Broadband Pain Avoidance

Objectives for this workshop

• Is free broadband really bad?

• Who needs a gigabit anyway?

Background

• Industry analyst

• Consultant

• Author

• Strategist

Who Needs a Gig?

• Starting from wrong perspective

• Does the end user care?

• Peel back the gigabit curtain

• Separate from the marketing

What Do We Want to Achieve

• Economic development

• Education transformation

• Evolve local government

• Improve healthcare delivery

Broadband and Economic Development

• Current businesses more competitive

• Attracting new businesses

• Reviving depressed business

districts

Assessing Economic Development Need

• How are businesses using the Net?

• Is broadband currently sufficient?

• What are plans for 3 – 5 years?

Transforming Education

• On top end: our money’s worth?

• K-12: kids today are different

• Changing the “how” of learning

• Changing the “how” of teaching

Improve Business Side of Education

• “Expand” educator ranks

• Increase effectiveness of training

• Share resources

• Boost teacher-parent collaboration

21st Century Government

• Changing business of government

• Improving utilities, institutions

• Embracing wired and wireless

• Pushing resource management

envelope

Benefitting 21st Century Constituents

• More constituents online, not in line

• Putting the “service” in agencies

• Public utilities impact economic

development

Unite Elements of Local Healthcare

• Create unified medical services, ongoing

healthcare delivery

• Give local practitioners global resources

• Enable more effective ongoing

professional development

Independence Day

• Enables rural hospitals to do more

• Individual practices grow without growing

• Patients gain greater control

• Raise years seniors remain in homes

Beware of Geeks Bearing Gifts

• Every wants Google

• Sprouting crop of Googlets

• The siren song of FREE again

is heard

The Ole Camp Meeting

• The enthusiastic

• The reluctant

• The overworked implementer

Avoiding the “Free” Trap

• Know your options

• Vet companies extensively

• Know your customers

• Write a great contract

Own Your Infrastructure!

Own the business of broadband