organizational influence-hacks-45min
DESCRIPTION
TRANSCRIPT
Influence Hacks
@RoyOsherove5whys.com
5whys.com
Agenda
• The six influence forces• Playing Sherlock Holmes
“For every behavior you see
The world around that person is perfectly designed for that behavior
to happen”
• “My Peer does not practice TDD – even though I have explained the benefits many
times and sent him to a TDD course”
Six Factors
• Personal Motivation• Personal Ability
• Social Motivation• Social Ability
• Structural Motivation• Structural Ability
Motivation Ability
Personal Does the person believe in the good behavior?
Is the person physically able to behave well, or physically avoid the bad behavior?
Group(Social)
Do people react directly to the person about the bad behavior?
Does the person follow others who spread bad behavior?
Company(Environment)
Does the company reward the bad behavior in some way?
Are the physical resources and objects around the person pushing for the bad behavior?
Personal Motivation: Make the undesirable desirable
• A Game• A Challenge• Moral Values
Personal Ability: Surpass your limits
• Growing people• Training
Social Motivation:Harness Peer Pressure
• See others do the same thing
• See someone you respect do the same thing
Social Ability:Find Strength in Numbers
• Support Groups• User Groups• Learning Groups• Special Interest Groups• Are others part of the
problem?• Group Training• Give them responsibility
to change others
Structural Motivation:Design Rewards and Demand Accountability
• Take care of Personal and Social FIRST
• Use simple incentives, privately
• Reward vital behavior
Structural Ability:Change the environment
• Better desks, chairs, smaller\bigger room
• Budget• Deploy Rollback
Mechanism
Fix it all at the same time
FIX IT ALL AT THE SAME TIME! Motivation Ability
Personal
X ---
Group(Social) X ---
Company(Environment)
--- X
Information Hoarder
Information Hoarder Motivation Ability
Personal
Group(Social)
Company(Environment)
Information Hoarder Motivation Ability
Personal
? ---
Group(Social) --- ---
Company(Environment) X
Regarded as Hero
XSits in lone
office
Information Hoarder Motivation Ability
Personal?
TALK! ---
Group(Social) --- ---
Company(Environment) X
Make in charge of teaching knowledge
XMove into
shared room
Rushes without TDD Motivation Ability
Personal Says sometimes no time for TDD to fix mistakes
------
Group(Social) --- ---
Company(Environment)
---X
Deploying system with bugs cannot
be rolled back
Pair Programming
Motivation Ability
PersonalYES
Group(Social) YES YES
Company(Environment)
Continuous Integration
Motivation Ability
Personal
Group(Social) YES
Company(Environment)
YES
Simple Wall Board
Motivation Ability
PersonalYES YES
Group(Social) YES YES
Company(Environment)
YES
Motivation Ability
Personal
Group(Social)
Company(Environment)
5whys.com