peak personal branding - nebraska coaches associationpeak personal branding 5 steps to leave a...
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PEAK PERSONAL BRANDING
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1. What do great visionaries have in common?2. How leaders set the tone3. Where it all starts…4. Five Steps to Leave Lasting Impressions as a Leader5. It’s your choice6. Conclusions/questions
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Who are these
people?
What do they all have in
common?
and
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Ø Perception that draws people in and inspires them to pay attention to your brand.
Ø Extraordinary brands create a unique culture that people want to be a part of (stakeholder and consumer).
Ø Influenced by:1. Vision2. Values3. Staff4. Culture
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LEADERSHIP
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Cultivate an Energy Environment
Cre
ate
a u
niq
ue
cult
ure
th
at…
You Believe
in…
Others Believe
in…
Makes aUniqueImpact
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Ø Your personal brand will determine what your program stands for and what you achieve.
Ø Personal brand: Thoughts that come to mind when people think about you.
Ø Benefits of strong personal brand:
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Increase Talent Pool
Improve Team Culture
Enhance Branding
Maximize Support
Build Performance
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#1 CREATE A LIFESTYLE MASTERPIECE THAT TRULY MATTERS
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1. Mission 2. Mantra 3. Values
Consider Segments
ImpactMakers
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#2 GET YOURSELF DAILY DOSES OF DIFFERENTATION
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#3 ASPIRE FOR AWESOME AUTHENTICITY
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Don’t Fake ItTo make it
AcknowledgeYour Gaps
Hold Your Standards
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#4 HELP PEOPLE BELIEVE IN THEMSELVES
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The Difference Makers:
1. Innovative, outside-the-box teacher
2. He cared about us as human beings…
3. More than his own accolades
4. Believed in our ability to succeed
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#5 STRIVE TO IMPACT A SINGLE LIFE EVERY SINGLE DAY
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q Any questions?
q Thanks for your time!
q Please contact me if I can do anything at all to help out!!!
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