“ORGANIZING “CASE STUDY -POM

AKSHAYA DURAISAMY

WHAT IS IBM??

• INTERNATIONAL BUSINESS MACHINE

CORPORATION

• It was a Computing Tabulating and

Recording company dating back to 1911

Contd..• The company indigenously belongs to

America

• IBM was a start up to aid the US to record

it census

• The spark came from Herman Hollerith’s

calculating machine

A TRANSITION TO THE GLOBAL ARENA

LETS DIFFERENTIATECENTRALISATION• Centrally controlled• Comparatively less

flexible

DECENTRALISATION• Distributed • Flexible but requires

more cautious actions to establish control over the sub-parts

ORGANIZATIONAL STRUCTURE

DECENTRALISATION OF IBM• IBM has adopted a decentralised

architecture of organisational control

• They believe that innovation not happens

with just the CEO

• Everyone in the firm feels he is an

important feather of the wing

IBM AS A VENTURE CAPITALIST• Venture capitalists are firms

those that provide the budding organisations with the required finance to run their firm

FACTS ABOUT IBM

• In 1981, IBM started the PC revolution with

the introduction of the IBM 5150, a

compact personal computer

• In 2013, IBM was awarded more U.S.

patents, 6,809, than any other company for

the 21st consecutive year.

FACTS ABOUT IBM• BM invests approximately $6 billion in research &

development, and works with clients and business

units through 12 global labs

• IBM's Smart Camp has helped launch more than 500

new businesses in areas of green energy, health

care and transportation

GINNI ROMETTY,CEO & PRESIDENT IBM!