opencms days 2012 - how freight transport association uses opencms 8

OpenCMS Days 2012

User case study - Freight Transport Association, UK Matt Levy - Senior Web Developer

User case study - FTA

•  A bit about me •  A bit about FTA •  Moving to v8 •  Lessons learnt •  The future •  Questions

A bit about me

•  Senior Web Developer at FTA for 10 years

•  Web and Java developer for more than 13 years

•  Responsible for team of four techies

•  Responsible for 14 websites •  Keen cyclist and golfer

A bit about FTA

•  One of the UK's largest trade associations •  A not-for-profit organisation that represents

the interests of UK companies that move goods by road, rail, sea and air

•  Lobby local, national and EU Governments

•  Provide business services to help members

Moving to v8

•  Action plan •  Converting content and modules

•  Integrations •  Social media, Google Analytics, email newsletters

•  Responsive design o  All v8 sites to be mobile-first

•  Mobile app •  Using OpenCMS for app content

Action plan

•  Lots of sites (14) •  Single sign-on •  New modules •  Converting content •  Links to FTA systems •  Editor experience and buy-in •  Editor training •  Convert all sites to v8 by end 2012

Lots of sites

Some examples of the sites we have moved -

Single sign-on

•  Single SSL site for authentication •  FTA login token accepted on all sites •  Single org unit for members •  Members added to other org units/groups for

access

New modules

•  Banner •  Contact •  Download list •  Email news •  External link •  Hero-item •  Internal link •  RSS feed •  Map markers

Converting content

•  Static content copied to new v8 content folder •  Container pages created •  Detail pages added •  Used as much of v8 features as possible •  Cleaner CSS-based column layouts

Links to FTA systems

•  Members are given access through our CRM system

•  Online training course prospectus is linked to our training system

Editor experience and buy-in

•  Presented summary of OpenCMS Days 2011 •  Response to v8 has been fantastic! •  Created our first v8 site to demonstrate what

can be done •  Best features are the multi-file upload and the

drag and drop layout editing

Editor training

•  Conducted one to one refresher training •  Created PDF training guides •  Created video how-tos

Convert all sites by end 2012

•  We’re getting there •  More than half way through!

Integrations

Social media, Google Analytics, email newsletters

Integrations

• Social media •  Bookmarking and linking – enable in content •  Facebook likes – enable in content

• Google Analytics •  Page clicks and binary file clicks (PDF) •  Email click-through tracking

• Email newsletters •  Ability to set-up campaigns and tracking opens, links etc

Responsive design

Mobile app

iPhone Android

Mobile app

•  Native app container (PhoneGap) •  Local app cache for offline content •  App linked to OpenCMS for content •  JSP formatters for content delivered as JSON •  Editors use workplace for creating content •  Categories assigned to content for filtering

Lessons learnt

•  Front-end editing much more user-friendly for staff

•  Editing saves time and effort •  Editors find uploading a breeze so more content

is added •  Meta-tags are included in content for detail

pages

The future

•  Update to OAMP v8 •  Blog module •  Publish request

Questions

Thank you

Thank you for listening! Visit FTA online - www.fta.co.uk

opencms days 2012 - how freight transport association uses opencms 8

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