personal branding personal branding is our focus for this magazine. as women, unfortunately, we are

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  • BUSINESS WOMEN’S NETWORK

    BRANDING Personal

    WITH PERSONAL STYLIST, JOHANNA-MAY MANKS

    STARTING A BUSINESS?

    WHAT DO YOU NEED TO DO

    FIRST?

    THE HEALTH & SAFETY ACT WHAT DOES IT MEAN FOR YOU?

    CRAFTING YOUR UNIQUE STORY

    SOCIAL MEDIA HOW TO PUT

    YOURSELF ‘OUT THERE’

    RESTRAINT OF TRADE THE DEVIL IS

    IN THE DETAIL

    INSPIRING BUSINESS WOMEN

    ISSUE 12 | OCTOBER 2017 NZ $5.90 INCL GST

  • 2 VENUS VENUS 3

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    Welcome

    Welcome to the 'new look' Venus Magazine. In February this year I became the owner and CEO of Venus and I'm now living the dream - running a business and doing a role that makes me incredibly happy. I've taken on a re-brand, introduced seven new groups throughout New Zealand with another seven planned for 2018 and introduced one day, skills-based workshops to the Venus Training Academy.

    Moving forward Venus will be taking on a charity status, you'll find information about our Foundation and the Constitution on pages 40-41.

    Personal Branding is our focus for this magazine. As women, unfortunately, we are judged on how we present ourselves and therefore a personal brand becomes a very important part of our business. Using Johanna-May as my own personal stylist has increased my confidence and made a huge impact on my new role in Venus. I've learned it's about having me and my personality central to what I am wearing and being authentically me. Feeling good about yourself improves your interaction with both existing and potential clients.

    I want to say a big thank you for the enthusiasm, hard work and support the Management Team and Members Advisory Board have bought to the table. Working alongside you all to fulfill the dream of setting up Venus as a charitable organisation continues to be my pleasure and privilege. I’d also like to acknowledge the enthusiasm and support we get from you, our members, you are what it’s all about. I love getting your emails, your calls and meeting you in my travels – you are what makes all the hard work worthwhile!

    ...so sit back, relax, make a cuppa, or perhaps pour a nice glass of wine and have a read of this wonderful publication!

    Carolyn x

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    To enter visit www.venusacademy.co.nz/competition

    Entries close 8 December 2017. Winner will be contacted by email. Terms & Conditions apply and can be found on the website entry page.

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  • 4 VENUS

    Contents On The Cover 66 PERSONAL BRANDING Johanna-May Manks talks about how personal branding goes much further than just wardrobe-deep

    14 STARTING A BUSINESS? There’s so much to know, and so much you don’t know

    19 CRAFTING YOUR STORY Those who tell stories rule the world

    22 SOCIAL MEDIA Let your business network for you while you’re out conquering the world

    26 HEALTH AND SAFETY What new Health and Safety Act?

    30 RESTRAINT OF TRADE One size doesn't fit all

    36 INSPIRING BUSINESS WOMEN Women in Venus share what success means to them

    29 NOT FOR PROFIT Dayspring Trust; inspiring women to live, love, learn and connect

    34 MARKETPLACE Supporting Venus Businesses

    35 INSPIRATION Women in Venus share their advice and how to get the most of out of Venus

    39 OUR PEOPLE Meet the women behind the scenes

    40 ABOUT VENUS Networking, Academy training and the foundation

    41 VENUS CONSTITUTION Venus operates exclusively for charitable purposes

    42 VENUS ACADEMY Our Coaches and Trainers

    14

    ON THE COVER Model Johanna-May Manks wears her own dress and shoes, earrings by Angie stocked exclusively by Johanna-May Personal Stylist www.johanna-may.co.nz Hair Kelly Melvin, HairFit Makeup Eleanor Dorn www.eleanordornmakeup.com Photographer Kirsten Sudbury www.madlovemedia.co.nz

    22 Editor Carolyn Banks Publisher Venus Business Women's Network Graphic Design Monique Perry www.avenue61.co.nz Printing Kim Taylor www.pagesprint.co.nz Cover Story Writer Monica Shepherd www.markmywords.co.nz Content Compiler Lindsey Carroll Advertising Enquiries lindsey.carroll@venusnetwork.co.nz

    Venus Magazine is subject to copyright in its entirety. The contents may not be reproduced in any form, either whole or in part witout the written permission of the publisher.

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  • 6 VENUS VENUS 7Johanna-May wears Claire Bloom, stocked exclusively by Johanna-May Personal Stylist, Auckland

    The image we present to others in those short seconds communicates so much, simply through our dress, grooming, demeanor and comportment.

    While these are not the only influences on our overall judgement of a person, they are the first. We have the power to influence others’ initial opinions - so what do you want people to think about you and your work? It makes sense to take control of this and present yourself in a way that you would like to be perceived - and remembered.

    STYLE IS AN EXPRESSION OF YOURSELF Before we go any further, let’s get this one out of the way - style is not about brands, expensive fashion, or out-of- your-comfort-zone glamour.

    A strong personal style stays true to yourself, and shows the world a completely authentic you. As with all branding, consistency is key, and you’ll never maintain a style that is