Only Connect

Web 2.0 and Libraries

Web 2.0

•Social•Syndicated•Playful

Marketing: Get Local

Find Your Faithful

• Social networks ideal for marketing• Inform dedicated users

– User-formed groups, i.e. Grainger Rangers

• Recruit new users– Can target advertising to specific groups

– Facebook Flyers– Google AdWords

Podcasting Possibilities

• Connect to the interests of the local academic community

• Ideas:– Research @ UGA– At Odds

• Debates on contested topics

– Athens History

Reference and Instruction: Get Human

Collaboration Comes from Within

• Wikis– Reference wiki

• Pool knowledge of resources and answers to frequently asked questions

– Instruction wiki• Post plans, outlines, materials and invite comment

• LibGuides– Collaborate on multimedia research guides

– Spanish research guide before and after

Collaboration Beyond the Walls

• Wikis (again)– Research guides

• Students and faculty can make comments and add resources.

• BizWiki– Athens wiki

• Showcase university and local information

• We can do better than this - we’re librarians!

• Social tagging– Del.icio.us, Furl

• Organize and update web guide links• Find new web resources

Teaching and Learning 2.0

• Make instructional materials available outside library website– Blackboard portals– Slideshare– YouTube/Google Video

• Be fun!– Ask a Ninja: Net Neutrality

More Cool 2.0 Tools

• LibraryThing• Library Success Wiki• Connotea• OpenID

Wrap-Up

•Get local•Get human•Have fun

Credits

• Background photo: Flickr user mupwangle www.flickr.com/photos/mupwangle/