patents: how to gain the competitive edge
TRANSCRIPT
Innovation InfrastructuresBuilding and Maximizing
Your Patent Space 2.5
What is “the” Invention?
What is “the” Invention?
Engineers and Inventors:
Build Products…which are designed and built for market
What is “the” Invention?
BUT from a Patent Perspective:
The invention is NOT a physical thing – it’s a CONCEPT!
A patent is a CONCEPT
which defines a Space for you to operate in
Defined incorrectly or incompletely, your competition will poke holesin your Space
Correctly defining your Starting Point determines which Game will be played
Just throw down what we have and we’ll take our chances
The old rules say:
…later we’ll try to broaden
the picture to claim
even MORE
But,the Rules are CHANGING!
Inattention to them may be costing you
MARKET SHARE
Old New
Invention-Departure Claims put a TWIST on the old rules…
And get you where you are going – FASTER!
Thus allowing you to Maximize your…
And Minimize your….
Everyone will be Happy !!
It starts with SWISH™
SWISH allows you to go beyond the current system and ask:
Where is the OPPORTUNITY?
(Most reporting systemsreport PROBLEMS….
from the PAST!)
Our unique IP management system helps you identify the competitive landscape
andmarket opportunities
SWISH™ focuses on the FUTURE!
And build an Offensive and Defensive portfolio
Managed properly:
Patents do not need to be about a BATTLE
They can focus on OPPORTUNITIES instead
A qualified IP Manager can help you define your Space in a way that leads to
more growth and more opportunities
Our IP Managers are experienced engineers
…and work hand-in-hand with your legal team!
Our uniquely-trainedIP Managers can help you:
• Reduce legal and maintenance fees• Increase employee participation • Do more in less time ! • Broaden your claims • Raise the value of your innovations• Generate patents with substance• Create GROWTH OPPORTUNITIES
For more information on:
♦ Training with SWISH™ Workshops♦ Locating a SWISH Patent Attorney ♦ Hiring a SWISH IP Manager (3-month introductory package available)
Contact:
Dov May, Director Innovation ServicesTel: 052-7161-059
Email: [email protected]