personal branding
Post on 21-Sep-2014
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Personal branding session delivered withTRANSCRIPT
Personal Branding
You Shy
You Die!!
Mohamed Gaafar
Mohamed Gaafar
O Microsoft Student Partner
O FocalPoint of Employability
– TechHope – Microsoft
Citizinship
O MSP Voice member -
Microsoft Corp. Redmond
USA
O Senior Student AAST
What is Personal Branding?
“Personal branding, by definition, is the
process by which we market ourselves to
others.”
Dan Schawbel
“A unique promise of value.”
“It is about Real, authentic and genuine”
William Arruda
Discover your brand !!
“Brand discovery is about figuring out what
you want to do for the rest of your life, setting
goals, writing down a mission, vision and
personal brand statement.”
Dan Schawbel
“Your self-impression = How
people perceive you”
Dan Schawbel
For WHO?
EveryONE
“To be outstanding, you need to stand out”
William Arruda
When?
NOW
Create Your Brand
“Build your brand in a way that’s authentic to you”
William Arruda
The sum of all the marketing material you should develop for your brand is called a Personal Branding Toolkit.
It use to highlight your brand and allow people to easily view what you’re about
Personal Branding toolkit
• Your brand avatar
• Business card`
• Email Address
• Domain name
• Blog
• Facebook – Twitter - LinkedIn
Summery
• Brand is a unique promise of value.
• It is about Real, authentic and genuine.
• To be outstanding, you need to stand out.
• Build your brand in a way that’s authentic to you
• If you don’t show up in search engine, you don’t exist.
“Leave your mark on everything you do”
William Arruda
“You shy … You die”
John Antonios
Q&A
Contact me
Twitter.com/mgafar
facebook.com/Mohamed.Gaafar01
Blog: mgafar.com
Email: [email protected]
Mobile: 0114664544
