oxford biochronometrics: new methods for digital security
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Oxford BioChronometrics:New Methods for
Digital Security
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You Can Use BioChronometric Analysis For
BioChronometric Products
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Device recognition Ad fraud prevention
Spam bot blocking
User authentication
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Device Recognition
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Our Device Recognition solution strengthens your existing
network security and allows you to:
Accurately, continuously ensure that
every device accessing yournetwork is permitted to do so
Distinguish between devices in the
same way our technology can be
used to distinguish between users
Replace current solutions such ascards or dongles that are easy to
lose, expensive to license & costly
to reissue
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Block Spam Bots
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Our NoMoreCaptchas solution:
Continuously monitors your website,
actively blocking malicious bots, protectingagainst fake registrations & automated
spam
Ensures humans are always seamlessly
welcomed to your site without any puzzles,
roadblocks or error-prone black lists Removes the need for two-step verification
solutions like CAPTCHA codes
Provides for quick, simple, inexpensive
website installation
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Prevent Ad Fraud
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Our SecureAd solution:
Protects digital advertisements
from all common forms of fraud,including click and impression
fraud
Ensures that an online ad only
displays to humans and actively
prevents display otherwise
Analyzes potential online ad
placement and eliminates minimal
pixilation and double impression
fraud as well
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New Tools Are Vital To Digital Security
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Current Tools Are No Longer Enough
to Prevent Fraud, Stop Bots andProtect Networks and Communities
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Feb 2014
36% of all Web traffic is
non-human traffic
Bots Are Taking Over – and
Bringing Fraud with Them
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May 2015
59% of all site
visits are by bots
(study by Distil Networks,May 14, 2015)
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Popular Methods of
Protection
Forensic Tools
Check black list
Check Alexa rank
Look if the price unreasonably low
(for ads)
Really advanced ones also check Density of page loads
Density of page visits
Atypical distribution of visitors’
browsers 11
Black & White Lists
Bad publishers/servers
Bad IP addresses
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US Federal Court ruled that an IP address cannot be
used to determine a user or location.
IP addresses can be hijacked.
Domestic users’ computers can be
hacked & made part of a botnet.
Bots owners know how
current popular technologyfinds them.
Accordingly, bots are evolving.
We can observe them getting better.
Current State Doesn’t Work
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Multilayer Detection Like Biochronometrics
is Essential to Eliminating Fraud.
The Bottom Line
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A new generation of tools
must quickly and
efficiently analyze
technical aspects
and behavior.
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Using biochronometric behavioral analysis to detect bot traffic
and registered devices, we find more fraud (and more kinds of bots)
than previously detected.
Better Technology,
Better Results
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From the most basic
that only click onads…
to human bot farms,
where people arepaid pennies a day
to click on ads,
apps and ratings.
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Looking Ahead
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Methods of fraud will continue to
evolve until their business case is
gone.
Bot detection will become better and
more thorough as more behavioral
data is received.
Real-time detection enables
prevention
Online fraud can be eliminated!
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Thank You!
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