10 Easy Marketing Tips for Small Businesses

Introduction:

Starting a small business takes a lot of effort

and money, and one way to achieve your

business goals is through effective marketing.

Of course, devising and implementing a

marketing strategy will require a lot of time

from you as well. With all the things you need

to oversee like admin duties and financial

tracking, it can go crazier when you add

marketing to your plate unless you hire

someone experienced to take over the

marketing or offload the repetitive admin tasks

to a virtual assistant.

There are some easy marketing tactics that you

could try though. Ready your pen and paper

and list down which ones you think would work

for you.

10 Easy Marketing Tips for Small Businesses

www.20Four7VA.com

Being on social media is almost a requirement even for

startups and small businesses. Different platforms have

millions of active users each day, so you could just

imagine how much it would help expand your network

if you have a Facebook or Twitter page, a YouTube

channel, or a LinkedIn account.

You will have to dedicate time for social media

management so that you can provide engaging content

and other updates to your followers. Alternatively, you

could hire a virtual assistant to take care of this for you.

SOCIAL MEDIA

10 Easy Marketing Tips for Small Businesses

Blogging is a great way to communicate with your

customers without sounding like you’re promoting

yourself to them.

It’s also an effective way of showing your authority or

your expertise in the industry. Great blog content can

definitely help you win the trust of your customers.

BLOGGING

www.20Four7VA.com

You might have the notion that it’s pointless to send

emails to your customers because they won’t read it

anyway. Well, that could only happen if you aren’t

creating good email content.

Apart from sales messages, you should try sending

emails about industry or company news, updates, or

links to your new blog posts. Remember that email

content should be engaging and informative too.

EMAIL MARKETING

10 Easy Marketing Tips for Small Businesses

If you can’t reach them online, why not try messaging

them directly through their mobile phones? Sending an

SMS assures you that your customers will be able to

read your message.

Check out different SMS marketing services, tools, or

software that will allow you to do this.

SMS MARKETING

www.20Four7VA.com

Infographics provide a concise way of supplying

information. They are also social media-friendly as they

are easily shareable. Another awesome type of visual

content is video, which is steadily gaining popularity

these days.

VISUALS

10 Easy Marketing Tips for Small Businesses

You don’t always have to come up with brand new

content. Go through your inventory of published

content and see if there are info to be updated. You

could  also try to write a new article about the same

topic but with a different angle.

RECYCLEDCONTENT

CUSTOMERREFERRALPROGRAM

Offer freebies to your existing customers for referring

their relatives, friends, or colleagues. Whether it’s a

month of free service, a free product, or other kind of

reward, this can surely entice them to tell other people

in their network about you.

www.20Four7VA.com

Create a loyalty program that will give your customers

an incentive every time they purchase a service or a

product from you. This will encourage them to always

go to you first for their needs.

CUSTOMER LOYALTYPROGRAM

10 Easy Marketing Tips for Small Businesses

You don’t need to present expensive prizes for people

to join your contest. Free items like shirts or discount

coupons on your products or services can be enough to

draw a good number of participants. These participants

could be your new potential leads so be creative in

thinking of a fun online contest.

ONLINE CONTESTS

CUSTOMER SURVEY

Nothing is as precious as getting comments,

suggestions, or feedback from your customers or even

potential customers. Through tools like Google Forms or

SurveyMonkey, you can create questionnaires that you

can send out to those on your email list. Survey results

can produce valuable insights that you won’t find

anywhere.

10

www.20Four7VA.com

10 Easy Marketing Tips for Small Businesses

20Four7VA recognizes the challenge of

effectively managing a business - and we are very

eager to help. Our company is a leading virtual

assistant (VA) service provider specializing in

eCommerce Virtual Staffing Solutions.

We provide top-notch virtual assistants to clients

from all over the world. Need a hand? We can

help! Reach out to us at info@20four7va.com.

Want a fast, free, and no-obligation quote? Call

us at +1 (443) 856-4882 or visit our website

www.20Four7VA.com and schedule a

consultation call today.