paing attention
DESCRIPTION
Is a work of the course Creativity crush by Tina SeeligTRANSCRIPT
SUBMISION PEDRO RUIZ ALDASORO
29/10/121
6 SHOPS in Bilbao
SUBMISION PEDRO RUIZ ALDASORO
29/10/122
It is dedicated to selling quality food
products. Fundamentally seasonal
vegetables.
The back color is predominantly
black, with white letters of
different sizes. These graphics
supply idea of the potential
through the store.
The product presentation is very elegant colorful and
achieve impact.
SUBMISION PEDRO RUIZ ALDASORO
29/10/123
VEGETALIA attracted by the impact of the
showcase. Seasonal products, in this case
mushrooms, are the hook they use for calling
attention.
It is located in Bilbao, on a downtown street.
View through the window is like looking at a
painting you can access their products ..
SUBMISION PEDRO RUIZ ALDASORO
29/10/124
Is accessed directly from the street and
the entire store is seen from the very
nmoment you enter the premises.
VEGETALIA offers excellent
products, relevant sensory experiences
and a friendly atmosphere. It's more
than shopping.
• Offer a tasting of fruit to the passer-by.
• Prepare a new recipe of fruit.
• Organize a recipe contest among the clientele.
• Offer door to door service for purchases over € 15
• Prepare baskets with different fruits and quantities that
make up a healthy diet.
• Do special children's preparations.
SUBMISION PEDRO RUIZ ALDASORO
29/10/125
SUBMISION PEDRO RUIZ ALDASORO
29/10/126
The Animal Hospital is located on the
outskirts of Bilbao. In an industrial
area, surrounded by small business
spaces.
Nothing especially identify the shop. It
has plenty of customers and is
designed to give good customer
support. Employs about ten
people, mostly women. They are young
professionals.
It has good parking and easy access. If
customers do not fit in the store may be out
with pets.
SUBMISION PEDRO RUIZ ALDASORO
29/10/127
The interior is designed to attend
pets. The clinic is at the bottom of
the hall. The corridor leads to the
consults.bIn the hall owners of
pets are waiting to be called.
The reception serves both for
administration and for the sale of
products. It’s a little
upset, depriving more effectively
than aesthetics.
SUBMISION PEDRO RUIZ ALDASORO
29/10/128
People working in TARTANGA help
the public their pets with
professionalism and efficiency
The design and aesthetics do not
count in this business. The model is
designed to give good service and
best prices.
Customers come for the quality and
prices and therefore are willing to
wait to be served.
• Establish a database of customers with the days of
vaccination of pets.
• Prepare a short document with tips for pets.
• Prepare tastings of food for pets.
• Create a space for photos of pets.
• Establish a system of Kangaroo pet daycare.
SUBMISION PEDRO RUIZ ALDASORO
29/10/129
SUBMISION PEDRO RUIZ ALDASORO
29/10/1210
It is a business dedicated to the
sale of wine and some
accessories.
It is located very close to the
Guggenheim museum. It is
easily accessible and attracts
for the large number of wines
available to their customers.
The decor is mainly pine. It goes well with the essence of the business. It has a
small space for wine tastings. Its appeal is that you see everything and attends
the owner, very well known wine expert.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1211
The business identification is made by
classical typography. The logo´- in the
picture - is surrounded by wine and
other delicacies.
The products are not available to
customers. You need to talk to the
owner to request products. It is the
essence of business: Manu’s advise
knowing client preferences.
We must call to enter. The owner is in and treated immediately.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1212
The large window allows watch the
entire shop with lots of bottles.
We see Guggenheim Visitors watching
the shop. No need to go into the store
to make eye contact with the products.
The atmosphere is like the inside of a wine storage cellar. Wood, soft light
giving a sense of caring for the wines.
• Put an obstacle that stop at the store.
• Have a bottle of white wine and one red open, so that the
costumers can try.
• Create a quote of the month paying € 25 /month with
wines to promote.
• Propose sales systems classifying wines with different
criteria: strong, soft, for fish, meat...
• Keep a container of wine service for clients. They pay for
it in advance and then the wine is taken when necessary.
So the wine is always right.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1213
SUBMISION PEDRO RUIZ ALDASORO
29/10/1214
Joker is dedicated to the sale of
comic books. At the time that offers
complementary items - role playing
games-
It is located in the Centre of Bilbao. It
has about 250 m2. Its logo is a
classic comic cartoon on a blue
background.
Its location allows Joker you to be a meeting place for people
interested in the world of the comic.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1215
El espacio está decorado con
tonos azules The space is
decorated with blue tones
combined with black furniture.
Everything is at the disposal of
customers: can browse comic
books, search subscriptions. It is
well rated and hand.
It has, even a small space for conferences and workshops.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1216
Four young people move through the
store to carry out two functions:
monitoring and advisory.
Electronic surveillance systems are
weak. Furthermore, gives the
impression that the owners do not want
to. Even the comics have not electronic
protection.
Its aim is to create a space of confidence, and they get it. In addition, they
have created a small publisher of comics.
• Sort customers by tastes: manga, graphic novel...
• Offer a day so that the fans may explain something that
they liked.
• Have a day to care for the children.
• Create and maintain a database.
• The day of the super heroes.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1217
SUBMISION PEDRO RUIZ ALDASORO
29/10/12
It is a shop of fair trade. It belongs to
a nonprofit organization with the
same name. They try to sell products
from developing countries at best
price.
It has the logo with white letters
on a green background. In the
showcase have products and
political slogans
There are no people looking at the shop Windows. Those who come to this
business do so because they are supportive persons.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1219
When you access to the inside, you
are offering chocolate. There is only
one person attending, and a customer
buying chocolate.
It has about 60 m 2 and offers from
sweets to clothes; going through
articles in bsuteria.
The colors that predominate are the white, green and something
orange. It creates a good atmosphere and you feel good.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1220
Products, even though it isn't of great value
are treated with care and attention.
Everything in sight and can be seen quickly.
It’s thought for people who will buy
something specific.
If we could use something that defines the local store is testimony. It
is more a club for solidarity as a business in itself.
• Set the day in which the products changes occur.
• Create the day of bargains.
• Put a space for special offers.
• Put a space for special offers.
• Prepare catalog so people can buy in different locations.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1221
SUBMISION PEDRO RUIZ ALDASORO
29/10/1222
It is a pastry with 160 years old. It is
situated in the main street of Bilbao. It has
about 50 m 2 and still maintains the
traditional decoration.
The entrance is in the form of
chamfer, giving two streets. That is why
the influx of customers is constant.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1223
Customers are selecting the cakes they
wish.
Products are constantly renewed so always
are purchased sweets freshly made.
It is the value of the tradition over any other circumstance.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1224
Potential customers see the
showcase, designed make more of
one century and always with the
same sweet.
With red letters on a white
background is the logo of the
trade, along with the 160 years old.
It is a trade that is lately starting to grow, taking some branches in the
city.
• Put a moment of happy hour.
• Special sales late in the night; before closing.
• Children's day 1 day a week with small and cheap cakes.
• Make cakes with lots of fruit.
• Make cakes without fat.
• Make products for people with allergies.
SUBMISION PEDRO RUIZ ALDASORO
29/10/1225