Peel Health

Using Research Evidence to Using Research Evidence to Develop a Comprehensive Develop a Comprehensive

Tobacco Control Strategy in Tobacco Control Strategy in the Region of Peelthe Region of Peel

Aimee HindleSupervisor, Chronic Disease and Injury

PreventionCPHA ConferenceMay 28th, 2014

Peel Health

Overall Tobacco Strategy Overall Tobacco Strategy GoalGoal

Reduce the prevalence of smoking and exposure to second-hand smoke to reduce

smoking related diseases

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Tobacco StrategyTobacco StrategyLiving Tobacco Free Strategy

Research and Surveillance

Policy ProgrammingKnowledge

broker/partnerships

Evaluation and Continuous Quality

Assurance

Tobacco Use Survey Outdoor By-Law Primary Care Trillium Hospital Pilot

Project

Tobacco Mixed Methods Research

Smoke-Free Movies

SFOA Inspections

Youth and Young Adult Prevention

Youth and Young Adult Cessation

Workplace Tobacco Cessation Working

Group

TCAN Supports and Youth Engagement

MUDs

Vendor Education Visits

Prosecutions

Vendor youth access checks (youth test

shopper)

Workplaces and enclosed public

places

Response to Complaints

School inspections

Smoke-Free Homes

MCI

Tobacco Prevention Rapid Review

Cigarette Butt Study

Alternative Tobacco

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Status Report• Overview of the:

oUse of tobaccooHealth and economic consequences in PeeloTobacco industry regulatory system

• Foundational document

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Target Groups• Adult smokers in Peel

• Youth in Peel

• General population in Peel

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Research Evidence Research Evidence

• Epidemiological Survey

• Mixed methods Research

Study• Quantitative Primary

Research Study

• Research Reviews

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Epidemiological Survey

• Behaviours, attitudes, opinions and factors related to tobacco use

• Smoking and non-smoking residents

19+

• General population survey

• Inform program and policy decisions

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Mixed Methods Research Study

• Attitudes and behaviours related to tobacco use

• Males 19-29

• Sequential mixed methods research design

• Current, occasional and former smokers

• Inform future strategies

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Quantitative Research Study

• Use of illicit cigarettes in Peel

• Collection of cigarette butts

• Inform strategy around contraband

tobacco

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Research Reviews• Six tobacco-related research reviews

o Quit and Win Contestso Health Impacts of Exposure to Outdoor

Tobacco Smokeo Smoking Cessation Strategies in Primary Careo Interventions to Reduce the Impact of Smoking

in the Movies on Smoking Behaviours of Youtho Workplace Interventions for Smoking Cessationo Effective Prevention Strategies for those

Transitioning from Late Teens to Early Twenties

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Program Development - Cessation

• Multi-pronged approach to cessation using results from 2 Rapid ReviewsoPrimary-care StrategyoWorkplace Tobacco Cessation

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Program Development - Prevention

• Identify prevention strategies for young adults

oResearch Review

oMixed Methods Research Study

oTobacco Use Survey

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Program/ Policy Development - Protection

• Bylaw implementation

oResearch Review

oEvaluation strategy

• Future action on illicit cigarettes

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Thank You Thank You