paperlit - digital publishing software for magazines and brands

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Mobile publishing made easy

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Page 1: Paperlit - Digital Publishing Software for Magazines and Brands

Mobile publishing made easy

Page 2: Paperlit - Digital Publishing Software for Magazines and Brands

Paperlit enables publishers to create, distribute & monetize digital editions with an engaging mobile app

Since 2009, Paperlit has helped build more than 800 apps for over 100 publishers across 20+ countries

500M+ in-app pageviews/month

2300+ new issuesadded monthly

Page 3: Paperlit - Digital Publishing Software for Magazines and Brands

Paperlit is a full-stack DIY digital publishing solution

Create interactive digital editions of your

print publication

Build a branded app to distribute digital issues &

manage subscriptions

Set up in-app advertising, collect analytics & run

engagement campaigns

Page 4: Paperlit - Digital Publishing Software for Magazines and Brands

Create digital editions & a branded app

● Simple .PDF or .folio upload● Set up a table of contents & internal linking

for easy navigation● Layer multimedia files like audio, images,

video or HTML5 content ● Add external web links, including affiliate

ecommerce links● Enable bookmarking for easy page saving

● Choose from a variety of cross-platform storefront app templates with built-in library archiving

● Customize to match your brand● Set icon, splash & header image● Distribute single or multiple titles ● Set-up in-app purchases for single issue &

subscription sales● Activate subscriber login feature

Page 5: Paperlit - Digital Publishing Software for Magazines and Brands

Mobile-friendly, interactive reader

Easy scrolling & navigation Link to exclusive content

Page 6: Paperlit - Digital Publishing Software for Magazines and Brands

Give print subscribers added value

● Bundle print & digital offers● Manage subscriber access by

connecting your existing database

● Authorize access to digital replicas according to subscription start and end dates

● Subscribers simply download your app and log-in to access mobile-friendly issues

Page 7: Paperlit - Digital Publishing Software for Magazines and Brands

Circulation & advertising based revenue models

In-app Advertising | Sponsor, Banner & InterstitialIn-app purchase | Single issue & Subscription

In 2016, digital is set to account for up to 11% of total circulation for consumer magazines worldwide (FIPP)

Global digital magazine advertising revenue to grow to $13.4bn in 2016, making up more than a quarter of publishers’ total advertising revenue. (FIPP)

Page 8: Paperlit - Digital Publishing Software for Magazines and Brands

Leverage the full power of apps

● Increase digital circulation revenue

● Added value for subscribers● Appeal to digital native audience ● Open new advertising &

commerce revenue streams● Engage readers anywhere &

everywhere with app marketing● Collect publication and app

usage analytic data● Increase reader loyalty

Mobile AppOmnipresence, Data, Loyalty

Mobile WebInstant access

PrintEditorial core

Page 9: Paperlit - Digital Publishing Software for Magazines and Brands

Make data-driven decisions

● Access digital edition & app usage insights across your iOS & Android apps

● Connect your Flurry or Google Analytics account for deeper insights including demographic & behavioural data on your mobile app users

Page 10: Paperlit - Digital Publishing Software for Magazines and Brands

Retain app users

● 90% of app users will leave an app after 3 months if brands fail to engage*

● Reduce abandonment & increase loyalty with push notifications

● Promote new issues when they are released or subscriptions to users who have only purchased a single issue

real app w/ example push notifcation

*Kahuna, 2015

Page 11: Paperlit - Digital Publishing Software for Magazines and Brands

Want more information?

Write us at [email protected] or Request a Demo here!

Join over 100 publishers who trust Paperlit with their digital publishing!