Personal branding Presentation for St. Charles Library

Download Personal branding Presentation for St. Charles Library

Post on 13-Aug-2015

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Marketing

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TRANSCRIPT

  1. 1. PERSONAL BRANDING @Brianna5mith
  2. 2. THE SOCIAL MEDIA REVOLUTION IS HERE
  3. 3. WHAT WOULD PEOPLE FIND IF THEY GOOGLED YOU?
  4. 4. WHY SHOULD YOU CARE ABOUT YOUR PERSONAL BRAND? 1. Job and Leadership opportunities 2. Build Credibility 3. Recognition and prestige 4. Higher perceived value to future employers and clients 5. Build rewarding partnerships
  5. 5. WHY MAINTAINING A CLEAN SOCIAL PROFILE IS SO IMPORTANT TODAY! http://arabnet.me/social-media-recruitment-infographic/
  6. 6. MAKING YOURSELF EASY TO FIND IS THE FIRST STEP TOWARD A GREAT PERSONAL BRAND
  7. 7. CHOOSE YOUR AREA OF EXPERTISE What is the one thing that everyone says you rock at? What are your passions and interests? What do you read about most often online? Will you still be interested in this particular area six months or a year from now?
  8. 8. KEEP THE SAME NAME, PROFILE, PIC, IMAGERY, AND LOOK ACROSS YOUR SOCIAL PROFILES Reserve your name on all social channels Use a consistent name on all channels Use the same profile photo across all channels Come up with a catchy, unique headline, blurb, or bio Come up with a consistent design look (i.e. keeping your cover photos consistent)
  9. 9. BUILD A PERSONAL WEBSITE Valuable content as magnetic power. Create interesting mix of content to earn the mindshare and trust your personal brand needs
  10. 10. THE NEXT STEP: SHARING YOUR ENTHUSIASM AND EXPERTISE WITH OTHERS
  11. 11. USE SOCIAL MEDIA TO MARKET YOUR NEW ONLINE BRAND.
  12. 12. CONNECT WITH ME Email: Briannac.smith@gmail.com Twitter: @Brianna5mith LinkedIn: https://www.linkedin.com/in/brianna5mith