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OPTIMISM & OPPORTUNITIES

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Page 1: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

OPTIMISM & OPPORTUNITIES

Page 2: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

UTAHMEDIAGROUP.COM

Email Strategy

SHOP NOW DIGITAL

Page 3: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

“After email, Facebook ads are the next most popular choice with our customers for acquiring customers

and generating revenue.”

— Tom Klein, CMO, Mailchimp

Page 4: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

Social Media

FACEBOOK

Page 5: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

Facebook PostShare your voice with your

customers regularly

Facebook LiveLive stream your business

Facebook/Instagram AdsHigh exposure and traction

Social Media Facelift

Optimize your social media channels for SEO

UTAHMEDIAGROUP.COM

Social Media

FACEBOOK

Page 6: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

Facebook PostShare your voice with your

customers regularly

Facebook LiveLive stream your business

Facebook/Instagram AdsHigh exposure and traction

Social Media Facelift

Optimize your social media channels for SEO

UTAHMEDIAGROUP.COM

Social Media

FACEBOOK

Page 7: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

DEMO

Page 8: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW

Here’s why Facebook ads will make your business extremely successful in 2016.

— Inc.

Page 9: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

UTAHMEDIAGROUP.COM

Inc.9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW

1. People Spend a Ridiculous Amount of Time on Social Media The average person spends 28 percent of his or her time online on social networks--or 1.72 hours per day.

2. Over 1 Billion Users Served According to the latest figures released by Facebook, 1.55 billion people log onto Facebook every month and 1.39 billion visit via mobile.

3. Facebook Organic Reach Is Pretty Much Dead If you have a business page, what you may not realize is that less than 0.5 percent of your fans, on average, will actually see your updates.

Page 10: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

UTAHMEDIAGROUP.COM

Inc.9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW

4. Highly Scalable Content Promotion Remember, engagement snowballs as you go on social media.

5. Targeting is Amazing Businesses can target users with Facebook Ads by location, demographics, age, gender, interests, behavior, and connections. · Tap into recent purchase behavior. · Get creative with life-event targeting. · Use custom audiences to nurture leads and build loyalty. · Create audiences that look like your own targets (“lookalike audiences”). · Layer targeting options to get super granular with your targeting.

Page 11: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

UTAHMEDIAGROUP.COM

Inc.9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW

6. Remarketing = Incredibly Powerful Essentially, remarketing is a type of technology that shows ads for your business to people after they have visited your website, used your mobile app, or given you their email address. People will see these ads when they visit or shop on other websites, use social media, watch videos, use other mobile apps, or search on Google.

7. Turn Visitors Into Leads and Customers To achieve this, you’ll want to tag visitors who come to your site with a cookie. Now you can start applying behavioral and demographic filters on your audience to target your Facebook Ads to a narrow group of people who are interested in your stuff (behavioral and interest targeting), who recently checked out your stuff (retargeting), and who can afford to buy your stuff (demographic targeting).

Page 12: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

UTAHMEDIAGROUP.COM

Inc.9 SMART REASONS YOU NEED TO BE USING FACEBOOK ADS NOW

8. Call Buttons Are Game Changers As mentioned earlier, Facebook has 1.39 billion mobile visitors every month and half a billion of its users only access the network via mobile. So capturing leads from mobile Facebook users is a huge opportunity. Calls to businesses are way more valuable than clicks on websites. That’s why Facebook’s Call Buttons are game changers.

9. Tools Make Managing Ads Super Easy

Page 13: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

Custom Email BlastYour custom-branded email

Search Engine Optimization

Be seen by Google and more

MicrositeDevelopment

Lead generation pages to build your customer database

Website Development

Customize or upgrade your website for better results

Search Engine Marketing

Pay-per click, Display ads, Pixels

Video/Motion Graphics

Tell the story about your business

Pandora + Digital AdsIn 15/30 seconds, reach thousands

and talk about your business

PodcastLet’s talk about your

business

Facebook PostShare your voice with your

customers regularly

Facebook LiveLive stream your business

Facebook/Instagram AdsHigh exposure and traction

Social Media Facelift

Optimize your social media channels for SEO

Shared Email BlastHave a presence in the weekly Shop Now email that reaches

more than 170k inboxes

Content CreationBlog writing, eBooks, White

Papers, Press Releases

StrategyResearch and strategy to optimize

your marketing campaigns

UTAHMEDIAGROUP.COM

Agency Services

SOLUTIONS THAT WORK

Page 14: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

Custom Email BlastYour custom-branded email

Search Engine Optimization

Be seen by Google and more

MicrositeDevelopment

Lead generation pages to build your customer database

Website Development

Customize or upgrade your website for better results

Search Engine Marketing

Pay-per click, Display ads, Pixels

Video/Motion Graphics

Tell the story about your business

Pandora + Digital AdsIn 15/30 seconds, reach thousands

and talk about your business

PodcastLet’s talk about your

business

Facebook PostShare your voice with your

customers regularly

Facebook LiveLive stream your business

Facebook/Instagram AdsHigh exposure and traction

Social Media Facelift

Optimize your social media channels for SEO

Shared Email BlastHave a presence in the weekly Shop Now email that reaches

more than 170k inboxes

Content CreationBlog writing, eBooks, White

Papers, Press Releases

StrategyResearch and strategy to optimize

your marketing campaigns

UTAHMEDIAGROUP.COM

Agency Services

SOLUTIONS THAT WORKSOCIAL MEDIA EMAIL CONTENT/STRATEGY

WEB MULTIMEDIA

Page 15: OPTIMISM & OPPORTUNITIES · Lead generation pages to build your customer database Website Development Customize or upgrade your website for better results Search Engine Marketing

QUESTIONS?