Supporting Moms at Every Stage New Chapter multivitamins for women are formulated to meet your needs throughout adulthood. Which multi is perfect for you?

The Truth about MultivitaminsThere are different types of multivitamins available. Some are blends of only synthetic, chemical isolates. Others, like New Chapter®’s Perfect Postnatal™, deliver whole-food cultured multivitamins that take nutrients another step. Whole-food culturing means the vitamins and minerals are fermented in a matrix of beneficial probiotics. Fermenting foods with good bacteria to enrich them is actually a practice that goes back thousands of years (think of miso or sauerkraut). New Chapter believes in the whole-food approach to natural health, so we deliver whole-food cultured nutrients for your benefit.

The New Chapter DifferenceHow do we “get cultured”? To formulate our multivitamins, each vitamin and mineral is individually cultured using probiotics, organic yeast, and whole foods such as organic carrot and organic orange peel. Next, the cultured vitamins and minerals are blended to create exclusive formulations for different life stage needs. We also include select blends of complementary herbs. The result is New Chapter’s transformed, whole-food cultured multivitamins, gentle enough to take anytime—even on an empty stomach.

Perfect Prenatal™—supports a healthy pregnancy

Perfect Postnatal™—for moms with new babies

Every Woman®’s One Daily—nutritional support for women under age 40, in just one tablet a day

Every Woman®—broader support for women under 40, with additional herbal blends

Every Woman™’s One Daily 40+—convenient support for women age 40 and over

Every Woman® II—our most nutrient-rich multivitamin for the needs of women 40+

New Chapter multivitamins for moms are gentle enough to take anytime, even on an empty stomach!

Multivitamin nutritioncultured for your benefit

Certified Organic by International Certification Services, Inc., Medina, ND, USA

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

PURPLELOVES GREEN

We are committed to sustainable practices in the sourcing, production, and promotion of our products.

PR2082-T1 © 2015 New Chapter, Inc.

Get the Whole Truth! Sign up for our e-newsletter at newchapter.com/newsletter.

New Chapter, Inc., 90 Technology Drive Brattleboro, VT 05301 • 888-874-4461

Taking a Stand on Non-GMONew Chapter has long been committed to avoiding genetically modified organisms (GMOs). The majority of our products have been granted verified status by the Non-GMO Project. We are the first vitamin and supplement company to achieve this extraordinary depth of verification. We’re proud to be a leading advocate of the Non-GMO movement in the industry.

Our Commitment to SustainabilityAt New Chapter, we believe in sustainable business practices, and we are proud to be a Certified

B Corporation. Our Sustainability Department focuses on everything from making certain that we use the most energy-efficient lighting to the ethical sourcing of all our raw

materials. We are also continually engaging with our supply partners to uphold a socially responsible and environmentally conscious supply chain. This ongoing and complex process reflects our intention to honor our well-being as well as that of our planet.

Every year we devote a portion of our after-tax profits to the conservation of tropical rainforests and the sacred seeds that sustain all herbal traditions. We proudly work with recycled and recyclable materials, and are ecologically sensitive.

NEW

the perfect multivitamins for new and nursing moms. Cultured with beneficial probiotics and gentle on the stomach.

Introducing...

Learn more at newchapter.com/moms

nurtured

nourishedby mom

by nature™

Pure and perfect. Just like your baby.™

Cultured nutrition for moms-to-be.

Certified Organic by International Certification Services, Inc., Medina, ND, USA

†As suggested in emerging studies.

Healthy Living for TwoPregnancy is a fascinating time. You’re feeling your body grow and change week after week to support a whole new life. Most moms-to-be are aware that it’s

important to stay as healthy as possible—for your own sake and for your baby’s. So ask your healthcare practitioner what’s best for you—including healthy nutrition.

Prenatal Nourishment Matters During pregnancy and even before, it’s common for women to support their nutritional needs by taking a daily prenatal multivitamin. Perfect Prenatal

multivitamin from New Chapter® delivers whole-food cultured nutrients to support a healthy pregnancy, complemented by our prenatal blend of organic cultured herbs.* Pregnancy-essential nutrients in every serving include 1,000 IU of Vitamin D3, 18 mg of Iron, and 600 mcg of Folate.* Whole-food cultured Iron helps transport oxygen to your growing baby during pregnancy.* A woman’s need for Iron increases

Nourishing Your New Life TogetherWe’re proud to announce our Perfect Postnatal™ multivitamin, formulated to support the enhanced nutritional needs of new mothers as they care for their babies.* After giving birth, a woman’s body requires Iron for red blood cell production as well as Folate. Body-nourishing Perfect Postnatal helps address these needs.* We’ve also included whole-food cultured B Vitamins that work naturally with

your body to support energy needs during early motherhood.* Emerging studies suggest that taking a daily multivitamin can support a healthy mood and help with occasional stress and fatigue.* And because Iodine needs for thyroid support increase during lactation, Perfect Postnatal is formulated with both cultured Iodine and organic, sustainably harvested Kelp that delivers natural Iodine from the sea.*

Nutrients for Breast Milk Breast milk is a baby’s perfect food, and breastfeeding has studied benefits for both babies and mothers. If you are breastfeeding, know that Perfect Postnatal has been expertly designed with nutrients for lactation support—B Vitamins, Vitamin D3, and Iodine.* Perfect Postnatal also delivers complementary botanicals traditionally used by breastfeeding women, including organic Oat, Turmeric, and Chamomile.

significantly during pregnancy, so Perfect Prenatal provides 100% Daily Value.* In addition, Folate helps support healthy birth weight and development of baby’s brain and spinal cord.* And Perfect Prenatal also provides whole-food cultured B Vitamins that help your body naturally produce energy during those long 40 weeks.* Like all our multis, it’s made with certified organic vegetables and herbs.

Perfect Prenatal™ multivitamin helps support a healthy pregnancy, and you can even take it on an empty stomach!

Your bundle of joy is here—so discover a postnatal multivitamin to support your unique needs.

Pregnant or planning to be? Introducing a new chapter for moms

Getting regular Folate before conception is recommended. Perfect Prenatal

delivers 600 mcg of cultured Folate.

Iron helps transport oxygen to your growing baby, so Perfect Prenatal provides 100% Daily Value for Iron.

Switch to Every Woman®’s One Daily for convenient everyday nutrition, or support

your next pregnancy with Perfect Prenatal.

Pre-Conception Pregnancy: 40 Weeks Postnatal Support Year One & Beyond...Congratulations on your new little one! For postpartum nourishment, discover

Perfect Postnatal multivitamin.

Birth!

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.

Perfect Postnatal delivers nutrients for energy, mood†, and lactation support, specifically for new & nursing moms.*