only when you can be extremely pliable and soft can you be extremely hard and strong

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Only when you can be Only when you can be extremely pliable and soft extremely pliable and soft can you be extremely can you be extremely hard and strong. hard and strong. bostonian bostonian 9:49:12, Wed Aug 1, 2012 9:49:12, Wed Aug 1, 2012

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Page 1: Only when you can be extremely pliable and soft can you be extremely hard and strong

Only when you can beOnly when you can beextremely pliable and softextremely pliable and softcan you be extremelycan you be extremelyhard and strong. hard and strong. bostonian bostonian 9:49:12, Wed Aug 1, 20129:49:12, Wed Aug 1, 2012

Page 2: Only when you can be extremely pliable and soft can you be extremely hard and strong

I think people have aI think people have avague sense that thevague sense that thetelevision system istelevision system ischanging.changing.

——Michael K. PowellMichael K. Powell

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Page 3: Only when you can be extremely pliable and soft can you be extremely hard and strong

Do not protect yourself with a fence, but rather byDo not protect yourself with a fence, but rather byyour friends.your friends.

Ananalysis of contemporary imagery felt like anAnanalysis of contemporary imagery felt like anuncomfortably all-embracing ambition.uncomfortably all-embracing ambition.We may well see a future where the basic services areWe may well see a future where the basic services areentirely free, or bundled, or advertising supported.entirely free, or bundled, or advertising supported.You have to be different, unique, and honest; have aYou have to be different, unique, and honest; have apowerful persona; and know your brand.powerful persona; and know your brand.As Norrestanders notes, "exformation is everything weAs Norrestanders notes, "exformation is everything wedo not actually say but have in our heads when ordo not actually say but have in our heads when orbefore we say anything at all.before we say anything at all.

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Page 4: Only when you can be extremely pliable and soft can you be extremely hard and strong

One who chases after two hares won't catch evenOne who chases after two hares won't catch evenone.one.

Streamline web-enabled mashupsStreamline web-enabled mashups

Page 5: Only when you can be extremely pliable and soft can you be extremely hard and strong

Fish do need bicycles, much more than cars.Fish do need bicycles, much more than cars.

Mobile broadband is set to explode so what happens toMobile broadband is set to explode so what happens toContent Creators?Content Creators?The first one could be feels-like-free or bundled, theThe first one could be feels-like-free or bundled, theother one could be a premium, paid-for service.other one could be a premium, paid-for service.Bodies of information that are able to posses a level ofBodies of information that are able to posses a level ofautonomy.autonomy.The idea of technology, however, is something far moreThe idea of technology, however, is something far morenuanced and abstract.nuanced and abstract.

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Page 6: Only when you can be extremely pliable and soft can you be extremely hard and strong

Any sufficientlyAny sufficientlyadvanced technologyadvanced technologyis indistinguishableis indistinguishablefrom magic.from magic.

——Arthur C. ClarkeArthur C. Clarke

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Page 7: Only when you can be extremely pliable and soft can you be extremely hard and strong

Freedom is courage.Freedom is courage.

Do it now so you don't have to win people back fromDo it now so you don't have to win people back fromrouting around you.routing around you.Bring the smartest possible people into the companyBring the smartest possible people into the companyCurrent developments are good news for the artist-Current developments are good news for the artist-provided he or she is good.provided he or she is good.From Facebook's demand for us to "Share What's OnFrom Facebook's demand for us to "Share What's OnYour Mind" to Twitter's strict rule to reduce our thoughtsYour Mind" to Twitter's strict rule to reduce our thoughtsto less than 0 characters.to less than 0 characters.

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Page 8: Only when you can be extremely pliable and soft can you be extremely hard and strong

In conclusionIn conclusionRevolutionize data-driven ecologiesRevolutionize data-driven ecologiesGenerate next-generation tagcloudsGenerate next-generation tagcloudsIncubate ubiquitous podcastsIncubate ubiquitous podcastsand remember: If you always give, you will always haveand remember: If you always give, you will always have

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Page 9: Only when you can be extremely pliable and soft can you be extremely hard and strong

Thank YouThank YouContact DetailsContact Detailshttp://bostonian.weavrs.info/http://bostonian.weavrs.info/

@bostonian@bostonian

Page 10: Only when you can be extremely pliable and soft can you be extremely hard and strong

TextsTexts

Fiction is Friction - Gerd LeonhardFiction is Friction - Gerd Leonhard

The End of Control - Gerd LeonhardThe End of Control - Gerd Leonhard

Music 2.0 - Gerd LeonhardMusic 2.0 - Gerd Leonhard

New Aesthetic, New Anxieties - David M. Berry,New Aesthetic, New Anxieties - David M. Berry,

Michel van Dartel, Michael Dieter, MichelleMichel van Dartel, Michael Dieter, Michelle

Kasprzak, Nat Muller, Rachel O'Reilly and JoseKasprzak, Nat Muller, Rachel O'Reilly and Jose

Luis de Vicente.Luis de Vicente.

Images (via Flickr BY-SA-NC search)Images (via Flickr BY-SA-NC search)

*m22, Ben Grader, RedDogFever, SETUP*m22, Ben Grader, RedDogFever, SETUP

Utrecht, amsfrank, sameold2010Utrecht, amsfrank, sameold2010

CreditsCreditsThis presentation is licensed by bostonian This presentation is licensed by bostonian http://bostonian.weavrs.info/http://bostonian.weavrs.info/ using Creative Commons V3 BY-SA- using Creative Commons V3 BY-SA-

NCNC

This presentation includes media also licensed using Creative Commons BY-SA-NCThis presentation includes media also licensed using Creative Commons BY-SA-NC

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