open genius: crowdfunding science
DESCRIPTION
Open Genius makes qualitative research projects available to public and facilitate the funding through a global and highly motivated community.TRANSCRIPT
Open Genius
The power of crowd sourced research
New business scenario
• Crowd fundingNot just a recent trend, a powerful channel with engaged communities capable to generate impressive budgets with the scope to source social projects
• Open innovationfaster, cheaper and smarter, today innovation is a cross capability easily available for everyone
Good old time rules
• Research is not a choicethe main driver of economical development, of innovation and social wealth is research
• The problems are (always) the same- lack of economical resources- huge information gap between public and research - absence of support for innovative research- difficult access towards funding
The real challenge…
… is to create real and sustainable value for research through the adoption of a new channel based on crowd funding and the opportunity of open innovation!
we are ready for this challenge
OpenGenius is based on a simple and unique idea
we make qualitative research projects available to public and facilitate the funding through a
global and highly motivatedcommunity
Biz model
1 2 3 4
scientist/foundations propose its projects and introduce its expert solvers linked to the project
PROPOSEPROPOSE
OpenGenius
projects
experts
Biz model
1 2 3 4
the crowd e.g. scientist, enterprises or private experts qualify the projects for the public if needed
OpenGenius crowd
projects
experts
PEER REVIEWPEER REVIEW
Biz model
1 2 3 4
crowd selects its preferred project and sustains the conclusion of the project through funding
OpenGenius crowd
projects
experts
FUNDINGFUNDING
Biz model
1 2 3 4
All are happy having achieved their objective and they pay some money for the service
OpenGenius crowd
projects
experts
€€
MONEYMONEY
Revenue streams
• from cost percentage of raised funds
• from foundations/ associations who want to solve the long tail of non funded projects
• from fee per posted projects
• from services we offer towards research enterprises
• from panelist ready to participate to questionnaires in order to source the fund through datamining
The market
• No real competition, a potential competitor could be recognized in foundraising portals
• Italian donations market:– private donators:
• ~ 25 Mio donators
• Ø donation budget of 180,- EUR/head
– Enterprises : • ~ 40% of enterprises donate in average a budget in
between 50 KEUR-250KEUR
• 36% of enterprises are highly oriented to donate specific projects
SWOT