owl impact

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Kellie Birtch Hector Simoudis The OWL Impact

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  • 1. Kellie BirtchHector SimoudisThe OWL Impact

2. Agenda Situational Analysis The Big Idea Print Deliverables Brochure, Flyers, E-mail Newsletter, Banner,Business Cards Social Media Efforts Facebook, Twitter, Instagram, www.du.edu, E-mail PR Awareness Event DUPB cosponsor Promotional Video Other Awareness Ideas Support: Why it Will Work 3. Situational Analysis Spread awareness of the new service internship,The OWL Impact, which will be spearheaded bythe Daniels College of Business and Open WorldLearning Students and faculty will work alongsideimpoverished children, helping them with theiracademics career, life skills, and simply beingtheir friend and hero 4. The Big Idea: The OWL Impact Pass on the Hero in You Impact more than just yourself Ripple Effect 5. Brochure 6. Flyer 7. Flyer 8. Email Newsletter 9. Outside Banner 10. Business Cards 11. Social Media Facebook Twitter Instagram #owlimpact 12. University of Denver Website 13. University of Denver Website 14. University of Denver Website 15. Promotional Video 16. DUPB Film Night Presents:The OWL Impact Info Screening Show short interview/documentary style video ofcurrent tutors Highlights of the internship plus challenges theyhad to overcome Wagner or other representative would speak andencourage attendees to apply for the internship 17. Other Awareness Ideas Awareness event open to the whole DUpopulation, similar to Voices of Experience Publications: Clarion and Pioneer BusinessReview OWL Interns tabling at Pioneer Carnival and onthe Driscoll Bridge Exposure at Ethics Boot Camp 18. Support: Why It Will Work RELATABLE: Everyone has a hero and/or wantsto be one EMOTIONAL: Helping children who are lessfortunate HIGH VISIBILITY: Message will be spreadthroughout all communication platforms of DU EDUCATIONAL: Learn different life perspectiveswhile gaining credit and making friends 19. Thank You!!