Content marketing is theand of and content

to attract, acquire and engage consumers.

creation distributionrelevant valuable

30%

Day 2

226%

Day 24

280%

Day 30

Average increase in CTR

0%

20%

40%

60%

80%

100%

120%

140%

160%

180%

> 5 URLs > 10 URLs > 20 URLs

CTR improvement compared with 1 URL

1.Outbrain.com/amplify

2.Longer is better

3.Conversion pixel

4.Test Test Test