personal healthcare philips madrid.20.10.05.j.h short€¦ · • total manpower: 75 • total...
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Personal HealthcareTechnology for Living (More) Healthy
Joerg Habetha
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Personal Health CareCentral Element of the new Philips Strategy!
Definition:
Products and services to improve
health status and
personal performanceoutside
institutional points of care
Gerard Kleisterlee:... Philips is to become a Lifestyle and Healthcare Company,it‘s purpose being to improve quality of life. No more, no less.
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Living (more) healthy means...
• … maintaining a healthy lifestyle
• … managing your risk factors throughout your life
• … detecting developing diseases early
• … taking early countermeasures against developing diseases
• … managing diagnosed diseases
• … stabilizing chronic diseases
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At Home / PatientPlatform
(e.g. MyHeart) TelemedicinePlatform
(e.g. MOTIVA)
The Feedback Loop of Personal Healthcare
PatientMedical
Professionals
‘At Home’Healthcare
Measurements, Detection, Prediction
Therapy, Feedback
Ana
lysi
s, D
ecis
ions
ImportantDecision
Point!
Value is createdby closing the loop!
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Current & Future Research on Personal Healthcare
Applications &Decision Support
Signal Processing
Sensors
User Experience
Platforms &CommunicationTechnology
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Personal Health Care Applications
At Risk
PostEvent
Chronicallyill
Medical
• Disease mgt.• Early discharge• Early diagnose• Sec. Prevention
Performance Enhancer
Staying healthyConsumer
• fitness• wellness• prevention
reactiveproactive
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Wearable Packages and Hardware Modules
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MyHeart
Fighting cardiovascular diseaseby preventive lifestyle & early diagnosis
EU IST E-health (6th framework)
• Start: 31.12.2003• Duration: 45 month• Partners: 33 (10 countries)• Total manpower: 75• Total budget: 33 M�• EC-funding: 16 M�
(+3M� from Switzerland)
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Overview MyHeart system
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Service center
mobile
home
home
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Phases of MyHeartPhase 1: Concept 18 months• Filling the application segmentation matrix• Building early demonstrators and mock-ups• Assessing customer/stakeholder reaction • Selecting the most attractive concepts + business plans
Phase 2: Implementation 12 months• Realising the most attractive concepts• Defining reference architecture for prevention• Clinical/medical panel testing
Phase 3: Validation 15 months• Demonstrating technical/medical feasibility (trials & panels)• Building partnerships for business exploitation• Dissemination
Sum: 45 months
16 Concepts
3-5 ProductConcepts
1-3FieldTests
16 Ideas
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Personal Healthcare: Trends
• Health is always a top priority!– Maslow’s hierarchy of needs (Abraham Maslow, 1908-1970)
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Trends: Good news life expectancy increases
Growing health care expenditures7-15% of GDP in developed countries
Rising consumer expectations for health and fitness: ‘health activist’
���������Worldwide ageing populationIncrease in chronic diseases
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Personal Healthcare: Trends� “Healthcare” Spending
$$$ / ���
Levelof IllnessDeadIllAt RiskHealthy
TraditionalSituation
“Prevention”“Healthcare”
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3 Primary Trends (‘evident’ trends)
1. Age: ↑ (Diseases: ↑)• Improved medical care
2. Lifestyle Diseases: ↑ (e.g. Diabetes)• Wrong and too much food; too little movement
3. Cost Intense Healthcare Options: ↑• New technology offers (e.g. implantable
electronics, advanced imaging)
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Secondary Trend
Health insurances will ‘reward’ healthy living• Risks that statistically happen with a too high
likelihood are uninsurable• Age (and resulting diseases)
� Technology for health-related lifestyle monitoring (for insurance tariff validation) will become relevant• Regularly• At-home / in private environment• Personalized• Connected
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PHC Applications considered
Heart Failure1.5%
Depression4%
Cardiac Artery Disease
5%
Respiratory/Asthma
7%
Diabetes7%
Obesity20%
Insomnia25%
Stress40%
Physical Inactivity
57%
Professional,Disease-related
Consumer Application
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Personal Healthcare Sensor Portfolio
Biochips, Spectroscopic methodsBody Fluid Tests(Saliva & Urine)
ThermistorsTemperature
Pulse Transit TimeBlood Pressure
Optical spectroscopic methodsBlood Composition
Load cellsWeight
Galvanic skin responseSweating
Textile strain gauge, impedance variation, MicrophonesRespiration
Bio-Impedance, RadarBody Composition
Medical grade electrical activity amplificationDiagnostic ECG
Electrical, optical, acoustic, radar detectionHeart Rate
Body MicrophonesBody Sounds
Accelerometers, Motion detectorsActivity
Technology Parameter