Reach people who love orcas, travel and conservation

Worldwide distribution

Magazine for

orcaholicsINTERNATIONA L EDITION

MEDIAKIT

WHY A MAGAZINE ABOUT ORCAS

WHO ARE OUR TARGET AUDIENCE

THE PEOPLEBEHIND ORCAZINE

FUTURE EDITIONS

PUBLICATION AND DISTRIBUTION

BENEFITSFOR SPONSORS

ADVERTISEMENT SPECIFICATIONS

AND PRICES

CONTACT INFORMATION

BECOME

A SPONSOR:

ADVERTISE IN ORCAZINE!

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A glimpse of the orca Many people would give anything

to see orcas in their natural

environment.

Orcas need our attention

Whenever and wherever orcas appear they generate a huge amount of attention. This awesome predator has fascinated us for centuries. And rightly so!

Magazine concept

Orcazine is a special interest magazine about orcas and

related topics. Its primary role is to inform, educate and

inspire a wider public audience. We shall achieve this through

the presentation of engaging articles and beautiful images

in eye-catching designs. We will generate awareness and

commitment to promote protection and research of orcas.

Here, writers, biologists, photographers and artists can share

their passion for orcas with a worldwide audience.

Orcazine is a private initiative. Independent and non-

commercial. To refund the expenses for creating and

managing Orcazine it is wholly dependent on sponsorship.

Orcas are hugely popular with the public.

They are the major attraction at marine

parks and whale-watching activities and

have become icons of the marine life.

With their spectacular appearance,

intelligence, hunting methods and

sometimes almost human traits they

generate a lot of attention from both the

scientific community as well as the general

public. They are the most studied marine

mammals in the world but still scientists are

discovering new and astounding facts. What

we do know is that they are an important

indicator of the health of the oceans.

YOU CAN FIND ORCAZINE

ON &

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EditionsIn future editions all known orca

populations will be discussed. This

creates a complete overview in a full

and concise collection. The topics and

editorial pieces for the first two editions

are already known.

EDITION I

Pacific Northwest & California

EDITION II

Europe

The publication dates are dependent on

various factors. Edition I is currently

scheduled to appear in the winter of

2014/2015.

Astrid van Ginneken has studied orcas since1987 at the Centerfor Whale Researchin Friday Harbor,Washington State.She lectures,writes articles andcontributes todocumentaries, amongothers, for the DiscoveryChannel and NationalGeographic.

Annemieke Podt is studying for an MSc in Environmental Biologywith specialization inBehavioural Ecologyat the University ofUtrecht. In addition,she manages thewebsite Orca-Ocean.nl with self-written articles and photography.Annemieke has madeseveral trips to studyorcas in the wild and incaptivity.

Leonard Boekee has been interested in orcas since childhood.He makes digitalillustrations of orcas and has alsowritten several articles.He has a backgroundas a graphic designer,so he can fully employ these skills in thelayout and design ofOrcazine. Leonard isalso the founder of themagazine.

Fascination, knowledge & protection

Our Readership

We are the magazine for orcaholics but want to establish

a wider reader base among the general public. So, our

audience is hugely diverse consisting of people from all

walks of life. Amateur, professional, young or old, skilled

or unskilled and highly educated men and women. They

all have one thing in common: interest in orcas. Along

with this fascination comes a wider involvement in nature

and the environment, travel and photography. This

demographic will read, contribute, use and store Orcazine

as a work of information and reference. Furthermore,

the magazine is suitable for presentations and essays at

schools and as a source of information for companies and

organizations involved with orcas, conservation and sea-life.

THE PEOPLE BEHIND ORCAZINE

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Visit orcazine.com mediakit / / 3

Multimedial publication

Digital

To introduce Orcazine there will be a free edition available to

everyone and published through issuu.com. This magazine contains

fewer articles than the paid edition, however, all ads will be present.

The paid edition will be published on blurb.com. Via this

service people will be able to read the magazine through a web-

based viewer, an iPad app or download it in PDF format.

Indicative price: $ 3.99 / € 2,95

Print

Most people still prefer to read a

paper magazine. Thanks to the

excellent print-on-demandservice of Blurb, Orcazine

can be ordered worldwide as a real

magazine. Enjoy the brilliant

colors printed on FSC-certified

high-quality and environmentally

friendly paper. A reference work

that people will want to keep.

Indicative price: $ 12,20 / € 8,95

TYPES OF PUBLICATION

All of the ads in the digital version will be click-through. One click will take the reader to the advertisers website.

4 / / mediakit Magazine for orcaholics

1/2(190 x 123 mm)

1/1(220 x 280 mm*)

1/4(91 x

123 mm)

* 3 mm bleed required

Reach your target audience

An one-off introductory offer at a very attractive rate

WHY BECOME A SPONSOR?

Through Orcazine we aim to inform and interest more people and have a positive effect on the protection and study of this magnificent sea mammal.

Every orcaholic will read Orcazine.

Orcazine is kept and reread.

Low threshold with free digital edition. Lots of attention!

Targeted advertising means your product or service is promoted to a relevant and interested audience.

Sponsors of the first edition receive a 25% discount.

Advertisements

Ads are in full color and should be received

in C-Pdf format. Pictures must be at least

300 dpi with fonts embedded or as outlines.

Below are the rates (excluding discounts)

1/1 page: $ 473,- / € 350,-1/2 page: $ 270,- / € 200,-1/4 page: $ 135,- / € 100,-

For advertising or sponsorship questions

please email leonard@orcazine.com.

For files larger than 10MB, we recommend

using WeTransfer.

You would like to advertise, but you do not have an ad? We will be happy to design it for you. Contact us for more details!

Visit orcazine.com mediakit / / 5

Do you want to know more about Orcazine?

www.orcazine.comleonard@orcazine.com

STAND OUT

FROM T

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ADVERTISE H

ERE!

Curious about the details? Would you like to contribute or do you have any questions or comments? Please feel free to contact us.

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