

oupo

n R

edem

ptio

n P

olic

y. V

oid

whe

n su

bmitt

ed b

y an

una

utho

rize

d ag

ent.

PM

US

A r

eser

ves

the

righ

t to

req

uest

and

ver

ify r

etai

ler’

s pu

rcha

ses

and

sale

s of

PM

US

A

prod

ucts

. V

oid

whe

re p

rohi

bite

d by

law

. C

ash

valu

e 1/

20¢.

Red

eem

by

mai

ling

to:

Phi

lip M

orri

s U

SA

, C

MS

Dep

t. #2

8200

, 1

Faw

cett

D

rive

, Del

Rio

, TX

788

40.

$2.0

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F 1

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201

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Mor

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SA

201

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Mor

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SA

201

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SA

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S:7.25 in

S:26.1875 in

T:7.5 in

T:26.4375 in

B:7.75 in

B:26.6875 in

F:5.

4375

inF:

5.43

75 in

F:5.

25 in

F:5.

1875

inF:

5.12

5 in

F:2.5 in F:2.5 in F:2.5 in