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Leiv Svenning

Expand your broadcast reach at 1˚West

Our current position in the market

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Telenor Satellite Broadcasting (TSBc) is a major European satellite provider of broadcast and broadband services for customers in the broadcast, maritime, and oil and gas markets.

•  Reputation for delivering quality broadcasting services via the 1˚West orbital location

•  Satellite based technology provides unlimited bandwidth and still leads the way in time to market

•  Provides dedicated capacity and end to end services for first class solutions for DTH and for HD and 3DTV Broadcasters

•  Audience growth with over 17 million homes now receiving broadcasts via 1˚West

•  Established maritime position in Northern Europe for Maritime VSAT services from 1˚West

•  Established terrestrial video fibre network across Europe

•  Developing the 4˚West orbital location and currently providing service through re-use of Thor III

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Premium broadcast home in the CEE

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In the CEE , the 1°West hotspot

position reaches more than 9 million households and is home to the two largest regional DTH operators: UPC Direct and Digi TV

Telenor Satellite Broadcasting’s hotspot is at the orbital location 1° West, serving

c. 17 million households throughout Europe , allowing you to increase your market share by reaching new customers in this region

All the major commercial channels available at 1˚West

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TSBc broadcasts over 700 digital TV and radio channels, including

the major commercial broadcasting channels and local National channels

With so many channels on offer , TSBc

is able to help you access available channels at 1˚West via channel sharing

initiatives

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Flexible partnerships to build your business

TSBc is committed to helping Grow your audience share

and become a success in your local market.

We provide

flexible marketing support to DTH operators with specific requirements

that provide mutual business opportunities

within new and expanding European markets.

Ground services optimised for content distribution

•  Through our optimised satellite network , operating 24/7 from locations in Norway and the UK , TSBc carries Digital TV content to cable head-ends across Europe

•  We provide end to end solutions for TV at 1˚West for Direct-to-Home , Digital Terrestrial Television and Cable Networks.

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Fibre network for video distribution

TSBc’s own multi-service network (MSNW) is a core video terrestrial network that is interconnected to all our satellite uplink stations in Europe-providing enhanced scalability and redundancy, including TV , radio and data

Occasional broadcasting for live events

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Capacity anytime and anywhere

for news and live sports events

across the globe using our own

and third party satellites:

•  Best capacity sourced to meet customers exact requirements

•  Excellent customer service 24 hour bookings operation

•  Reliable and convenient ground based services , incl. uplink , turnaround and terrestrial fibre for media distribution

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Increased capacity demand as telecom operators add content

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Market trends in the Telecom Market Fixed Line Operators: Over time there has been a continuous decline of fixed line subscribers

•  Mobile Network Operators: Saturated markets and no growth in subscribers

•  Pay TV service: Becomes a complementary service for the telecom industry. Maintain subscriber loyalty and preventing churn

Growth capacity for local channels and HD content

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Distribution •  New DTH Operators •  Existing DTH operators in new

markets , adding local content

HD content •  HD channels as a key differentiator

providing more choice •  HD channels are widely available

both in basic and premium packages

HD is becoming affordable •  Price of Full HDTV-sets fell from € 4.000 to € 1.000 in 3 years

•  Price of HD Set-top box fell to € 40 •  Average TV replacement cycle is

down to 6 – 7 years

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HD Channel growth forecast

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0

500

1000

1500

2000

2500

2011 2012 2013 2014 2015 2016 2017

457 626

793 965

1160 1354

1512

160

226

300

383

470

559

661

CEE

WE

Source : Euroconsult

CEE Expansion at 1˚West with THOR 7

THOR 7 is equipped with 11 Ku band transponders and will: •  Provide a long term growth path for CEE DTH

market

•  Cement 1˚West as a regional hotspot position in the CEE

•  Provides Central and Eastern European and Pan-European broadcast capability

THOR 7 ready for commercial services in 2014

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THOR 7 Image courtesy of Space Systems/Loral

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THOR 10 02 S1

S2

THOR 5

T2

T1

THOR 6 K1

K2

1°West THOR 7 launch in 2014

Ku band

Ka band

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Satellite coverage and expansion

Announcement: March 14, 2013

TSBc launches Neterra- A new DTH platform operator in Bulgaria •  TSBc is pleased to announce the signing of a transmission agreement with Neterra

Bulgaria

•  Neterra is a well established service provider with Data communication, IPTV IP, Datacentre and other advanced services in the Bulgarian market

•  Neterra will expand their service offering by launching a new DTH platform that will offer Pay TV services in Bulgaria

•  The planned launch is scheduled within the next few months

•  Initial contract includes 2 transponders carrying local and International channels for Bulgaria

•  Neterra plans to expand the channel line up rapidly to include local and International HD channels

•  Neterra plans to co-operate with local branded resellers , introducing a “go to market” business model new to the Bulgarian Market

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Neterra Neterra will expand their service offering by launching a new DTH platform that will offer Pay TV services in Bulgaria The planned launch is March 30th, 2013 - I would strongly prefer to say “within a few months” and rather surprise the market, in order not to be chased on a date that could be turned into something

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Thank you For more information , please visit our website

www.telenorsat.com