organic coffee in a bio-degradable cup
TRANSCRIPT
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
The twin goals of healthy organic
coffee are to provide an excellent
and safe cup of coffee and to
protect the environment.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
White Coffee, importers and
roasters for three quarters of a
century have gone a step farther.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
According to an article in DBR
Technology Packaging, is rolling
out a line of organic coffees in a
compostable cup.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
White Coffee Corporation in the
US has expanded its product
range with the introduction of
single serve organic coffees in a
compostable BioCup.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
The new bio-degradable and
compostable organic single serve
coffee BioCup is available in 11
flavors
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
Such as Colombian, Breakfast
Blend, French Roast, Full City
Roast, Mexican High Grown,
Peruvian, Rainforest Blend,
Hazelnut, French Vanilla, Sea
Salt Caramel and Chocolate
Morsel, under the White Coffee
moniker.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
White Coffee’s BioCup is
available in 10-count and 80-
count boxes in retail outlets
across the nation.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
These cups will be 2.0
compatible, for use with the
Keurig system and similar
coffeemakers, the company said.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
Commenting on the launch,
White Coffee Corporation
executive vice president
Jonathan White said: “Our goal is
to be the leader in the coffee
industry in minimizing its
environmental footprint.”
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
White Coffee has been engaged
in coffee importing and roasting
business since 1939.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
White Coffee Corporation makes
single serving coffees similar to
those sold by Keurig, the “K”
cups.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
In fact, as the article notes, their
organic coffee in a bio-
degradable cup will compatible
with Keurig brewing systems.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
Convenience versus
Environmentally Friendly
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
The long standing issue with
single serving coffees is that
there is always packaging left
over that goes into the landfill.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
The organic coffee in a bio-
degradable cup by White Coffee
addresses that issue.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
After all, you buy organic coffee
partly because you are doing the
environment a favor.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
There is a lot of work that goes
into certified organic coffee.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
Organic coffee certification
guarantees that the consumer is
drinking organic coffee, coffee
uncontaminated by unwanted
substances.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
Organic coffee certification also
drives up the cost of a cup of
coffee.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
The problem for a small coffee
grower is that some organic
practices can be more costly
than conventional practices.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
For example, the labor cost of
composting may be more than
the cost of buying conventional,
albeit prohibited, fertilizers.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
If the coffee farmer cannot obtain
a sufficiently high price for his
crop his is unable to continue the
sustainable farming practices
necessary to produce organic
coffee.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
Thus the ability of the consumer
to obtain organic coffee
antioxidants and other healthy
ingredients depends upon the
willingness of the consumer to
pay for the higher quality coffee
available through organic
growing practices and organic
coffee certification.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
The point is that using a
biodegradable container reduces
the wastage that commonly goes
with single serving coffee.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
The most efficient and
environmentally friendly way to
buy and store coffee is in large
containers.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
However, a single person living
along may only consume a
couple of pounds whole bean
coffee in the six months shelf life
of freshly roasted coffee.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
Economy of scale does not work
in this case.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
And, frankly, single serving
coffees are efficient when it
comes to your own time and
affairs.
http://buyorganiccoffee.org/1298/organic-coffee-in-a-bio-degradable-
cup/
So, thanks, White Coffee for your
new organic coffee in a bio-
degradable cup!